Holistic System Thinkers as well as Cyberneticians have long postulated the hypothesis that the structure of every living system or organization (including businesses) is the same and different. Yet, models to visualize this hypothesis are complex and difficult to understand, let alone apply in practical business situations. The Cybernetic (Living) System model of the emerging discipline of Business Model Cybernetics presents a simple and multidisciplinary visualization of how every living system or organization works and prospers.
The above Cybernetic (Living) System model can be used to visualize, document, create, improve, and innovate on strategy as well as products, services, brands, and business models. The Goal of Business Model Cybernetics is to simply create, deliver, and share Awesome Customer Experiences (ACEs).