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Press Release May 2, 2008

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Press Release May 2, 2008

  1. 1. Press Release May 2, 2008 SeaChange International Partners with Airties to Deliver Next Generation In-Home Wireless Video and Data Services to International Markets Partnership to initially target approximately 2.6 million homes with growth thoughout EMEA planned May 2, 2008 -- Acton, MA and Instabul Turkey -- SeaChange International, (NASDAQ: SEAC) the leading provider of software applications, services and solutions for IPTV, Video-On-Demand (VOD), digital advertising, and content acquisition, today announced that it is partnering with Airties, a strategic international developer of wireless networking and broadband Internet access solutions with a current installed base of 2.6 million residential gateways. . SeaChange and Airties are partnering to deliver next generation in-home wireless distribution of high-quality video and data services. The resulting solutions will expedite the deployment of advanced IPTV services by eliminating truck rolls and quickly enabling televisions and personal computers with sophisticated, wireless data and video applications within each home. “Operators around the globe need IPTV solutions that can be rolled out quickly, efficiently, and cost-effectively. The combination of SeaChange’s TV Navigator middleware and Airties’ M-140 set-top box creates the first wireless IPTV solution that is easy to bring into the home and brings sophisticated applications, like Caller- ID and Games, to multiple television sets and computers by pressing a single button,” said Bill Styslinger, President and CEO of SeaChange. “Automatic provisioning of the service is done by the household consumer, who also enjoys automatic software upgrades through their broadband connection,” he added.
  2. 2. . Based on this partnership, the initial deployments will be made in Turkey and Russia. SeaChange will continue to work with AirTies on projects in various countries including Greece, Ukraine, India, Brazil, Germany, and Israel. “Our partnership with SeaChange is 100 percent customer-driven. We see the challenges the International market is having with the deployment of IPTV, and we are convinced that together we can easily bring wireless IPTV solutions to households thorughout various regions,” said Bulent Celebi, CEO of Airties. TV Navigator TV Navigator is the next generation client platform for telco, cable, and hybrid operators. It accelerates the creation and delivery of revenue-generating applicatons. Example applications include Time-Shifted TV, Games, DVD on Demand, Caller ID and IMS/Converged applications. Applications are fully customizable and can be built from the ground up to reflect the individual identity of the network operator and the capabilities of the settop box. M-140 M-140 is a sleek, small, fanless, and cost-effective MPEG2 and H.264 stet-top box for IPTV and Video On Demand applications. With wireless (802.11g) interfaces, it provides flexible and cost-effective means of IPTV deployment in the home to multiple TV’s without the hassel of pulling wires through concrete walls prevalent in the region. Automatic self-provisioning enables easy installation by household consumers at the touch of a button. Customers also benefit from automatic software upgrades via their broadband network.
  3. 3. About SeaChange International SeaChange International is a leading provider of software applications, services and integrated solutions for IPTV, Video-On-Demand (VOD), digital advertising, and content acquisition monetization and management. Its powerful open VOD and advertising software and scaleable hardware enable cable and telco operators, as well as broadcasters, to provide new on-demand services and to gain greater efficiencies in advertising and content delivery. With its Emmy Award-winning and patented technology, thousands of SeaChange deployments are helping broadband, broadcast and satellite television companies to streamline operations, expand services and increase revenues. Headquartered in Acton, Massachusetts, SeaChange has product development, support and sales offices around the world. Visit http://www.schange.com About AirTies AirTies develops and markets consumer electronics products which provide 4 fundamental services (high speed internet access/ADSL, Wireless LANs, internet based telephony/VoIP, and internet based television/IPTV) for service providers, small businesses and consumers. AirTies was formed in February 2004 by a management and technical team from the Silicon Valley, USA, with the strategic intent to become the leader in emerging markets. AirTies has more than 4 million installed base world- wide and is aiming to expand into additional broadband markets. In contrast to its competitors which are dependent on chip companies and ODMs to develop their products, AirTies designs and develops its own hardware and the embedded firmware. Technology innovations include wireless video distribution to multiple TV’s, wireless coverage range extension, and network setup at a touch of a button. AirTies believes in exceptional customer service such as 7/24 technical support in English, Turkish, Greek and Russian and no questions asked defective unit replacement. More information is available on their website at www.airties.com.

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