The Social Media Résumé Project


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A group of Drury University Comm Ethics students embarked on this project with but one goal in mind: to promote awareness of social ethics & minimize the horror stories of individuals whose careers and lives have been cut short due to social media

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The Social Media Résumé Project

  1. 1. “ Bro , Last Night was So EPIC!” The Social Media Resume Project
  2. 2. What Happens on Facebook… <ul><li>January 19th, 2006: </li></ul><ul><li>Penn State upsets archrival Ohio State </li></ul><ul><li>Throngs of students rush the field to celebrate </li></ul><ul><li>Campus security becomes overwhelmed and lost all students they had detained in the pandemonium </li></ul>
  3. 3. …Stays on public records <ul><li>A week later, authorities were able to detain several students involved in the field rushing incident. </li></ul><ul><li>The police were tipped off by….FACEBOOK. Several acting students posted photos of their field ventures and all activities taking place while on the field. </li></ul>
  4. 4. SOCIAL media <ul><li>Online privacy is non-existent. </li></ul><ul><li>400 million+ users on Facebook alone. </li></ul><ul><li>50% of users log into Facebook throughout the day. </li></ul><ul><li>Users spend 500 billion minutes on Facebook per month. </li></ul><ul><li>80% of all employers check Facebook before they hire. </li></ul><ul><li>70% of employers don’t hire based on content </li></ul>
  5. 5. Don’t be Scared!!! <ul><li>Facebook doesn’t have to be a blemish on your resume! </li></ul><ul><li>With a few simple guidelines to go by you may even end up getting hired over social media platforms </li></ul>
  6. 6. What We Are Doing <ul><li>Presenting alternative methods in the ways of Facebook. </li></ul><ul><li>Taking positive ways to post, blog, and follow </li></ul><ul><li>Bringing awareness to defensive measures on what NOT to post, blog, and follow. </li></ul>
  7. 7. Mission Statement <ul><li>As society becomes increasingly interested in social media, it is important for students to understand the responsibilities that accompany Facebook. An inappropriate Facebook page can lead to missed career and academic opportunities. This semester-long project is aimed at enabling students to make professional decisions regarding Facebook. </li></ul>
  8. 8. 10 Helpful Hints
  9. 9. I. Do Submit Appropriate Profile Picture <ul><li>Profile Pictures are the first thing most employers look at upon hiring. </li></ul><ul><li>Pics with any illegal or unethical activity are discarded almost immediately. </li></ul><ul><li>Those that aren’t will definitely get brought up in the interview. </li></ul><ul><li>Shaking hands, not keg stands! </li></ul>
  10. 10. GOOD NOT SO GOOD
  11. 11. II. Do Write Each Entry As If It Can’t Be Edited/Deleted <ul><li>Though there is a delete button, this does not give an excuse for unethical posting. </li></ul><ul><li>Even if it’s deleted from your profile, it still pops up on newsfeeds, and thus is still accessible, even if for moments. </li></ul><ul><li>Be aware of what you say. </li></ul><ul><li>Think before you post. </li></ul>
  12. 12. GOOD “ Heading to Joe’s House to watch the Super Bowl. Pray I don’t overdose on guacamole.” NOT SO GOOD “ Super Bowl Party at Joe’s Place! BYOB and some for me!! It’s cool, I’ll need it…I’m a Chiefs Fan
  13. 13. III. Don’t Misrepresent Organizations You Are A Part Of <ul><li>By joining other networks, you become an ambassador. </li></ul><ul><li>Any thing that you say or do on Facebook will reflect upon those networks. </li></ul>
  14. 14. GOOD “ getting ready to graduate, oh the memories” NOT SO GOOD “ Getting ready to FINALLY leave this crap show”
  15. 15. IV. Don’t Provide Too Much Information <ul><li>You may feel strongly about something, and it’s ok to express interest in that, but don’t go overboard. </li></ul><ul><li>A business may not tolerate extravagant patronizing of a particular belief. </li></ul>
  16. 16. GOOD “ Going to vote!!” NOT SO GOOD “ Going to vote, for OBAMA!! I WANT CHANGE!! AND OBAMA IS THE ONLY OBAMA OBAMA OBAMA!!”
  17. 17. V. Do Be Mindful Of Groups/Fan Pages/Friend Requests <ul><li>Just because you don’t say it, post it, or appear in it, doesn’t mean your Facebook friends won’t. </li></ul><ul><li>Their actions will reflect on you. </li></ul><ul><li>Be mindful of who you are following/friending, they may do some unfriendly things to your future. </li></ul>
  18. 18. Probably A Good Add NOT SO MUCH…
  19. 19. VI. Don’t Let Emotions Guide Facebook Posts <ul><li>Everyone is entitled to they’re opinions. </li></ul><ul><li>Unfortunately, those opinions cannot be expressed uncensored on Facebook. </li></ul><ul><li>Don’t be afraid to say what’s on your mind, but be cautious to say ALL of it. </li></ul>
  20. 20. GOOD POST “ Frustrating Day…the HILLS ARE ON!! Things are looking up..” NOT A GOOD POST “ HORRIBLE DAY!! Why do Girls always gotta be runnin’ they mouths?!? It happens again, imma have ta slap-a-%$&!”
  21. 21. VII. Don’t Go To Extremes (Political/Religious/Etc.) <ul><li>In America we are all entitled to our Rights, beliefs, and freedoms. </li></ul><ul><li>BUT sometimes others may not agree with our opinions. </li></ul>
  22. 22. GOOD “ Heading to the Young Republicans Meeting” NOT GOOD “ Heading to the Only Political Party With Common Sense (aka Republicans) meeting”
  23. 23. VIII. Do Delete Questionable Material From Peers <ul><li>Censor yourself AND your friends. </li></ul><ul><li>You may not say anything about what you did last night, but your friends may jump at the opportunity, and once it has reached the Facebook newsfeed, it is viewable by your entire network. </li></ul><ul><ul><li>Including employers! </li></ul></ul>
  24. 24. GOOD “ Good game tonight bro! Way to redefine ‘Slamma Jamma’!!” NOT GOOD “ SOLID GAME!! I’d say a partay is in order…you bring to beer, I got the girls, cause we all know the only scoring you do is on the court!!”
  25. 25. IX. Do Use Discretion When Joining Third Party Applications <ul><li>You are who you represent </li></ul><ul><li>Avoid applications that promote illegal activities and/or offensive content. </li></ul><ul><li>Just because you enjoy it, doesn’t mean the rest of the world will. Use discretion when inviting others to join the apps. </li></ul>
  26. 26. GOOD <ul><li>an invite to a cause you </li></ul><ul><li>may be supporting </li></ul>ANNOYING <ul><li>Thirty Seven </li></ul><ul><li>invites to FarmVille </li></ul>
  27. 27. X. Do Be Truthful, Be Smart, & Be Yourself <ul><li>Facebook is all about YOU. </li></ul><ul><li>Don’t be afraid to be yourself </li></ul><ul><li>Be smart, use judgement </li></ul>
  28. 28. Need Proof? <ul><li>Brian Ward lost his job at 5 pm </li></ul><ul><li>By 8pm he had been in contact with 4 of his Twitter followers, all of whom were in the same job field. </li></ul><ul><li>His followers recommended him via his Facebook profile. </li></ul><ul><li>Brian awoke the next day to multiple interview requests. </li></ul><ul><li>Within 11 days, Brian had a new job. </li></ul>
  29. 29. Become a Fan
  30. 30. References <ul><li>“ Google + Facebook + alcohol = trouble” -Nate Anderson (Jan. ‘06) </li></ul><ul><li>“ Using Twitter and Facebook to Find a Job” -Barbara Kiviat (June ‘09) </li></ul><ul><li>“ Forty leading ethical issues” -Thomas Cooper (‘98) </li></ul><ul><li>“ Too Much Information” -Linda Barth (2006) </li></ul><ul><li>“ Facebook Statistics” -Facebook (2010) </li></ul><ul><li>Images courtesy of Google and Facebook. </li></ul>