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Newsmastering : Real-Time News Curation Come Creare Un Canale Tematico di News (newsradar) Su Un Argomento Specifico
Qual’è è il problema?
 
Meno Tempo
Meno Tempo La quantità di tempo che hai a disposizione per cercare notizie rilevanti e tenerti aggiornato/a, se non te ne ...
Quantità vs. Scelta
Quantità vs. Scelta L’opportunità di poter scegliere fonti di informazioni alternative e diverse diventa sempre più diffic...
Difficoltà nel tenersi aggiornati
Difficoltà nel tenersi aggiornati Le fonti sono diventate così tante e numerose che seguire tutto ciò di nuovo che esce e ...
Eccolo qua il problema: <ul><li>Siamo in una crescente stato di  information overload </li></ul><ul><li>Crescente numero d...
Che soluzione per le news?
 
NewsRadar
Ma che cosa è il newsmastering?
Il Newsmastering è il lavoro di raccolta e selezione di informazioni e notizie su un specifico argomento al fine di creare...
Un newsmaster è: Un  Newsmaster , è colui/colei che, con l’aiuto dei motori di ricerca, dei feed RSS, di strumenti di aggr...
Cos a è un newsra dar?
Cos a è un newsra dar? Un newsradar è un canale specifico di notizie o informazioni su un argomento specifico.
Quali sono i  benefici  di fare newsmastering? <ul><li>Creazione di valore </li></ul><ul><li>Visibilità </li></ul><ul><li>...
Esempi  di Newsmastering
 
 
 
 
 
 
 
 
 
Tutti i Passi   per fare Newsmastering
1) Identifica il tuo argomento
2) Scegli le tue fonti
2) Scegli le tue fonti <ul><li>Siti e blog specifici </li></ul><ul><li>Siti di notizie </li></ul><ul><li>Directory e catal...
2) Scegli le tue fonti <ul><li>Crea ricerche “persistenti” su: </li></ul><ul><ul><li>Web search  http ://www.google.it   <...
3) Cattura i feed RSS
3) Cattura i feed RSS <ul><li>Per i siti che conosci e che hanno già un feed RSS, copia e archivia la URL del feed. </li><...
3) Cattura i feed RSS <ul><li>Feed Yes .com </li></ul><ul><li>Feed 43 .com </li></ul><ul><li>Feed Fire .com  </li></ul>anc...
4) Aggrega 4) Aggrega
4) Aggrega <ul><li>Controlla che i feed funzionino </li></ul><ul><li>Crea un file OPML </li></ul><ul><li>Combina insieme u...
4)  Aggrega http://bit.ly/newsmastertoolkit
5) Filtra
5) Filtra <ul><li>Elimina i duplicati </li></ul><ul><li>Filtra i termini e parole inadatte </li></ul><ul><li>Blocca fonti ...
5) Filtra http://bit.ly/filterrssfeeds
6) Seleziona
6) Seleziona <ul><li>Scegli  ciò che ha più valore </li></ul><ul><li>Ordina , tagga, classifica </li></ul><ul><li>Verifica...
7) Pubblica
7) Pubblica <ul><li>RSS feed </li></ul><ul><li>JavaScript </li></ul><ul><li>Widgets  </li></ul><ul><li>PHP include  (SEO f...
8) Condividi e Distribuisci
8) Condividi e Distribuisci <ul><li>Annuncia  e promuovi su motori e directory RSSTop55 </li></ul><ul><li>Includi  sul tuo...
Ricapitolo  Passi Principali <ul><li>Scegli  il tema-argomento </li></ul><ul><li>Individua  le Fonti </li></ul><ul><li>Cat...
Che  Tools e Strumenti  Usare? <ul><li>Scoop.it </li></ul><ul><li>Mysyndicaat.com </li></ul><ul><li>BlogBridge.com </li></...
Che  Tools e Strumenti  Usare? http://bit.ly/newsmastertoolkit
Che  Tools e Strumenti  Usare? http:// bit.ly/RobinGoodScoopit Inviti disponibili qui:
Per  approfondire : <ul><li>Real-Time News Curation - La Guida Completa  </li></ul>NewsMastering Workshop   Sabato 21 Magg...
www.MasterNewMedia.org POP.robingood.it Twitter.com/RobinGood Facebook.com/RobinGood Youtube.com/RobinGood www.MasterNewMe...
Photo credits: John Curny Eleanor Goss The Guardian – Paul Nook Jeremy Stole
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Newsmastering e Real-Time News Curation: Come Creare Un Canale Tematico di News

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Come Creare Un Canale Tematico di News (newsradar) Su Un Argomento Specifico

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Newsmastering e Real-Time News Curation: Come Creare Un Canale Tematico di News

  1. 1. Newsmastering : Real-Time News Curation Come Creare Un Canale Tematico di News (newsradar) Su Un Argomento Specifico
  2. 2. Qual’è è il problema?
  3. 4. Meno Tempo
  4. 5. Meno Tempo La quantità di tempo che hai a disposizione per cercare notizie rilevanti e tenerti aggiornato/a, se non te ne sei già accorto, diminuisce un pochino ogni giorno. Più informazioni... Meno tempo.
  5. 6. Quantità vs. Scelta
  6. 7. Quantità vs. Scelta L’opportunità di poter scegliere fonti di informazioni alternative e diverse diventa sempre più difficile.
  7. 8. Difficoltà nel tenersi aggiornati
  8. 9. Difficoltà nel tenersi aggiornati Le fonti sono diventate così tante e numerose che seguire tutto ciò di nuovo che esce e saper distinguere quanto di buono e originale c’è, non è ne un compito facile, ne un compito che può essere facilmente automatizzato.
  9. 10. Eccolo qua il problema: <ul><li>Siamo in una crescente stato di information overload </li></ul><ul><li>Crescente numero di fonti </li></ul><ul><li>Crescente numero di varietà e tipologie di fonti </li></ul><ul><li>Crescente numero di informazioni </li></ul><ul><li>Meno tempo a disposizione </li></ul><ul><li>Maggior numero di cose che richiedono la nostra attenzione </li></ul><ul><li>Gran quantità di informazioni / news di scarso valore </li></ul><ul><li>Difficoltà di analisi e selezione </li></ul><ul><li>Voglia di capire , approfondire... Non solo annusare </li></ul>
  10. 11. Che soluzione per le news?
  11. 13. NewsRadar
  12. 14. Ma che cosa è il newsmastering?
  13. 15. Il Newsmastering è il lavoro di raccolta e selezione di informazioni e notizie su un specifico argomento al fine di creare un canale di news che raduni il meglio di quanto viene pubblicato su quel tema. Una rassegna stampa tematica svolta in tempo reale
  14. 16. Un newsmaster è: Un Newsmaster , è colui/colei che, con l’aiuto dei motori di ricerca, dei feed RSS, di strumenti di aggregazione e filtering, è in grado di scegliere manualmente le notizie più rilevanti pubblicandole all’interno di un canale-flusso tematico: il newsradar *credit and link always original content sources
  15. 17. Cos a è un newsra dar?
  16. 18. Cos a è un newsra dar? Un newsradar è un canale specifico di notizie o informazioni su un argomento specifico.
  17. 19. Quali sono i benefici di fare newsmastering? <ul><li>Creazione di valore </li></ul><ul><li>Visibilità </li></ul><ul><li>Autorevolezza </li></ul><ul><li>Reputazione </li></ul><ul><li>Contatti e Network </li></ul><ul><li>Opportunità di monetizzazione </li></ul><ul><li>Targeting mirato </li></ul>
  18. 20. Esempi di Newsmastering
  19. 30. Tutti i Passi per fare Newsmastering
  20. 31. 1) Identifica il tuo argomento
  21. 32. 2) Scegli le tue fonti
  22. 33. 2) Scegli le tue fonti <ul><li>Siti e blog specifici </li></ul><ul><li>Siti di notizie </li></ul><ul><li>Directory e cataloghi </li></ul><ul><li>Forum </li></ul><ul><li>Social Media </li></ul><ul><li>Video, immagini </li></ul>
  23. 34. 2) Scegli le tue fonti <ul><li>Crea ricerche “persistenti” su: </li></ul><ul><ul><li>Web search http ://www.google.it </li></ul></ul><ul><ul><li>Blog Search http ://blogsearch.google.it/ </li></ul></ul><ul><ul><li>News Search http :// it.news.search.yahoo.com/ http ://www.liquida.it </li></ul></ul><ul><ul><li>Twitter http ://search.twitter.com </li></ul></ul><ul><ul><li>Video http ://blinkx.com www.truveo.com </li></ul></ul><ul><ul><li>Forums – http ://www.boardreader.com </li></ul></ul><ul><ul><li>Altri Social Media - </li></ul></ul>
  24. 35. 3) Cattura i feed RSS
  25. 36. 3) Cattura i feed RSS <ul><li>Per i siti che conosci e che hanno già un feed RSS, copia e archivia la URL del feed. </li></ul><ul><li>Cerca il feed RSS attraverso le iconcine </li></ul><ul><li>Usa le funzioni del tuo browser per vedere se il feed esiste </li></ul><ul><li>Crea un feed RSS a mano dove necessario </li></ul><ul><li>Per scoprire nuovi contenuti e sorgenti, crea ricerche persistenti </li></ul>
  26. 37. 3) Cattura i feed RSS <ul><li>Feed Yes .com </li></ul><ul><li>Feed 43 .com </li></ul><ul><li>Feed Fire .com </li></ul>anche quando non esistono, usando questi tool:
  27. 38. 4) Aggrega 4) Aggrega
  28. 39. 4) Aggrega <ul><li>Controlla che i feed funzionino </li></ul><ul><li>Crea un file OPML </li></ul><ul><li>Combina insieme usando o il tuo servizio di newsmastering o un tool apposito (vedi mappa nella pagina seguente) </li></ul>
  29. 40. 4) Aggrega http://bit.ly/newsmastertoolkit
  30. 41. 5) Filtra
  31. 42. 5) Filtra <ul><li>Elimina i duplicati </li></ul><ul><li>Filtra i termini e parole inadatte </li></ul><ul><li>Blocca fonti specifiche </li></ul><ul><li>Escludi alcune tipologie di post </li></ul><ul><li>Blocca menzioni di marche o nomi specifici </li></ul>
  32. 43. 5) Filtra http://bit.ly/filterrssfeeds
  33. 44. 6) Seleziona
  34. 45. 6) Seleziona <ul><li>Scegli ciò che ha più valore </li></ul><ul><li>Ordina , tagga, classifica </li></ul><ul><li>Verifica la fonte - leggila </li></ul><ul><li>Dai pieno credito – autore + fonte + link </li></ul><ul><li>Edita e personalizza per il tuo pubblico </li></ul>
  35. 46. 7) Pubblica
  36. 47. 7) Pubblica <ul><li>RSS feed </li></ul><ul><li>JavaScript </li></ul><ul><li>Widgets </li></ul><ul><li>PHP include (SEO friendly) </li></ul><ul><li>Guida MasterNewMedia http://bit.ly/rsstohtml </li></ul>
  37. 48. 8) Condividi e Distribuisci
  38. 49. 8) Condividi e Distribuisci <ul><li>Annuncia e promuovi su motori e directory RSSTop55 </li></ul><ul><li>Includi sul tuo sito – blog </li></ul><ul><li>Condividi sui social media </li></ul><ul><li>Integra in una newsletter </li></ul><ul><li>Crea widget per altri siti nel settore </li></ul><ul><li>Crea App per iPhone o iPad con rivista personalizzata </li></ul>
  39. 50. Ricapitolo Passi Principali <ul><li>Scegli il tema-argomento </li></ul><ul><li>Individua le Fonti </li></ul><ul><li>Cattura Feed RSS </li></ul><ul><li>Aggrega </li></ul><ul><li>Filtra </li></ul><ul><li>Seleziona -Cura (a mano) </li></ul><ul><li>Pubblica Online </li></ul><ul><li>Condividi e Distribuisci </li></ul>
  40. 51. Che Tools e Strumenti Usare? <ul><li>Scoop.it </li></ul><ul><li>Mysyndicaat.com </li></ul><ul><li>BlogBridge.com </li></ul><ul><li>Google Reader </li></ul><ul><li>Amplify.com </li></ul><ul><li>Friendfeed.com </li></ul><ul><li>Storyful.com </li></ul><ul><li>Qrait.com </li></ul>
  41. 52. Che Tools e Strumenti Usare? http://bit.ly/newsmastertoolkit
  42. 53. Che Tools e Strumenti Usare? http:// bit.ly/RobinGoodScoopit Inviti disponibili qui:
  43. 54. Per approfondire : <ul><li>Real-Time News Curation - La Guida Completa </li></ul>NewsMastering Workshop Sabato 21 Maggio a Roma Tutto sul Newsmastering dalla a alla z Pochi posti disponibili - Se sei interessato manda un email subito a [email_address] mettendo come oggetto: Prenotazione Workshop NewsMastering http://bit.ly/contentcurationguida
  44. 55. www.MasterNewMedia.org POP.robingood.it Twitter.com/RobinGood Facebook.com/RobinGood Youtube.com/RobinGood www.MasterNewMedia.it Youtube.com/RobinGood_ITA Facebook.com/RobinGoodItalia Twitter.com/RobinGood_IT
  45. 56. Photo credits: John Curny Eleanor Goss The Guardian – Paul Nook Jeremy Stole

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