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iConsumer - Get Your Share

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1,000,000 ordinary people changing the faces of Wall Street.

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iConsumer - Get Your Share

  1. 1. Ownership Is The Ultimate Loyalty Program
  2. 2. The Opportunity Build iConsumer by turning shareholders into customers. Make 1,000,000 ordinary people shareholders in a public company. Democratize the Wall Street experience. MISSION For free. ®
  3. 3. Convert prospects into customers & investors by providing them with money saving opportunities (cash back & coupons.) “Give” shares to 1,000,000 people to build prospect list. Customers earn more shares as they shop more and refer friends. HOW WE GET THERE ®
  4. 4. BUSINESS MODEL 1iConsumer members shop at 1,700+ participating retailers Retailer handles all aspects of transaction (billing, shipping) Retailers pay iConsumer a commission (~1-20% of transaction) Additional revenues from advertising & data mining iConsumer shares commission with member (cash back) ~ 80/20 split (i.e. 20% gross margin) 2 3 4 ® Members earn equity in iConsumer as additional reward for shopping Consumers also earn equity for referring other customers
  5. 5. In Billions of Dollars $140 $2 $4 $6 PROVEN OPPORTUNITY $8 $10 $12 In Millions of Members at Liquidity Event 900 10 20 30 40 50 60 Digital coupon/cash back industry is a proven, large market. Multiple billion dollar liquidity events in last five years. 70 80 ®
  6. 6. 2008 recession impact: scared to invest & dislike Wall Street Feel disenfranchised: burdened by debt & pinched for money GROWTH OPPORTUNITY Customer acquisition is the biggest challenge. By engaging millennials (and others) on an emotional and aspirational level, we expand the market and differentiate ourselves. Digital natives: new ways to approach and retain Fundamentally different: seeking both personal gain & societal benefit ®
  7. 7. STRUCTURAL OPPORTUNITY Every shopper becomes an owner. Regulations have changed, “being public” less costly under Reg. A+. Giving shares away creates a unique, non-cash currency to acquire members. Leverages iGive infrastructure, staff, & 1,700+ retailers. Leverage iConsumer members to recruit additional members with equity rewards. Jet.com example. iConsumer public as of 9/29/16. ®
  8. 8. OPERATING ASSUMPTIONS ~ $ 384 eBates sold for ~$384 per member, other liquidity events valued members ~$200 ~ $ 50-100 annual revenue per member ~ 80% avg. cash back rebate ~ $ 10-15 per annum cost to support early members, costs reduce as we scale ~ $ 5-20 operating profit per member per year < $ 50 cash to acquire member currently $24 ®
  9. 9. PHASE I PHASE II PHASE III PHASE IV PHASE V JUNE 2015 JANUARY 2016 Est. APRIL 2017 Est. SEP 2017SEP, 29 2016 PUBLIC GROWTH / USE OF FUNDS Create successful operating company Alpha Phase (June 2015) • Message testing (2nd half, 2015) • Launch apps / site / browser add-ons PHASE I
  10. 10. PHASE I PHASE II PHASE III PHASE IV PHASE V JUNE 2015 JANUARY 2016 Est. APRIL 2017 Est. SEP 2017SEP, 29 2016 PUBLIC GROWTH / USE OF FUNDS Create successful operating company Alpha Phase (June 2015) • Message testing (2nd half, 2015) • Launch apps / site / browser add-ons Test by switching customers from incumbent competitors Beta Phase (Jan. 2016) • Added Gatekeepers • Tested Viral • Promotional – increased cash back • First qtr. member acquisition testing PHASE I PHASE II
  11. 11. PHASE I PHASE II PHASE III PHASE IV PHASE V JUNE 2015 JANUARY 2016 Est. APRIL 2017 Est. SEP 2017SEP, 29 2016 PUBLIC GROWTH / USE OF FUNDS Create successful operating company Alpha Phase (June 2015) • Message testing (2nd half, 2015) • Launch apps / site / browser add-ons Test by switching customers from incumbent competitors Beta Phase (Jan. 2016) • Added Gatekeepers • Tested Viral • Promotional – increased cash back • First qtr. member acquisition testing • Public - SEC Qualified (Sep. 29, 2016) • 11,500 Customers • Revenue • Member Acquisition Metrics confirmed - $24 per shopper PHASE I PHASE II Beta Phase Milestones
  12. 12. GROWTH / USE OF FUNDS Go Public: Launch $150,000 Raise • Rebrand for #GetYourShare • Get Listed OTC QB o Provide shopper / shareholders with publicly visible value for their equity • Start Faces Campaign PHASE III PHASE I PHASE II PHASE III PHASE IV PHASE V JUNE 2015 JANUARY 2016 Est. APRIL 2017 Est. SEP 2017SEP, 29 2016 PUBLIC
  13. 13. GROWTH / USE OF FUNDS Go Public: Launch $150,000 Raise • Rebrand for #GetYourShare • Get Listed OTC QB o Provide shopper / shareholders with publicly visible value for their equity • Start Faces Campaign Member Acquisition 1,000,000 Shareholders Faces Campaign / $1,850,000 Raise o (45 days after close of $150,000 raise, Feb 2017) • Min. $25 / investor • $.09 / share, preferred • Double prior round valuation PHASE III PHASE IV PHASE I PHASE II PHASE III PHASE IV PHASE V JUNE 2015 JANUARY 2016 Est. APRIL 2017 Est. SEP 2017SEP, 29 2016 PUBLIC
  14. 14. GROWTH / USE OF FUNDS Go Public: Launch $150,000 Raise • Rebrand for #GetYourShare • Get Listed OTC QB o Provide shopper / shareholders with publicly visible value for their equity • Start Faces Campaign Product Expansion 1,000,000 Shareholders Faces Campaign / $1,850,000 Raise o (45 days after close of $150,000 raise, Feb 2017) • Min. $25 / investor • $.09 / share, preferred • Double prior round valuation Investor Focused Campaign o (Tail end of $1,850,000 campaign, est. Sep. 2017) • Qualify for OTC QX (2 market makers, other requirements) • Goal: institutional investor interest Introduce new products PHASE III PHASE IV Member Acquisition PHASE V PHASE I PHASE II PHASE III PHASE IV PHASE V JUNE 2015 JANUARY 2016 Est. APRIL 2017 Est. SEP 2017SEP, 29 2016 PUBLIC
  15. 15. ESTABLISHED TRACTION 0 10,000 20,000 30,000 40,000 50,000 60,000 70,000 Avg. Monthly Revenue ($) 0 500 1000 1500 2000 2500 3000 3500 Avg. Monthly New Members 2015 2016 2017 (1Q est.) In 2016, we tested various member acquisition strategies to achieve scalable, affordable growth. In 2017 continued growth pre-launch. ®
  16. 16. PRO FORMA OPERATING FORECAST By Membership Level Users/Members 12,000 50,000 250,000 1,000,000 Est. Date Achieved NOV 2016 JUN 2017 JUN 2018 DEC 2019 Annualized Rev. Gross Margin Fixed Operating Costs Annualized Net Profit Variable Op. Cost $2,000,000 0 $ 400,000 (260,000) $ 25,000 (125,000) $ 75,000 $ 500,000 $ 600,000 $3,500,000 $12,500,000 $ 2,500,000 $ 750,000 $ 950,000 $ 500,000 $ 2,000,000 $ 5,500,000 $ 1,500,000 $ 10,000,000 $50,000,000 Marketing – Non. Acq. 0 $ 150,000 $ 300,000 $ 1,000,000 Tot. User Acq. - Cash $ 250,000 $ 1,000,000 $ 12,500,000 $ 50,000,000 Variable Head Count Support 0.1 1 5 20 Retailer Relations 0 0 1 4 ®
  17. 17. COMPETITION ® OWNERSHIPCASH BACK SAVINGS EXIT $960M Sale to Rakuten $1.7 Billion IPO $1.5 Billion IPO $13 Billion IPO             COMPANY Public as of Sep 2016
  18. 18. Going Public – Reg. A+: SEC QUALIFICATION INVESTORS HAVE FREELY TRADEABLE STOCK Price: $.045 / Share OTC QB listing expected Create robust market EXIT / MARKET VALUE STRATEGY ~ 1st Qtr 2017 ® ~ 3rd Qtr 2016 Investors receive registered stock, so they may sell whenever they find a suitable buyer. Increasing stock market value is the goal. Price: $.09 / Share
  19. 19. AS SEEN IN ®
  20. 20. Robert Grosshandler CEO & Co-founder Founder, iGive.com – 1997 350,000 Members currently Founder, eComXpo sold – 2008 Founder, Intercast sold – 1995 Co-founder, The SOFTA Group founded 1981, 160 employees, sold – 1993 EXECUTIVE TEAM Sanford Schleicher CTO & Co-founder CTO – iGive.com – 2008 j2 Global Communications Director Co-founder and Chief Architect, Onebox sold – 2000 BS, Computer Sciences University of Illinois Melinda Moore CMO CMO, Crowdfunder – 2015 Co-founder, LovingEco sold – 2012 Co-founder, Tuesdaynights 2012 – 2016 Top 50 Digital Women in 2015 Digital LA Author, How to Raise Money: The Ultimate Guide to Crowdfunding BA, Psychology UCLA ® ADVISORY BOARD David Carlick Venture / Co-founder DoubleClick, Former CEO Public Company Michael Brennan Real Estate / Private Equity, Former CEO Fortune 500 REIT
  21. 21. Robert Grosshandler 847.477.6968 rob@iconsumer.com AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. THE SEC HAS QUALIFIED THAT OFFERING STATEMENT, WHICH ONLY MEANS THAT THE COMPANY MAY MAKE SALES OF THE SECURITIES DESCRIBED BY THE OFFERING STATEMENT. IT DOES NOT MEAN THAT THE SEC HAS APPROVED, PASSED UPON THE MERITS OR PASSED UPON THE ACCURACY OR COMPLETENESS OF THE INFORMATION IN THE OFFERING STATEMENT. YOU MAY OBTAIN A COPY OF THE OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT AT https://www.iConsumer.com/offeringcircular YOU SHOULD READ THE OFFERING CIRCULAR BEFORE MAKING ANY INVESTMENT. CONTACT “We’re here to make a dent in the Universe.” Steve Jobs

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