Whizz kidz reprise. social media & engaging. nfp tweetup. 10.6.10

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Just a few slides I prepared for NFPtweetup 7, as an update on my presentation at NFPtweetup 6. Hope they're useful / of interest.

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Whizz kidz reprise. social media & engaging. nfp tweetup. 10.6.10

  1. 1. <ul><li>Quick catch-up: </li></ul><ul><li>measuring, engaging and listening </li></ul>Prepared for NFPtweetup 7 on 10 June 2010 @ JustGiving Rob Dyson, PR Manager & social media
  2. 2. Recap of capturing metrics: <ul><li>Last tweetup I had started to measure our reach & engagement in social media </li></ul>
  3. 3. Bare stats in Jan: <ul><li>Twitter followers: 1,444 </li></ul><ul><li>Facebook fans: 903 , engagement fluctuating dependent on what we put out there. </li></ul><ul><li>Approx 9,000 video views of our YouTube channel + 24 subscribers + 6 comments </li></ul><ul><li>1,649 views of our Flickr page </li></ul>
  4. 4. The last few months have seen Whizz-Kidz: <ul><li>launch our cinema ad – which we also hosted on YouTube & tweeted about & linked on Facebook. </li></ul><ul><li>Appear on BBC1 ‘The One Show’ + so we spread the iPlayer link via FB & Twitter. </li></ul><ul><li>Secure Major Phil Packer to walk ‘mile 26’ of London Marathon for us – with a disabled ambassador (tweets, FB, Flickr) </li></ul>
  5. 5. You get out what you put in ..
  6. 6. Bringing people with us, staying ‘local’ to loyal champions
  7. 7. 1st week of June: <ul><li>Twitter followers: 2,054 </li></ul><ul><li>Facebook fans: 1,232 , with greater degree of feedback & engagement. </li></ul><ul><li>Almost 20,000 (!) video views of our YouTube channel + 43 subscribers + 22 comments </li></ul><ul><li>4,784 views of our Flickr page </li></ul>

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