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Problem Statement and
Canvas
Group-1
Lavesh Bhardwaj
Manan Agarwal
Priyal Karnawat
Ritik Sharma
THE PROBLEM
STATEMENT CANVAS
STARTUP NAMERenderiZe
DATE04/09/23
VERSION1.0
CONTEXT PROBLEM ALTERNATIVES
When does the problem occur? What is the root cause of the problem?
What do customers do now to fix the problem?
Every new startup requires an attractive
marketing ad which can showcase their product
concept and design
Expensive product animation and visualization is
offered by other services available
Right now people make their own advertisement
CUSTOMERS EMOTIONAL IMPACT ALTERNATIVE SHORTCOMINGS
Who has the problem most often?
How does the customer feel?
What are the disadvantages of the alternatives?
Product Designers
Product Developers
Startups
This gives the customer a sense of confidence in
brand and its product and boosts their morale.
The advertisement made by them are not
professional enough or they fail to catch as much
target audience as they could have with a better
ad
QUANTIFIABLE IMPACT
What is the measurable impact? (include units)
The ad services provided by other online service
providers are 200%-300% more expensive than
ours
The Problem Statement
• How might we -help product designers, startups and product developers-(Help/ Create)-by
providing them interactive 3D models and dynamic animations to visualize their products in
3D- (Provide a service/ project)-so they can-showcase their ideas, test their prototypes, and
attract more customers-(Value/benefit)

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PSC.pptx

  • 1. Problem Statement and Canvas Group-1 Lavesh Bhardwaj Manan Agarwal Priyal Karnawat Ritik Sharma
  • 2. THE PROBLEM STATEMENT CANVAS STARTUP NAMERenderiZe DATE04/09/23 VERSION1.0 CONTEXT PROBLEM ALTERNATIVES When does the problem occur? What is the root cause of the problem? What do customers do now to fix the problem? Every new startup requires an attractive marketing ad which can showcase their product concept and design Expensive product animation and visualization is offered by other services available Right now people make their own advertisement CUSTOMERS EMOTIONAL IMPACT ALTERNATIVE SHORTCOMINGS Who has the problem most often? How does the customer feel? What are the disadvantages of the alternatives? Product Designers Product Developers Startups This gives the customer a sense of confidence in brand and its product and boosts their morale. The advertisement made by them are not professional enough or they fail to catch as much target audience as they could have with a better ad QUANTIFIABLE IMPACT What is the measurable impact? (include units) The ad services provided by other online service providers are 200%-300% more expensive than ours
  • 3. The Problem Statement • How might we -help product designers, startups and product developers-(Help/ Create)-by providing them interactive 3D models and dynamic animations to visualize their products in 3D- (Provide a service/ project)-so they can-showcase their ideas, test their prototypes, and attract more customers-(Value/benefit)