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How A Multi-Specialty Hospital Overcame The 
Toughest Healthcare Industry Challenges 
Multi Specialty Hospital 
Improve Brand Value 
Engaging posts on Social channels in line with event agenda to reach the right audience 
Highly relevant Blog posts by the Brand and Industry Influencers 
Building Awareness among the Targeted Community on Health sites & Forums 
Amplification through Facebook Ads 
412 + 247 tweets in just 96 
1 hour 
1,006,903 + 
Increase in Twitter followers 
Are you a healthcare brand trying to have a strong digital presence? 
Let's talk - deepak@ripplelinks.com 
by 13% 
Heightened visibility for the 
brand 
Digital media savvy aged 25 to 40yrs 
The time of the chat was chosen based on 
the research around online behaviour of 
the Target Group 
20+ Centers across 
the Country 
Connect the consumers with 
Specialist Doctors 
Address concerns on social 
platforms because of the active 
presence of Target Group 
Create month-on-month sustained 
interest on the brand’s offerings 
Focus on different specialties 
Enhance ‘Buzz’ around the Brand 
Improve Customer Advocacy 
Build Awareness about Expertise 
and Specialties

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Healthcare Twitter Case Study

  • 1. How A Multi-Specialty Hospital Overcame The Toughest Healthcare Industry Challenges Multi Specialty Hospital Improve Brand Value Engaging posts on Social channels in line with event agenda to reach the right audience Highly relevant Blog posts by the Brand and Industry Influencers Building Awareness among the Targeted Community on Health sites & Forums Amplification through Facebook Ads 412 + 247 tweets in just 96 1 hour 1,006,903 + Increase in Twitter followers Are you a healthcare brand trying to have a strong digital presence? Let's talk - deepak@ripplelinks.com by 13% Heightened visibility for the brand Digital media savvy aged 25 to 40yrs The time of the chat was chosen based on the research around online behaviour of the Target Group 20+ Centers across the Country Connect the consumers with Specialist Doctors Address concerns on social platforms because of the active presence of Target Group Create month-on-month sustained interest on the brand’s offerings Focus on different specialties Enhance ‘Buzz’ around the Brand Improve Customer Advocacy Build Awareness about Expertise and Specialties