ZipDial.com
Created by Rik Sinha
http://www.linkedin.com/in/riksinha
http://www.linkedin.com/in/riksinha
ZipDial??
PROVIDES MARKETING & ANALYTICAL PLATFORM
TELE MARKETING COMPANY
HELPS COMPNAY TO KNOW CUTOMER BETTER
http://www....
HOW???
Toll free
numbers
Opinions/polls
Contest
Mobile#
Verification
Complaints
/Feedback
Lead
Generation
http://www.linke...
Promotion
• B2B Promotions
• Case Studies on web sites
http://www.linkedin.com/in/riksinha
Customers
• No specific industry (Biggest + Pt)
http://www.linkedin.com/in/riksinha
Competitors
• First mover’s Advantage
• Kookoo
• Mobango.com
http://www.linkedin.com/in/riksinha
Case Study
http://www.linkedin.com/in/riksinha
Problem??
• Feedback for COD
• Earlier SMS mechanism failed
• The response was not encouraging
http://www.linkedin.com/in/...
Solution
• ZipDial miss call platform
• Toll free #
• Also added to evaluate call centre’s feedback
http://www.linkedin.co...
Result
• Increase -as high as 10% -in the response rates
• Increased customer engagement and
satisfaction
http://www.linke...
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ZipDial CaseStudy

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ZipDial CaseStudy

  1. 1. ZipDial.com Created by Rik Sinha http://www.linkedin.com/in/riksinha http://www.linkedin.com/in/riksinha
  2. 2. ZipDial?? PROVIDES MARKETING & ANALYTICAL PLATFORM TELE MARKETING COMPANY HELPS COMPNAY TO KNOW CUTOMER BETTER http://www.linkedin.com/in/riksinha
  3. 3. HOW??? Toll free numbers Opinions/polls Contest Mobile# Verification Complaints /Feedback Lead Generation http://www.linkedin.com/in/riksinha
  4. 4. Promotion • B2B Promotions • Case Studies on web sites http://www.linkedin.com/in/riksinha
  5. 5. Customers • No specific industry (Biggest + Pt) http://www.linkedin.com/in/riksinha
  6. 6. Competitors • First mover’s Advantage • Kookoo • Mobango.com http://www.linkedin.com/in/riksinha
  7. 7. Case Study http://www.linkedin.com/in/riksinha
  8. 8. Problem?? • Feedback for COD • Earlier SMS mechanism failed • The response was not encouraging http://www.linkedin.com/in/riksinha
  9. 9. Solution • ZipDial miss call platform • Toll free # • Also added to evaluate call centre’s feedback http://www.linkedin.com/in/riksinha
  10. 10. Result • Increase -as high as 10% -in the response rates • Increased customer engagement and satisfaction http://www.linkedin.com/in/riksinha

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