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Sustainable Spa 101



           Redesigning an Industry
           By Rhana Pytell
quot;Sanus per Aquamquot;, or health through water.
This Roman phrase is the origin of the modern acronym
                ...
Spa industry grows to 13,000
locations in the U.S. by 2006.
      Value Proposition:
     • Feel good – look good.
     • ...
13,000 U.S. day spas!
  Industry Impacts:
     • Resources - huge water and energy
       use.
     • Waste – single use p...
What is next?




Nine essentials for building the spa of the
future.
Zero Waste
• Spas eliminate all single use items-
  bottles, cups, paper towels – replace
  with reusable and durable prod...
Sustainable Spa Energy
      Utilization:
  • LED, CFL and OLED lighting.
  • Sensors.
  • Hot water on demand.
  • Manage...
Environmental Management
 Systems in Spas include:
   • Non-toxic paints, finishes and glues.
   • Environmentally safe cl...
Sustainable Technology:

  • On-line booking systems eliminate
    the need for continual upgrade of
    hardware.
  • Sub...
Sustainable Marketing


 • Consumers are provided with
   authentic, transparent and accurate
   sustainability education ...
Sustainable Spa Supplies are
        defined as:
  • Quick drying, and durable.
  • Manufactured with renewable
    resour...
Sustainable Personal Care Spa
        Product Attributes:
• Fair Trade.

• Third party certification for quality and purit...
Employees Enjoy


• Increasingly specialized skills and job
  satisfaction.
• Career or vocation over temporary work.
• Wa...
Spa Facilities are:


• Comfortable, clean and “green”.
• Utilize low maintenance and
  sustainable equipment.
• Uncomplic...
Spas Influence By:

• Participation in the local community.
• Contributing to the larger spa
  community.
• Promoting educ...
quot;Sanus per Aquam”

The percentage of water
making up
tissues, organs, fluids and
bone in the human body: Brain

      ...
People, Planet, Prosperity
              Thank you to the many voices in the spa
              Thank you to industry the v...
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Sustainable Spa 101

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Presentation of the primary measures and steps towards sustainable spa operations.

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Sustainable Spa 101

  1. 1. Sustainable Spa 101 Redesigning an Industry By Rhana Pytell
  2. 2. quot;Sanus per Aquamquot;, or health through water. This Roman phrase is the origin of the modern acronym “S P A.quot; Spa In Our Future Renovating the US Spa Industry 2009 Rhana Pytell
  3. 3. Spa industry grows to 13,000 locations in the U.S. by 2006. Value Proposition: • Feel good – look good. • Spa becomes a necessity for “the good life”. • Spa is regarded as preventative health care. • Spa ignites a sensory renaissance. • Mind /Body wellness and “anti-aging” strike a chord with consumers The industry grew 1000% 1997 - 2005
  4. 4. 13,000 U.S. day spas! Industry Impacts: • Resources - huge water and energy use. • Waste – single use paper and plastic. • Pesticides – cotton linens and towels. • Synthetic ingredients – cosmetics. • Environment - toxic laundry products. • Operations –complex, costly. • Customer - high service prices. • Employee - service industry wages with few benefits. • Marketing – hyped, costly.
  5. 5. What is next? Nine essentials for building the spa of the future.
  6. 6. Zero Waste • Spas eliminate all single use items- bottles, cups, paper towels – replace with reusable and durable products. • Spas compost on site. • Spas recycle all plastic, paper and glass. • Spas recycle all electronics and IT. • Spas recycle all textiles – to building supplies or shelters.
  7. 7. Sustainable Spa Energy Utilization: • LED, CFL and OLED lighting. • Sensors. • Hot water on demand. • Management systems to monitor progress in energy use efficiencies. • Employee training and awareness programs for energy and resource conservation.
  8. 8. Environmental Management Systems in Spas include: • Non-toxic paints, finishes and glues. • Environmentally safe cleaning and laundry products. No chlorine bleach. • Renewable resource furnishings – no out gassing. • Discharging water that is as clean or cleaner . • Interior air quality that is managed for purity and health.
  9. 9. Sustainable Technology: • On-line booking systems eliminate the need for continual upgrade of hardware. • Subscription/ web-based software for accounting, operations, etc. is standard. • www. Amethystsystems.com • Equipment is Energy Star rated. • Alignment with technology suppliers that have sustainability commitment. • Recycling all IT equipment, and ink cartridges.
  10. 10. Sustainable Marketing • Consumers are provided with authentic, transparent and accurate sustainability education and information. • The spa market message is embedded with sustainability values.
  11. 11. Sustainable Spa Supplies are defined as: • Quick drying, and durable. • Manufactured with renewable resources. • Non- toxic, pesticide free, antibacterial fibers and products. • Recyclable microfiber and other cradle to cradle product choices. • Industry suppliers providing sustainable choices in linens, textiles and equipment.
  12. 12. Sustainable Personal Care Spa Product Attributes: • Fair Trade. • Third party certification for quality and purity. • Results oriented. • Spa signature selection of certified products from a variety of sustainable manufacturers.
  13. 13. Employees Enjoy • Increasingly specialized skills and job satisfaction. • Career or vocation over temporary work. • Wages and benefits that support a life of family and learning. • The opportunity to continually learn new skills in their field.
  14. 14. Spa Facilities are: • Comfortable, clean and “green”. • Utilize low maintenance and sustainable equipment. • Uncomplicated, uncluttered, focused on efficient operations and client safety and comfort. • Employ efficient operational and resource costs.
  15. 15. Spas Influence By: • Participation in the local community. • Contributing to the larger spa community. • Promoting education and knowledge. • Staying connected to the original seed of spa: “Healing through Water”.
  16. 16. quot;Sanus per Aquam” The percentage of water making up tissues, organs, fluids and bone in the human body: Brain Spa In Our Future 75%, Heart 75%, Lungs 86%, Muscle 75%, Liver 85%, Kidney 83%, Bone 70% of our Earth’s surface 22%, Blood 83%, Saliva Is water – the rest is land with 95%, Perspiration 95% 6.5 billion water filled humans and other precious species. Renovating the US Spa Industry 2009 Rhana Pytell
  17. 17. People, Planet, Prosperity Thank you to the many voices in the spa Thank you to industry the voices that are making a difference in the spa industry! contribute to our mutual sustainability: The Green Spa Network ISPA LOHAS The Day Spa Association Les Nouvelles Esthetique SKIN INC. Day Spa Magazine Renovating the Spa Industry By Rhana Pytell rhana@amethystsystems.com

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