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Blockchain in Retail :Omnichannel retailers can now compete and beat Amazon!

The retail industry is a globally connected network of suppliers, brands, retailers and customers interacting in both physical stores and with digital online channels. This makes the retail industry an ideal beneficiary for the blockchain revolution. Join us to explore the ways in which retailers can benefit from blockchain now and over the next few years.

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Copyright © 2017, Oracle and/or its affiliates. All rights reserved. |Copyright © 2017, Oracle and/or its affiliates. All rights reserved. |
Blockchain in Retail :
Omnichannel retailers can now
compete and beat Amazon!
Antony Welfare
Innovation Strategy Director
Confidential – Oracle Internal/Restricted/Highly Restricted
Copyright © 2017, Oracle and/or its affiliates. All rights reserved. |
Safe Harbor Statement
The following is intended to outline our general product direction. It is intended for
information purposes only, and may not be incorporated into any contract. It is not a
commitment to deliver any material, code, or functionality, and should not be relied upon
in making purchasing decisions. The development, release, and timing of any features or
functionality described for Oracle’s products remains at the sole discretion of Oracle.
Confidential – Oracle Internal/Restricted/Highly Restricted
Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | 3
Antony Welfare
 Retailer from birth, understanding in depth retail, financial and
technology worlds
 Starting with Sainsburys, Marks & Spencer and Dixons, through to
own ecommerce and tech consulting
 Blockchain Leader – UK Gov board advisor, UCL Blockchain Exec
program and Blockchain Live advisor
 Author of The Retail Handbook – #1 Amazon Bestseller
 Sky News Retail expert and event speaker
 Innovation Strategy Director @Oracle looking after Finance, Supply
chain and HR innovations
Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 4
Disruption Online
Confidential – Oracle Internal/Restricted/Highly
Restricted
4
Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | Confidential – Oracle Internal/Restricted/Highly Restricted 5
 Search
 Social
 Ecommerce
 Products
Where did we come from?
The Internet of Transactions
Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | Confidential – Oracle Internal/Restricted/Highly Restricted 6
 Search
 Social
 Ecommerce
 Products
Where did we come from?
The Internet of Transactions

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Blockchain in Retail :Omnichannel retailers can now compete and beat Amazon!

  • 1. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. |Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | Blockchain in Retail : Omnichannel retailers can now compete and beat Amazon! Antony Welfare Innovation Strategy Director Confidential – Oracle Internal/Restricted/Highly Restricted
  • 2. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | Safe Harbor Statement The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle. Confidential – Oracle Internal/Restricted/Highly Restricted
  • 3. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | 3 Antony Welfare  Retailer from birth, understanding in depth retail, financial and technology worlds  Starting with Sainsburys, Marks & Spencer and Dixons, through to own ecommerce and tech consulting  Blockchain Leader – UK Gov board advisor, UCL Blockchain Exec program and Blockchain Live advisor  Author of The Retail Handbook – #1 Amazon Bestseller  Sky News Retail expert and event speaker  Innovation Strategy Director @Oracle looking after Finance, Supply chain and HR innovations
  • 4. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 4 Disruption Online Confidential – Oracle Internal/Restricted/Highly Restricted 4
  • 5. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | Confidential – Oracle Internal/Restricted/Highly Restricted 5  Search  Social  Ecommerce  Products Where did we come from? The Internet of Transactions
  • 6. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | Confidential – Oracle Internal/Restricted/Highly Restricted 6  Search  Social  Ecommerce  Products Where did we come from? The Internet of Transactions
  • 7. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | Confidential – Oracle Internal/Restricted/Highly Restricted 7 Trust Transparency Security Quality/Certainty Reduced costs Where are we going? The Internet of Value
  • 8. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | Confidential – Oracle Internal/Restricted/Highly Restricted 8  A verified ledger of web page links could become a powerful alternative to search  A private ledger of our individual social media postings and friends could become an alternative to using Facebook  A public ledger of physical inventory could become an alternative to Amazon’s warehouses  A public ledger of our career profiles and connections could replicate LinkedIn Possible losers of - The Internet of Value
  • 9. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | Blockchain Adoption Momentum 9 2x: Growth in projected spend from 2017 to 2018 22%: of industry CIOs are in a planning stage or experimenting with blockchain, and another 43% have it on their radar 3x: The number of blockchain-related LinkedIn job postings more than tripled over the last 12 months
  • 10. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. |Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 10 Enterprise Blockchain Confidential – Oracle Internal/Restricted/Highly Restricted 10
  • 11. Copyright © 2018, Oracle and/or its affiliates. All rights reserved. 11 Blockchain for enterprise • Private shared database • Consensus of data verification • Control of capacity and cost • Designated “miners” • No cryptocurrency • Collective administration • Blockchain as tool not ideology
  • 12. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | Where Can You Apply Blockchain 12 • Blockchain is not a solution to all problems! • A few questions to ask to determine blockchain applicability – Is my business process pre-dominantly cross-departmental/cross-organizational? – Are there cross-system discrepancies that slow down the business? – Is there less than full trust among transacting parties? – Does it involve intermediaries, possibly charging expensive fees, adding risk or delay? – Does it require periodic offline (batch) reconciliations? – Is there a need to improve traceability or audit trail? – Do we need real time visibility of the current state of multi-party transaction? – Can I improve a multi-party business process by automating certain steps in it?
  • 13. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 13 The Blockchain business case Confidential – Oracle Internal/Restricted/Highly Restricted 13
  • 14. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 14 Business Value • Increase business velocity by accelerating transactions, enabling new business models and revenue streams • Automate multi-party business processes • Reduce cost and risk of using intermediaries • Reduce cost of fraud and regulatory compliance • Improve data quality and timeliness by avoiding offline reconciliation and manual exception handling • Increase auditability and trust, reduce audit costs
  • 15. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. |Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 15 Can Omnichannel Retailers beat Amazon? Confidential – Oracle Internal/Restricted/Highly Restricted 15
  • 16. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 16 Omnichannel Retailers can beat…. • In an ever complex Retail world, the basics are critical: • You must have one view of your customer and one view of your stock • With Blockchain technology; transparency, real time data and shared ledgers will enable you to know where your stock is and where your customers interact at any stage, anywhere in your supply chain or selling channels • Add Blockchain technology to cloud, IoT, AI and other emerging technology and you can win the battle in the new Retail world
  • 17. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. |Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 17 Blockchain in Retail and Supply Chain Confidential – Oracle Internal/Restricted/Highly Restricted 17
  • 18. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | 18 Retail and Supply Chain BLOCKCHAIN 16 USE CASES PROVENANCE SHIPPING Architects and IT Ops COUNTERFEIT PRODUCTSTRACEABILITY CRYPTOCURRENCIES SOURCING WARRANTY MANAGEMENT CERTIFICATION & AUTHENTICATION GIFT CARDS FINANCIAL TRANSACTIONS LOYALTY SUPPLY CHAIN TRANSPARENCY REFUNDS MANAGEMENT INVENTORY MANAGEMENT IDENTITY MANAGEMENT TOKENIZATION
  • 19. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 19 Example Customers: Oracle Autonomous Blockchain Cloud Service
  • 20. 20Copyright © 2018, Oracle and/or its affiliates. All rights reserved. Reduce Fraud & Damages • Track and transfer ownership of e-Commerce packaging • Reduce high levels of fraud, theft and damages • Full visibility to logistics chain also allows for faster customer inquiry response
  • 21. Copyright © 2018, Oracle and/or its affiliates. All rights reserved. |Copyright © 2018, Oracle and/or its affiliates. All rights reserved. 21 Track Supply Chain • System to certify the supply chain of the olive oil producer, through the phases of production, packaging and shipment • Increases quality control, ensures only authorized sellers & buyers, and ensures a more credible reputation for the company
  • 22. Copyright © 2018, Oracle and/or its affiliates. All rights reserved. Reduce Counterfeit Transactions • Convert current bank guarantee process to electronic instead of manual, paper-based to reduce discrepancies due to errors/fraud • Reduce counterfeit bank guarantees which saves money • Speed processing times and provide a process for tracking across all parties involved 28
  • 23. 23Copyright © 2018, Oracle and/or its affiliates. All rights reserved. Enhanced Consumer Loyalty • Launched an “Integrated Mileage Platform” supporting the conversion of transportation mileages into commercial loyalty points • Improved customer experience, increased consumer loyalty and expanded customer base
  • 24. 24Copyright © 2018, Oracle and/or its affiliates. All rights reserved. Reduce Cost & Accelerate Business • Integrated invoice factoring marketplace with Oracle EBS’s across multiple LOBs • Sped-up transactions & eliminated transfer fees of banks & intermediaries
  • 25. Copyright © 2018, Oracle and/or its affiliates. All rights reserved. |Copyright © 2018, Oracle and/or its affiliates. All rights reserved.Copyright © 2018, Oracle and/or its affiliates. All rights reserved. “Our decision is driven by our vision for global connectivity through intelligent logistics, reducing costs and creating value for all our stakeholders.” DP World Group Chairman and CEO Sultan Ahmed Bin Sulayem
  • 26. Copyright © 2018, Oracle and/or its affiliates. All rights reserved. 26 Increase Trust & Transparency • Visibility into the flow of documents, goods, and payments by using blockchain to provide a distributed single source of truth • Improved utilization by 50% • Improved bottom line by 5%
  • 27. Copyright © 2017, Oracle and/or its affiliates. All rights reserved.Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 27 What should you do next?
  • 28. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. |Copyright © 2017, Oracle and/or its affiliates. All rights reserved. 28 Omnichannel Retailers can win!! • Trusted, Transparent, Efficient systems and processes, will allow all retailers to compete in the New Retail World Join the Retail Blockchain Consortium launch event 30th October 2018 Antony.welfare@oracle.com
  • 29. Copyright © 2017, Oracle and/or its affiliates. All rights reserved. | Safe Harbor Statement The preceding is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle. Confidential – Oracle Internal/Restricted/Highly Restricted 29
  • 30. Confidential – Oracle Internal/Restricted/Highly Restricted 30

Editor's Notes

  1. Internet of Value
  2. REDUCED DEV. TIME Cloud improves developer productivity through automation of mundane tasks such as application build and deploy tasks, infrastructure provisioning, etc, and reduces overall development time by rapid provisioning of IT infrastructure by allowing developers to get access to infrastructure to API REDUCED IT COST Cloud reduces IT infrastructure costs, cost of managing IT, by providing enterprise-wide cost governance through quotas, chargebacks, master/sub-accounts, and allowing IT to cut wastage of compute capacity through centralized management, and reducing management overhead to manage multiple disparate environments by offering a single pane of glass management across all IT resources (on premise and Cloud). Reduce management overhead, & increase IT resource utilization to reduce TCO. REDUCED RISK Cloud enables agile and more frequent testing, resulting in reduced risk/costs of software defects. Cloud reduces risk/cost of infrastructure downtime through higher redundancy, reduced risk with built-in security and compliance INCREASED COLLBORATION Cloud enables increased collaboration among development teams through greater visibility into and through the use of APIs to work independently on different areas of the application, which comes together in form of a complete app. Greater collaboration between development and operations teams through automation that enables faster release cycles/time to market
  3. Intelipost (LATAM, reducing fraud and damages) Background: a Brazilian-based Transportation Management SaaS for logistics that allows e-commerce retailers to lower shipping costs, improve control, and achieve better delivery SLAs. Challenge: Need to implement a more robust system for package tracking and transfer of ownership (over 3-4 trucking companies) to reduce high levels of fraud, theft, and damages. Solution: Implementing Oracle Blockchain cloud service in conjunction with the largest retailers to enable full tracking and transfer of ownership of e-commerce packages as well as providing full visibility into logistics chain, which allows for faster customer inquiry response. Results: Insurers: reduced payouts due to fraud and theft. Shippers: Higher customer satisfaction when shipper has full visibility and can respond to customer inquiries.
  4. Certified Origins is brand management company who commercializes different extra virgin olive oil from fruit grown the family farms. Use Case - Blockchain will be implemented in order to certificate the supply chain of the oil producer, through the phases of production, packaging and shipment Product Provenance Tracking Production quality & ingredients testing visibility Product journey tracking (temperature, etc.) Change of ownership and custody verification Paperless logistics Benefits: Tracking, Transparency, Improved Trust and Cost Savings Seller Benefits: Authorised marketplace Trusted transactions Auditable sales Increased revenue Quality Compliance Benefits: No Illegal trading Only Authorized sellers & buyers Traceable records Visibility and security throughout Supply Chain Buyer Benefits: Traceability of source Fraud free transactions No recalls No bad quality supply Credible reputation ------------------------ First EMEA Blockchain Win, prior to GA $20K ARR Universal Credits, just above minimal deal size (based on EMEA budget estimator) Team: Francesco Palanza (OD Rep), Andrea di Placido (OD SC),Filippo Cutillo (EMEA Cloud Pursuit), SCC Team SCC started with prototype, Go live expected October 1
  5. Blockchain manages ICOL’s Bank Guarantee Background: Current Bank Guarantee (BG) process is totally paper based, which this is a critical path for Oil & Gas industry across 3 parties: Customer (Multiple entities from Oil & Gas releases tenders) Vendors (Multiple vendos apply for various tenders) Banks (Multiple public-sector Banks can create BG)  Pain: Discrepancies due to errors/frauds are often found after the hard copies are processed, where corrections (invoke, amend or return) takes time and it becomes pressing issues around BG expiries. Solution: Blockchain acts as an immutable record of every transactions which maintained in the Public Ledger of each party using Oracle Blockchain Cloud Service (OBCS). An Oracle JET Dashboard application deployed on Oracle Application Container Cloud Services (ACCS) that provides an unique view of the stakeholders in the process. End-to-end BG process are tracked using Oracle Process Cloud Service (PCS). Digitization of the BG early in the process using Oracle Content and Experience Cloud Service (CECS). Benefits: Reduction of loss from counterfeit BG. Shorter lead time of cycles from Vendor to Client. Introduction of a non-repudiation process with provenance and trackability for fast resolution of any conflicts.
  6. M2O Korea (Subsidy of Xioix Planet) Blockchain as Integrated Platform for Travel & Transportation Mileage Business Need: Plan to launch “Integrated Mileage Platform” supporting the conversion of transportation mileages into commercial loyalty points . Keep consumer loyalty and expand the reach to broader community within the participants. Solution: With Blockchain, all participants simultaneously manage identical transaction data for mileage status, mileage history per customer without additional reconciliation Oracle Product(s): Oracle Autonomous Blockchain Cloud Service, Oracle Autonomous Mobile Cloud, and Oracle Integration Cloud. Results: Building up the loyalty exchange platform among airlines and e-commerce services. Services to improve customer experience, enhance loyalty and broader customer spectrums. Background: Xioix Planet(http://xioixplanet.com/?ckattempt=2) is a specialized AR / VR developer and attained a market leader position in Korea. The group founded M2O recently, with an objective to build an integrated mileage platform transforming transportation mileages into a new opportunity. Use Case: Plan to launch “Integrated Mileage Platform” supporting the conversion of transportation mileages into commercial loyalty points  and providing ICO based business. With Blockchain, all participants simultaneously manage identical transaction data for mileage status, mileage history per customer without additional reconciliation. It covers: Swap your transportation mileage for commercial loyalty points. Transfer Debt to revenue for companies travel & transportation For others as new business model to exchange loyalty programs Architecture based on Blockchain CS, Database CS and Application Container CS, and SOA CS for the integration with the enterprise legacy systems.   Why Oracle: Values Oracle’s cloud-based technology that offers more fluidly than on-premise for better time-to-market in development, test, service launch. Plan to launch its service at the end of 2018
  7. GE needed to optimize the flow of information across engineering, supply chain, manufacturing, and services to connect machines, intelligence, and people. They selected Oracle ERP Cloud to consolidate 200 ERPs to 40 to automate business processes and to accelerate insight. They also selected Oracle Integration Cloud as the integration platform to automate over 100 ERP integrations in less than 40 weeks. That is half of the development time that as on-premises and at less cost and risk. GE plans to move 70% of the software it runs in house today to the cloud by 2020
  8. From https://www.porttechnology.org/news/dp_world_plans_ai_iot_and_blockchain_future_with_oracle DP World Group Chairman and CEO Sultan Ahmed Bin Sulayem said: “Our decision to partner with Oracle is driven by our vision for global connectivity through intelligent logistics, reducing costs and creating value for all our stakeholders. “Innovative tech solutions are the way forward in the 21st century and we’re equipping ourselves with an effective platform to grow into new sectors where technology can maximise efficiencies and enable us to deliver transformational products and services. “This is all part of our innovative culture that complements the smart initiative of Dubai and the example set by our leaders to expand our horizons in the digital world. We are continuing our leadership role in transforming global logistics through digitalisation.
  9. Business Need: Lack of transparency between cargo shippers, brokers, and carriers leads to loss of carrier revenue due to inefficient capacity utilization, delays due to manual, error-prone document sharing, “no show” by shippers, and increased transaction cost of brokers.    Solution Implemented: Augment existing business relationships with trust and visibility into the flow of documents, goods, and payments by using blockchain to provide a distributed single source of truth.   Solution Oracle Autonomous Blockchain Cloud Service integrated with their custom ERP and Supply Chain systems that run Oracle databases   Result (Just placeholders for now, numbers are made up) Improved utilization by 50%, improved bottom line by 5% by reducing shipper “no show” and eliminating expensive processing fees, and orders of magnitude speed-up of business processes and payments by eliminating manual paper-laden processes.
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