2016 Retail Pro Americas Summit in Las Vegas. Presentation by Dan Jablons | President | Retail Smart Guys. Every successful retail operation is built on 3 key components: effective and persuasive marketing, efficient inventory management, and stellar staffing. In this session, Dan Jablons of Retail Smart Guys will give you a consultant’s formula for optimizing these critical pieces in your retail stores, answering the following questions for each one: What is the basic goal? What are successful retailers doing? How do you measure the results? What are the keys to your success?