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  1. 1. Explanation of media influences on social behaviour Influences on aggressive behaviour Children observe the actions of media role models and may later imitate these behaviours, especially when the child admires and identifies with the model. The more real children perceive violent televised scenes to be, and the more they identify with the characters, the more likely they will imitate the behaviour watched. The issue of possible imitation of aggressive behaviour has produced the fiercest debate between researchers. Studies carried out by Huesmann et al (2003) and Gunter et al (2002) investigate the effects of media violence on behaviour and produce contrasting findings. Using the A3 handout summarise the two studies: Huesmann et al (2003) AIM: METHOD: FINDINGS:
  2. 2. Gunter et al (2002) EVALUATION: AIM: METHOD: FINDINGS: EVALUATION:
  3. 3. What are the differences in the findings from the two studies? Can you think of any reasons for the differences? …………………………………………………………………………………………………………………………… …………………………………………………………………………………………………………………………… …………………………………………………………………………………………………………………………… …………………………………………………………………………………………………………………………… …………………………………………………………………………………………………………………………… …………………………………………………………………………………………………………………………… ……………………………………………………………………………………………………………………………. Evaluation of Influences on aggressive behaviour Although Huesmann et al (2003) and Gunter et al (2002) have produced opposing arguments to the impact of imitation on aggressive behaviour there has been some support for Huesmann et al’s study. Anderson and Bushman (2002) carried out a meta-analysis, reviewing a series of studies using different quantitative methodologies with over 48, 000 participants in total. Anderson et al found that watching violence had a significant effect on later aggressive behaviour. This effect was strongest in lab experiments, but there was still a substantial effect in field and longitudinal studies Why do you think this effect was strongest in lab experiments? ................................................................................................................................. ................................................................................................................................. ................................................................................................................................. ................................................................................................................................. ................................................................................................................................. .................................................................................................................................

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