Market Research Report :Polymer Market in India 2012


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Indian Petrochemical industry is one of the fastest growing sectors in the world. Low operating capacities in Indian petrochemical concerns bring with it the opportunity for future facility utilization. Polymer market is dependent on growth in related sectors. Low per capita consumption of polymer offers opportunities for domestic manufacturers to meet the rising domestic demand for polymers.

The report begins with an overview of the petrochemical industry in India providing the market size and growth as well as information regarding the increase in refining capacity in India. This is followed by a primary segmentation of the industry. An overview of polymer industry provides an introduction to the sector and covers the market size and growth along with share of polymer in India. This is followed by an analysis of the value chain as well as a description of the key processes involved in the methodology for developing polymeric products. The section also renders information about the distribution model prevalent in the sector along with an EXIM trend over a period of five years. Porter’s Five Forces analysis concludes this section.

The next section provides highlights regarding the major polymers in the Indian Market. The sector can be categorized into four major sub-divisions of polymers. It includes information regarding individual market sizes and growth. Also provided are the primary properties and uses of these polymers.

An analysis of the drivers explains the factors for growth of the market and includes demand from packaging industry, growth in associated manufacturing sectors, increase in usage of polymer products in agriculture, depreciation of rupee and low per capita consumption of polymer. Due to marketing policies varying across sectors and unique attractive packaging surfacing as a potent determinant for success of products, packaging sector is poised for growth. Growth in packaging sector will translate in to strong demand for the polymer industry. Growth is directly linked with its associated sectors that are prime polymer users. Growth in the Indian economy ushers in the development of sectors such as infrastructure, automobiles and consumer goods. These require polymer in their product development and thus pose as significant drivers for the sector. Agriculture constitutes another sector that has emerged as a potential end user for polymers. Be it infrastructural projects such as irrigation or even construction activities, polymers find its applications in such areas. Depreciation of rupee has added to major woes in the cost of imports for the sector. India has witnessed increased domestic demand and with imports slowing down due to increased cost, immense opportunities exists for domestic manufacturers to cater to the rising demand. Finally, India faces low per capita consumption of polymers which poses latent opportunities for the sector. Howe

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Market Research Report :Polymer Market in India 2012

  1. 1. Polymer Market in IndiaPolymer Market in IndiaJanuary 2012
  2. 2. Executive Summary  Indian Petrochemical industry is considered to be growing at a1% CAGR over 20‐‐‐‐‐  India is considered as one of the fastest growing manufacturers of polymers Market  Condition 1  has led to increased costs of imports creating opportunities for domestic players to  generate high revenues generate high revenues Drivers Challenges – Demand from packaging industry – Rise in crude oil prices – Growth in associated manufacturing  – Environmental degradation Drivers &  sectors Challenges – Increase in usage of polymer products in  agriculture – Depreciation of rupee – Low per capita consumption of polymers Low per capita consumption of polymers  Usage of polymers in the medical sector  Shift towards gas based production units Trends   Improvised marketing offers for polymer   Growing investments buyers Major PlayersCompetition Company 1 Company 2  Company 3 Company 4 Company 5 Company 6 POLYMER MARKET IN INDIA 2012.PPT 2
  3. 3. •Introduction•Market Overview•Major Polymers•Drivers & Challenges•Government Participation •Trends•Competition•Strategic Recommendations pp•Appendix POLYMER MARKET IN INDIA 2012.PPT 3
  4. 4. Polymer industry is expected to see steady growth as  demand continues to rise Polymer Industry – Overview   Market Size and Growth • India is one of the fastest growing polymer markets  INR bn in the world 20 x1% T • It ranks xth  in terms of capacity of polymers after  S 15 R only the country 1 and country 2 Q P 10 • Indian polymer industry is extremely capable of  5 exporting polymers as many petrochemical majors  p gp y yp j still operate at low capacities  0 20-- 20-- 20-- 20-- 20-- • Per capita consumption of polymer in India is at a2 kg  compared to a3 kg in US and China with a4 kg • Major forms of polymers are polyethylene, Major forms of polymers are polyethylene,  Petrochemical – Share of Polymer polypropylene, polystyrene and polyvinyl chloride • Polymer finds its usage in a variety of sectors like  Segment 1 packaging, agriculture and plastics x3% Segment 2 • Condition 2 aided with increase of crude oil prices Condition 2 aided with increase of crude oil prices  have affected the polymer industry in India  negatively  x2%  Condition 3 has led to higher import costs and with rise in  c ude o p ces, o e a crude oil prices, overall import costs of inputs result in  po t costs o puts esu t increased polymer pricesSource: POLYMER MARKET IN INDIA 2012.PPT 4
  5. 5. Though rupee depreciation implies reduction in volume,  imports continue to maintain healthy trend Imports  Imports (Value) • Despite d1 duties imposed by the government,  INR mn imports continued to garner strong volumes imports continued to garner strong volumes 200,000 D x2% • Has a cenvat duty of b1% with an excise cess of b2% C 150,000 • Imports of polymers have maintained an upward  100,000 A B trend with polyethylene registering the highest value p y y g g g 50,000 , 0 20-- 20-- 20-- 20-- Segmentation – Countrywise (2009‐10)  Segmentation – Countrywise (2010‐11) Country 1 Country 1 p1% q1% Country 2 Country 2 p6% Country 3 Country 3 q2% p p2% Country 4 q6% Country 4 Country 5 Country 5 q5% q3% p5% p3% Country 6 Country 6 q4% p4%Source: POLYMER MARKET IN INDIA 2012.PPT 5
  6. 6. Drivers & Challenges – Summary Drivers Demand from packaging industry Demand from packaging industry Challenges Growth in associated manufacturing  sectors Rise in crude oil prices Increase in usage of polymer products  Increase in usage of polymer products in agriculture  Environmental degradation Depreciation of rupee Low per capita consumption of  L it ti f polymer POLYMER MARKET IN INDIA 2012.PPT 6
  7. 7. Trends – Summary Usage of polymers in medical  Investments  sector Key  Trends Shift towards gas based  Improvised marketing offers for  production units polymer buyers POLYMER MARKET IN INDIA 2012.PPT 7
  8. 8. Public: Domestic Company – Company 1 (1/3) Company Information SAMPLE  Offices and Centres – India  Place 1, Country 1 Corporate Address Tel No. +123456 Fax No. +123456 Website City Year of Incorporation 19‐‐ Ticker Symbol ‐‐‐‐ Stock Exchange Products and Services Products and Services Head Office Category Products/Services Category 1 Product 1 Key People Name N Designation D i ti Category 2 Product 2 Person 1 D1 Category 3 Product 3 Person 2 D2 Person 3 D3 Person 4 D4Source: POLYMER MARKET IN INDIA 2012.PPT 8
  9. 9. Public: Domestic Company – Company 1 (2/3) Financial Snapshot i i lS h Key Ratios K i y‐o‐y change  Particulars  2011 2010 2009 2008 Total Income Profit (2011‐10) Total Income INR mn INR mn  Profitability Ratios Profit / Loss 60 P 1.5 Operating Margin a a1 a2 a3 a4 1.0 Net Margin b b1 b2 b3 b4 40 Profit Before Tax Margin c c1 c2 c3 c4 Q 0.5 20 R S Return on Equity d d1 d2 d3 d4 0.0 Return on Capital Employed e e1 e2 e3 e4 0 ‐0.5 Return on Working Capital f f1 f2 f3 f4 2008 2009 2010 2011 Return on Assets g g1 g2 g3 g4 Financial Summary  Return on Fixed Assets h h1 h2 h3 h4 Cost Ratios • The company incurred a net profit of INR ‐ mn both in FY 2011 and  Operating costs (% of Sales) i i1 i2 i3 i4 FY 2010 Administration costs (% of  j j1 j2 j3 j4 • The company reported total Income of  INR ‐ mn in FY 2011,  Sales) registering an increase/decrease of x1 % over FY 2010 registering an increase/decrease of x1 % over FY 2010 Interest costs (% of Sales) Interest costs (% of Sales) k k1 k2 k3 k4 Liquidity Ratios • The company earned an operating margin of x2 % in FY 2011 an  Current Ratio l l1 l2 l3 l4 increase of ‐‐ percentage points over FY 2010 Cash Ratio m m1 m2 m3 m4 • The company reported debt to equity ratio of ‐ in FY 2011, an  Leverage Ratios increase of x3 % over FY 2010 Debt to Equity Ratio n n1 n2 n3 n4 Key Financial Performance Indicators Debt to Capital Ratio o o1 o2 o3 o4 Interest Coverage Ratio p p1 p2 p3 p4 Indicators Value (dd/mm/yyyy) Efficiency Ratios Market Capitalization (INR) A1 Fixed Asset Turnover q q1 q2 q3 q4 Total Enterprise Value (INR) A2 Asset Turnover r r1 r2 r3 r4 EPS (INR) EPS (INR) Current Asset Turnover Current Asset Turnover s s1 s2 s3 s4 A3 Working Capital Turnover t t1 t2 t3 t4 PE Ratio (Absolute) A4 Capital Employed Turnover u u1 u2 u3 u4Source:  Improved Decline POLYMER MARKET IN INDIA 2012.PPT 9
  10. 10. Public: Domestic Company – Company 1 (3/3) Key Business Segments Key Geographic Segments 100% 100% 80% 60% 100% 100% 50% 40% 20% 0% 0% 2011 2011 Key Recent Developments Description  News • India’s largest toll manufacturer of engineering thermoplastics having an installed  Overview production capacity of ‐‐ MTPA with a current production capacity of ‐‐ MTPA  • Product range includes p1 p2 p3 and others with PP grades consisting of unfilled PP Product range includes p1, p2, p3 and others with PP grades consisting of unfilled PP  Products available in all colours, ‐‐ PP with filler range from A% to B%, ‐‐ filled with filler range from  C% to D%, ‐‐ filled with filler range from E% to F% and ‐‐ filled with FR  • Certain products are manufactured according to customers’ specifications like in the case  Miscellaneous of both treated and untreated p4 which are sometimes made of polyester, PP or PE of both treated and untreated p4 which are sometimes made of polyester PP or PESource:  POLYMER MARKET IN INDIA 2012.PPT 10
  11. 11. Thank you for the attentionThe Polymer Market ‐ India report is part of Manufacturing Industry Series. For more detailed information or customized research requirements please contact:Gaurav KumarPhone: +91 33 4064 6214E‐Mail: gaurav.kumar@netscribes.comResearch on India is a product of Netscribes (India) Pvt. Ltd. Research on India is dedicated to disseminating information and providing quick Research on India is a product of Netscribes (India) Pvt Ltd Research on India is dedicated to disseminating information and providing quickinsights on “hot” industries in India and other emerging markets. Track our new releases and major updates in these industries onAbout NetscribesNetscribes is a knowledge‐consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment &  g g f g p y p p fbusiness research, business & corporate intelligence, content‐management services, and knowledge‐software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one‐stop shop designed to fulfil clients’ profitability and growth objectives.Disclaimer: This report is published for general information only. Although high standards have been used the preparation, Research on India, Disclaimer: This report is published for general information only Although high standards have been used the preparation Research on IndiaNetscribes (India) Pvt. Ltd. or “Netscribes” is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes (India) Pvt. Ltd. and prior permission is required for guidelines on reproduction. POLYMER MARKET IN INDIA 2012.PPT 11