Market Research Report :MRI market in India 2012


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MRI market in India is expected to grow at a healthy rate as the awareness for MRI tests increase and also technological advancements make MRI suitable for treating wide variety of diseases.

The report begins with an introduction which explains the characteristics of MRI and the various applications of MRI in the medical field. In the market overview section market size in terms of value as well as volume has been depicted along with the growth rate. It also gives segmentation of the MRI market. It also contains the buying behavior of customers for selecting MRI. Further the report gives region specific demand for MRI and the total installed MRI equipments in India.

In the next section drivers and challenges has been highlighted. Drivers include increasing demand from hospitals and imaging centers which boosts the MRI market. Increase in health insurance and per capita disposable income also makes MRI treatment more affordable. Growth in medical tourism increases the demand for MRI tests in India as tests are far cheaper in India than US. Also, as the country places more emphasis on the healthcare segment in this budget, it is likely to see strengthening of the government hospital infrastructure. Again as the patients and doctors become more aware MRI tests are likely to find more acceptance. The challenges identified include currency fluctuation where the profit margin of the manufacturer takes a hit. Also, as MRI tests are out of range for majority of the patients as it is still costly for an average Indian.

In the next section the value of MRI equipments imported and exported has been highlighted (for last 5 years). It also highlights the major importers and exporters of the industry. The section on Government participation highlights the various steps taken by the government which has impacted the industry. These steps include public private partnership, reduction in import duties for medical equipments and various government health insurance schemes. The section on technological improvements gives a picture about the various technological upgradations that has impacted the industry. The trends section gives an idea of the various trends in the current market. These include rising popularity of the refurbished MRI equipments as Indian consumers are still cost conscious especially smaller hospitals from tier 2 and tier 3 cities, MRI installation in various state hospitals in a public private partnership model and how tele-radiology has led to positive growth in the MRI industry

The competition section begins with a Porter’s five forces model which analyses the dynamics of the market. The major players in the market have been profiled which includes a financial summary for each of the players. Key ratios and key contacts are also listed. The last section offers strategic recommendations for the players in the ventilator market

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Market Research Report :MRI market in India 2012

  1. 1. MRI Market – IndiaMay 2012
  2. 2. Executive Summary  The MRI market in India is growing at a rate of 18% and is likely to reach A bn by 20‐‐  Type 1 Tesla MRI is the most popular MRI in India Market  Big government and private hospitals prefer new MRI machines  Region 1 in India accounts for maximum MRI demand  Drivers Challenges – Increasing demand from hospitals and  – Currency fluctuation imaging centers – Lack of affordability among    Drivers &  – Increase in health insurance and per  patients LE Challenges capita disposable income – Growth in medical tourism P – Increase in health budget – Increase in awareness Trends S AM  Refurbished MRI gaining popularity  MRI equipment installation through PPP mode  Tele‐radiology  Government encouraging projects through public private partnershipGovernment  Reduction in import duties of medical equipmentsparticipation  Government Health Insurance Schemes Major PlayersCompetition Player 1 Player 2 Player 3 MRI MARKET IN INDIA 2012.PPT 2
  3. 3. •Introduction•Market Overview•Drivers & Challenges•Import‐Export•Government Participation•Technological Developments•Trends•Competition•Strategic Recommendations•Appendix MRI MARKET IN INDIA 2012.PPT 3
  4. 4. Magnetic resonance imaging is used in radiology to visualise detailed internal structures LE   P Introduction M • Magnetic Resonance Imaging (MRI) is a medical imaging technique  A • Helps in diagnosis of any disease by  providing images of the magnetic field and radio waves  S • Provides detailed pictures of organs, soft tissues, bones and any other internal body in any plane Characteristics E   • Works on magnetic resonance technique L • Uses powerful magnetic field, radio waves and a computer to produce images M P • Has a high soft tissue resolution, higher than a CT scan • Has the ability to alter the contrast of the images which is particularly beneficial as different contrasts can  differentiate between tissues S A • Can detect masses of soft tissues in the body ,bone tumors, cysts • Special precaution needs to be taken while conducting MRI with pacemakers, metal implants, insulin  pumps, cardiac defibrillators etc.  Strength • Strength of a MRI is measured by Tesla (T) [Tesla is standard unit of magnetic flux density] • Higher the magnetic strength , better is the clarity of the image • MRI with higher magnetic strength is able to diagnose  even small tumors with a diameter of 5 mm  (including prostrate cancer) MRI MARKET IN INDIA 2012.PPT 4
  5. 5. Indian MRI market has witnessed strong growth over the last few yearsIndian MRI Market – Overview  (1/2) Market Size & Growth (Value wise)• Indian market is expected to witness significant  growth over the  next few years, at around a CAGR  a% of a % T R E• Cost of a single MRI scan is INR   XYZ W   Q LE• Dominated by foreign players with only a handful of  local manufacturers 0• Market is witnessing entry of some Chinese players MP 20‐‐ 20‐‐e 20‐‐e 20‐‐e 20‐‐e Note: Figures are for calendar yearSegmentation A Tesla B Tesla C  Tesla S A Market Size & Growth (Volume wise) b% L B Tesla is the  J most common  G M % type of  MRI in  D A N % India B % 0 20‐‐ 20‐‐e 20‐‐e 20‐‐e 20‐‐e MRI MARKET IN INDIA 2012.PPT 5
  6. 6. Drivers & Challenges – Summary  LE   Drivers Increasing demand from hospitals and  MP imaging centers capita disposable income S Increase in health insurances and per  A Challenges Currency fluctuation Growth in medical tourism Lack of affordability among patients Increase in health budget Increasing awareness MRI MARKET IN INDIA 2012.PPT 6
  7. 7. Indian MRI markets is heavily dependant on imports specially from the USImports of MRI Equipments – Overview  Total Imports  •Imports are from technologically advanced  countries including  country 1 , country 2 etc. K% 4,000 R T•Country 1 accounts for the largest share E 3,000   W•Reduction in import duties  has increased  Q E 2,000 volume of  imports over the last few years P 1,000 0 L M 20‐‐‐‐‐ 20‐‐‐‐‐ 20‐‐‐‐‐ 20‐‐‐‐‐ 20‐‐‐‐‐ SAImports – Region wise (20‐‐‐‐‐) Imports – Region wise (20‐‐‐‐‐) 8% Germany 9% Germany 11% U S A 6% USA 28% 29% China China 2% Japan 14% Netherlands 8% Singapore Japan Netherlands Others 10% Others 18% 23% 34% Note: All figures are for  the respective financial years MRI MARKET IN INDIA 2012.PPT 7
  8. 8. Government Initiatives – Summary  Public Private Partnership (PPP)  Projects Government Initiatives Government Health Insurance  Reduction in Import Duties on  Schemes Medical Equipments MRI MARKET IN INDIA 2012.PPT 8
  9. 9. Rapid developments in technology such as faster scan times and higher imaging quality… Manufacturers are trying to develop more compact MRI  equipment with reduced acoustic noise and  superior imaging quality   • Demand for high field MRI is increasing, as they consume less power but deliver high images LE • Development of dedicated MRI addressed to extremities, musculoskeletal parts, knee joints P • Development of 3T scanners, known as gold standards, have provided an additional impetus  3T scanners can show blood vessels as small as 200‐300 microns growth of MRI market S M  They have 3‐4 times higher signal to noise ratio A • Introduction of whole body MRI which helps in detecting bone metastasis and black blood MRI increases  • Development of technology in the fields of cancer screening, neurosurgery planning and angioplasty • Increased applications such as identification of multiple sclerosis A lot of research is now being increasingly dedicated to increasing the applications of MRI  A lot of research is now being increasingly dedicated to increasing the applications of MRI  MRI MARKET IN INDIA 2012.PPT 9
  10. 10. Trends‐ Summary  Refurbished MRIs Gaining Popularity  Key  Trends MRI Equipment  Tele‐radiology Installation Through PPP  Model  MRI MARKET IN INDIA 2012.PPT 10
  11. 11. Public : Domestic Company – Company 1Company Information Offices and Centres – India  Block ABCCorporate Address City XYZTel No. 123456Fax No. 1234567  Website http://www.abc123com/Year of Incorporation 20‐‐ P LE City AProducts and Services CategoryProduct 1 P1,p2,p3 S AM Products/Services Key People Name Designation ABC abc XYZ xyz MNO mno MRI MARKET IN INDIA 2012.PPT 11
  12. 12. Public: Domestic Company – Company 1Financial Snapshot Key Ratios y‐o‐y change  Particulars  20‐‐ 20‐‐ 20‐‐ 20‐‐ Revenue Net Income (20‐‐‐‐‐) Profitability Ratios 6 x4 0.15 Operating Margin a1 a a2 a3 a4 x3 Net Margin b1 b b2 b3 b4 4 x1 x2 0.10 Profit Before Tax Margin c1 c c2 c3 c4 2 0.05 Return on Equity d1 d d2 d3 d4 Return on Capital Employed e1 e e2 e3 e4 0 0.00 Return on Working Capital f1 f f2 f3 f4 20‐‐ 20‐‐ 20‐‐ 20‐‐ Return on Assets g1 g g2 g3 g4Financial Summary  Return on Fixed Assets h1 h h2 h3 h4   Cost Ratios• The company incurred a net profit of INR  A mn in FY 20‐‐, as  E Operating costs (% of Sales) i1 i i2 i3 i4 compared to net profit  of INR B mn in FY 20‐‐ L Administration costs (% of  j1 j j2 j3 j4• The company reported total Income of  INR X mn in FY 20‐‐,  Sales) registering an increase  of  r % over FY 20‐‐• The company earned an operating margin of  d1  % in FY 20‐‐ an  decrease of  k  %  points over FY 20‐‐ MP Interest costs (% of Sales) Liquidity Ratios Current Ratio k1 l1 k l k2 l2 k3 l3 k4 l4 A Cash Ratio m1 m m2 m3 m4• The company reported debt to equity ratio of  g  in FY 20‐‐, an  S Leverage Ratios increase of r % over FY 20‐‐ Debt to Equity Ratio n1 n n2 n3 n4Financial Summary  Debt to Capital Ratio 01 o o2 o3 o4 Interest Coverage Ratio p1 p p2 p3 p4 Indicators Value (DDD/MMM/YYYY) Efficiency RatiosMarket Capitalization (INR) a Fixed Asset Turnover q1 q q2 q3 q4Total Enterprise Value (INR) b Asset Turnover r1 r r2 r3 r4EPS (INR) Current Asset Turnover s1 s s2 s3 s4 c Working Capital Turnover t1 t t2 t3 t4PE Ratio (Absolute) d Capital Employed Turnover u1 u u2 u3 u4 Improved Decline MRI MARKET IN INDIA 2012.PPT 12
  13. 13. Public: Domestic Company – Company 1.Key Business Segments  Key Geographic Segments  Enamelled Wire and Strips India 6,000 6,000 c1 d b1 c 4,000 4,000 b a1 a   2,000 2,000 0 20‐‐ 20‐‐ 20‐‐ 20‐‐ P 0 20‐‐ LE 20‐‐ 20‐‐ MKey Recent Developments Description OverviewProduction facilities S A News • It sells product A under the brand name of ‘abg’ & ‘def’ • In India the company has k manufacturing hubs and  j marketing offices Shareholding pattern • Promoters of the company hold j % of the share while k % is held by general publicClients • Clients are spread across ghj countries spanning across t continentsInvestments • The company wants to invest INR K mn in a company through a  joint venture in Country 2  producing product a and product b • So far the company invested INR 0.C mn in company A in country A MRI MARKET IN INDIA 2012.PPT 13
  14. 14. Thank you for the attentionThe MRI  Market – India report is part of Research on India’s  Healthcare Series.For more detailed information or customized research requirements please contact:Phone: +91 33 4064 6214E‐Mail: sales@netscribes.comFollow us on:About NetscribesNetscribes is a knowledge‐consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, content‐management services, and knowledge‐software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one‐stop shop designed to fulfil clients’ profitability and growth objectives.Disclaimer: This report is published for general information only. Although high standards have been used in the preparation, “Netscribes” is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes and prior permission is required for guidelines on reproduction. MRI MARKET IN INDIA 2012.PPT 14