Motors Market in India 2011 - Sample


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Motors in India can be broadly classified into two types - Fractional Horse Power (FHP) motors and Integral Horse Power (IHP) motors. The focus area of the report is the IHP Motor segment. The industrial demand of motors in India used for varied purposes is increasing rapidly in India which proves to be a boon for the players. Low tension (LT), high tension (HT) and DC motors are used in industries including steel, cement, textile, pharmaceuticals, power etc. Growing attention on infrastructure and urban development projects are also going to fuel growth in the market. Even through this industry is impacted by increasing raw material prices, the players are rapidly increasing production to meet the growing demand amongst industries

The report begins with an introduction of the electrical motors in India. It gives a clear differentiation between the various types of motors and provides a brief overview about the types of motors functional in India. The market overview section provides an insight into the IHP motor market and includes the market size and growth of IHP motors on the basis of volume and value. Market segmentation on the basis of types of motors is highlighted. Segmented market size and growth figures are also included to give a clear overview about the same. The type of Horse Power (HP) ratings available in the organized market with respect to the various types of IHP motors is also included. A brief overview about the Fractional Horse Power (FHP) motor market is also highlighted with market size and growth in both volume and value. It also highlights the market segmentation of the same.

An analysis of the drivers explains the factors for growth of the industry including growth in important sectors, growth in power sector and huge opportunity in replacement segment. The key challenges include increase in raw material prices and competition from unorganized players.

The competition section provides an overview of the competitive landscape in the industry along with market share of players in Low Tension (LT) and High Tension (HT) motors segment. It includes the segmentation of the market on the basis of organized and unorganized players with respect to the various types of motors in volume as well as value. It includes a brief profile of the major players in the market including their financials.

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Motors Market in India 2011 - Sample

  1. 1. Motors Market – India January 2011
  2. 2. Executive Summary IHP Motors can be broadly classified into 2 categories namely, AC Motors and DC Motors, wherein AC Motors are further classified into Low Tension (LT) and High Tension (HT) motors IHP Motors market in terms of volume stands at XX units in 20-- - -- exhibiting a a% CAGR from 20-- - -- Market LE Market in terms of value stands at INR YY bn in 20-- - -- and is poised to grow at b% CAGR to reach INR ZZ bn in 20-- - -- P Majority of the LT & DC motors from the domestic organized sector are of GHP or less rating, and HT motors start above Y HP rating Drivers & Drivers SAM AC Motors are poised to grow at a T rate than DC motors Growth in important sectors Challenges Increase in raw material prices Challenges Growth in Power sector Competition from unorganized players Huge opportunity in replacement segment Market is highly W with LT motors having m%, HT motors having n% and DC Motors having o% I players by volume respectively W motors requires greater investments owing to its greater efficiency of use and the stringent customer needs that the manufacturers have to follow Competition Players in the Market Player 1 Player 2 Player 3 Player 4 MOTORS MARKET IN INDIA 2011.PPT 2
  3. 3. •Introduction •Market Overview •Drivers & Challenges •Competition MOTORS MARKET IN INDIA 2011.PPT 3
  4. 4. Integral Horse Power (IHP) motors can be classified under AC and DC motors Electrical Motors Market – Overview Low Tension (LT)/ They run on AV, BV or CV Low Voltage systems (LV) Motors AC Motors IHP Motors High Tension (HT)/ They run on EV, FV or GV High Voltage systems DC Motors (HV) Motors Motors FHP Motors Focus Area of the Report E AC Motors DC Motors of flow at regular intervals PL • Uses alternating current that reverses its direction • Uses direct-unidirectional current with strong power at start up M • J in price and used for applications requiring more • Its use is often restricted to a few low speed, low- than about E hp (R watts) of power to-medium power applications like machine tools Source: SA • Used in air conditioners, washers, dryers, industrial machinery, fans, blowers, vacuum cleaners, and many other applications and rolling mills • Q compared to AC motors and is L for extended periods of use MOTORS MARKET IN INDIA 2011.PPT 4
  5. 5. Segment 1 leads the domestic market with the highest usage amongst industries IHP Motors Market – Overview Market Size & Growth (Volume) •IHP motors is a part of the electrical 000’s units equipment industry 2,000 Y •Electrical equipment industry on a whole a% 1,500 X clocked a growth of b% in 20-- - -- W E This has resulted in a sharp rise in the 1,000 U V PL performance of all the products under the market •Motors are also experiencing a rapid growth 500 M owing to the increased focus of government 0 A 2005-06 2006-07 2007-08 2008-09 2009-10 on infrastructure and urban development projects S •The industry is witnessing a turnaround due to increased demand from sectors like power, textile, water, steel and cement Market Segmentation (2009-10) Segment 1 Segment 2 Segment 3 s2% s3% Segment 1 widely used across almost all application With cumulative growth and investments in these segments and sectors, the market will get a fillip end-user •However, the share of energy efficient motors industries is very Y in India owing to T demand for the same s1% Source: MOTORS MARKET IN INDIA 2011.PPT 5
  6. 6. AC motors are showing greater growth as compared to DC motors AC Motors Market Size & Growth • This segment comprises of Low Tension (LT) motors Segment 1 and High Tension (HT) motors INR bn Segment 2 • It offers the advantages of simple design, low cost, 80 Z a% reliable operations and easily found replacements Y c6% 60 X c5% LE • Has high power to weight ratio and wide range of W V c4% 40 U c3% power output c2% c1% b6% P b4% b5% • Tends to offer potential for energy savings and cost 20 b1% b2% b3% efficiency when coupled with speed control devices M 0 2009-10 2010-11e 2011-12e 2012-13e 2013-14e 2014-15e DC Motors SA • Offers the advantages of easy to understand design, easy to control speed, easy to control torque and simple drive design Market Size & Growth INR bn 2.0 b% • Are Q compared to AC motors and cannot reliably be L M N O P Q 1.5 controlled at K speeds • Physically S in size and requires U maintenance 1.0 0.5 0.0 2009-10 2010-11e 2011-12e 2012-13e 2013-14e 2014-15e Source: MOTORS MARKET IN INDIA 2011.PPT 6
  7. 7. Drivers & Challenges – Summary Challenges Drivers Increase in raw material prices Growth in important sectors Competition from unorganized players Growth in power sector Huge opportunity in replacement segment MOTORS MARKET IN INDIA 2011.PPT 7
  8. 8. Company 1 leads the LT motor segment and Company 2 leads the HT motor segment Overview Market Share of Segment 1 (2009-10) •HT motors require M investments owing to its Company 1 greater efficiency a7% a1% Company 2 HT motor is a Y intensive product and hence Company 3 LE customers tend to prefer established players from Company 4 the organized sector Company 5 P a6% a2% Company 6 Manufacturers have to follow stringent customer a5% M Others acceptance criteria a4% a3% A •Major players in the market include: S Company 1, Company 2, Company 3, Company 7 and Company 8 Market Share of Segment 2 (2009-10) •Company X is a new entrant in the market Company 7 b5% b6% Company 8 with LT motors on offer b4% Company 9 Company 10 b1% Company 11 b3% Others b2% Source: MOTORS MARKET IN INDIA 2011.PPT 8
  9. 9. Major Players (1/10) Company Snapshot: Company 1 Corporate Information Financial Performance Revenue Headquarters Location 1 Revenue Profit INR bn Profit / Loss INR bn Founded 19-- 80 r3 6 r2 r4 60 Company r1 4 Listed Type 40 2 20 Key People Person 1 – MD 0 0 2006 2007 2008 2009 Business Highlights • Provides engineering, products, solutions, and services in areas of automation and power technology in India and abroad LE • It functions under T segments P • It also provides discrete automation and motion products, including drives, motors and generators • Its operations in India include Q manufacturing facilities with over R employees SAM • As of July 27, 20--, it operates as a subsidiary of Company G Source: MOTORS MARKET IN INDIA 2011.PPT 9
  10. 10. Thank you for the attention The IHP Motors Market – India report is part of Research on India’s Power Equipment Industry Series. For more detailed information or customized research requirements please contact: Gagan Uppal Gaurav Kumar Phone: +91 22 4098 7530 Phone: +91 33 4064 6214 E-Mail: E-Mail: Research on India is a product of Netscribes (India) Pvt. Ltd. Research on India is dedicated to disseminating information and providing quick insights on “hot” industries in India and other emerging markets. Track our new releases and major updates in these industries on About Netscribes Netscribes is a knowledge-consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, content-management services, and knowledge-software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one-stop shop designed to fulfil clients’ profitability and growth objectives. Disclaimer: This report is published for general information only. Although high standards have been used the preparation, Research on India, Netscribes (India) Pvt. Ltd. or “Netscribes” is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes (India) Pvt. Ltd. and prior permission is required for guidelines on reproduction. MOTORS MARKET IN INDIA 2011.PPT 10