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Market Research Report : Luggage Market in India 2010

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The luggage market in India has been growing steadily due to increasing income levels and large scale visibility due to rise in retailers. The market was valued at INR 31 bn in 2009 and is growing at 19% CAGR. The market is dominated by a few major players who face strong competition from the large unorganized sector.

The report begins with an overview of the market providing information regarding the market size and forecasted growth, and the market segmentation by type and product. The two primary segments namely hard and soft luggage have been briefly highlighted. The import export figures have been included as well as the country-wise segmentation of the same.

An analysis of the drivers explains the factors for growth of the industry including increase in disposable income, increase in traveling boosting the market, expansion in retailing and specialty stores and luggage as a lifestyle product. The key challenges identified encompass stiff competition from unorganized sector and increasing costs of raw material. Key trends in the market have also been analyzed including shift in preference to soft luggage, luggage manufacturers adding new product categories, assistance provided by manufacturers to franchisee.

The competition section provides complete profiles of the major domestic and foreign players in the market including corporate information, financials, their brands and products, and business highlights.

Market Research Report : Luggage Market in India 2010

  1. 1. Luggage Market – India September 2010
  2. 2. Executive Summary The luggage market in India is presently valued at INR XX bn and is expected to attain a market size of approximately INR YY bn by 2012 Market The luggage market in India is segmented as Segment 1 and Segment 2 The Indian luggage market is dominated by the unorganized sector with a b% market share of the total market LE Drivers Challenges – Increase in disposable income – Stiff competition from unorganized Drivers & Challenges MP – Increase in traveling boosting the market – Expansion in retailing and specialty sector – Increasing costs of raw material stores SA – Luggage as a lifestyle product Shift in preference to soft luggage Luggage manufacturers adding new product categories Trends Assistance provided by manufacturers to franchisee The market consists of a few major players facing strong competition from the unorganized sector Company 1 is the dominant players in the market while the premium segment is domination by Competition Company 2 Foreign players are entering the market and are choosing the franchisee model as the preferred entry route LUGGAGE MARKET IN INDIA 2010.PPT 2
  3. 3. •Market Overview •Drivers & Challenges •Trends •Competition LUGGAGE MARKET IN INDIA 2010.PPT 3
  4. 4. Luggage market in India has been developing gradually and has strong growth prospects Overview – Luggage Market Market Size and Growth • The Indian luggage market is estimated to grow at INR bn a% CAGR to INR X bn by 2012 60 a% X E • Franchisee model for business is developing as the W V L major tool for penetration and revenue generation in 40 U this market P • Companies are targeting the mid segment by offering M value for money products and high end segment by 20 0 tying up with global brands SA • Increase in fashion quotient of Indian consumers and rise in western influence is driving the market • Large pool of consumers is attracting foreign players 2009 2010e 2011e 2012e Note: Figures are for the respective calendar years Market Segmentation • This market is highly fragmented and is dominated by Growing faster L Type 1 driven by sales of Product 1 and Imports from Country 1 and stiff competition from the D is Type Product 2 Type 2 the major threat to the players in Indian market • Company 1, Company 2, Company 3 and Company 4 are the major players in the Indian market Price Segment 1 Segment 2 • Luggage retailing is also catching up with the leading players such as Company 5 and Company 6 Products < INR XX Products > INR YY Growth: b% (2009-10) Growth: c% 2009-10) Source: LUGGAGE MARKET IN INDIA 2010.PPT 4
  5. 5. Drivers & Challenges – Summary Drivers Challenges Increase in disposable income Stiff competition from unorganized Increase in traveling boosting the sector market Increasing costs of raw material Expansion in retailing and specialty stores Luggage as a lifestyle product LUGGAGE MARKET IN INDIA 2010.PPT 5
  6. 6. Trends – Summary Shift in preference to soft luggage Key Trends Luggage manufacturers Assistance provided by adding new product manufacturers to franchisee categories LUGGAGE MARKET IN INDIA 2010.PPT 6
  7. 7. Market consists of a few major players facing strong competition from the unorganized market Overview Market Share (2009-10) • Market is competitive with strong competition from Others the R 20% • Organized luggage market is gradually becoming extremely competitive in the type 2 due to changing LE consumer preferences 55% Company 1 25% P • Foreign players have been gradually entering the Company 2 market focusing primarily on the type 2 AM • International players have been tying up with domestic or regional players and is viewed as the S preferred sales route • Organized market is dominated by Company Premium Luggage Market Share (2009-10) Others 60% followed by Company 2 and Company 3 20% • Indian luggage market also constitutes of leading luggage retailers such as Company 4 and Company 5 • Other foreign brands expanding their presence include Company 6 and Company 7 80% Company 2 Source: LUGGAGE MARKET IN INDIA 2010.PPT 7
  8. 8. Major Domestic Players (4/5) Company Snapshot: Company A Corporate Information Brands and Products Headquarters Mumbai Brand/Collection Product Founded 19-- Brand 1 P1, P2 and P3 Product A, Product B, Product C and Brand 2 P4 and P5 Products Product D Brand 3 P6, P7, P8 and P9 Key People Person 1 – Chairman & MD Business Highlights LE • The company is engaged in the manufacturing of M luggage and outsourcing of D luggage • It has its manufacturing unit at City 1, State 1 MP Has an installed capacity to manufacture over P pieces of M luggage/month • Company A operates its business through q branch offices across India A • It is known for its innovation through its first fibre Product 1 and Product 2, C locking system, O luggage and K wheeling S system • Company A possess a strong distribution network including X retailers, Y exclusive brand outlets and franchisees Expansion Plans: • It plans to expand its strong distribution network by opening Z more exclusive stores by 20-- • The establishment had a turnover of INR G bn in FY 20-- - -- and is targeting INR N bn in FY 20-- - -- Source: LUGGAGE MARKET IN INDIA 2010.PPT 8
  9. 9. Thank you for the attention The Luggage Market – India report is a part of Research on India’s Consumer Goods Industry Series. For more detailed information or customized research requirements please contact: Gagan Uppal Gaurav Kumar Phone: +91 9619100122 Phone: +91 9830309715 E-Mail: gagan.uppal@netscribes.com E-Mail: gaurav.kumar@netscribes.com Research on India is a product of Netscribes (India) Pvt. Ltd. Research on India is dedicated to disseminating information and providing quick insights on “hot” industries in India and other emerging markets. Track our new releases and major updates in these industries on About Netscribes Netscribes is a knowledge-consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, content-management services, and knowledge-software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one-stop shop designed to fulfil clients’ profitability and growth objectives. Disclaimer: This report is published for general information only. Although high standards have been used the preparation, Research on India, Netscribes (India) Pvt. Ltd. or “Netscribes” is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes (India) Pvt. Ltd. and prior permission is required for guidelines on reproduction. LUGGAGE MARKET IN INDIA 2010.PPT 9

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