Kangaroo Kids Education Ltd. - Company Profile


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"Kangaroo Kids Education Ltd. operates in the pre-school and K-12 segment of the education sector and runs a chain of more than 80 centres across India with international presence as well. The company caters to the educational needs of children from the age group of 10 months to 17.5 years and operates through franchised as well as company owned centres. The company’s major brands include Kangaroo Kids Toddlers’ Club, Kangaroo Kids Pre-schools and Billabong High International Schools.

The report begins with the basic facts about the company such as contact details, revenues, competitors, brief history, line of business and geographic reach among others. Business model of the company describes the rationale of how it creates, delivers, and captures value through its services offered. Information about the company’s management side is also provided that details their names, designation, professional experiences, memberships of boards etc. Through SWOT analysis, the report highlights key internal factors that give the company advantage or disadvantage over its peers alongwith key external factors prevailing in the industry that may have favorable or unfavorable impact on the company’s operations. The report also covers the financial analysis of the company including the balance sheet, profit and loss a/c and the key ratios depicting the key financial figures for FY 2007-09.

Industry Analysis provides top level understanding of the education sector in India with emphasis on Pre-school and K-12 segments. Market size, growth, key segments, penetration, competition and market segmentation are some of the foremost points covered in the analysis. The competitive landscape identifies key players of the industry drawing comparisons on parameters such as number of centres, geographic reach, franchisee requirements, line of business etc. The company is benchmarked against its main competitors’ key financial ratios in the competitive benchmarking chapter."

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Kangaroo Kids Education Ltd. - Company Profile

  1. 1. Kangaroo Kids Education Ltd. June 2011
  2. 2. Contents Executive Summary Factsheet Offices & Centres Offi &C t Business Model Key People SWOT AnalysisKangaroo Kids Education Ltd.  Expansion Plans Financial Profile Financial Profile Industry Analysis Competitive Landscape Competitive Benchmarking C titi B h ki Recent News Appendix 2
  3. 3. Executive Summary • Kangaroo Kids Education Ltd. engages in addressing the educational needs of children from the age group of Company  p y 10 months to 17.5 years  10 th t 17 5Description • The company runs a successful chain of X centres across India with presence also marked internationally  • It primarily operates in both X as well as Y segment of the education sector wherein it operates through V as Business Model well as W centres  • The company’s Strength 1 is one of its major strengths however its Weakness 1 can be considered as one of The company s Strength 1 is one of its major strengths, however its Weakness 1 can be considered as one of  the key areas of concernSWOT Analysis • The company can reap significant benefits owing to Opportunity 1 while Threat1 can hinder the strategic  initiatives and growth prospects of the organization • The company generated revenue of INR X mn in the fiscal year (FY) 20‐‐, registering a growth of Y% over the  previous year. Whereas the company reported a net profit of INR X mn in the FY 20‐‐ as compared to a net  loss of INR Y mn in FY 20‐‐Financial Profile • The financial profile of the company includes the Balance sheet, Profit and Loss a/c and the key ratios  depicting the key financial figures for FY 2009‐08,giving an insight about the companys financial  performance • Indian education industry is currently estimated to be valued at INR X bn and is broadly divided into  education systems namely, System 1 and System 2 • System 1 includes segments such as X and Y, whereas the System 2 includes key segments such as U, V and  W Industry Analysis • The pre‐school segment in India is estimated to be valued at INR X mn in 20‐‐ and the market is mainly The pre school segment in India is estimated to be valued at INR X mn in 20 and the market is mainly  dominated by the unorganized sector • The K‐12 segment alone accounts for X% of the overall Indian education industry and is expected to grow at  a CAGR of Y% to reach INR Z mn by 20‐‐ • Key competitors for the company can be enlisted as: Competitor 1, Competitor 2 and Competitor 3Competitive  p • Competition in the pre‐school industry is increasing steadily with many X chains opening their pre‐schools in Landscape different regions of the country 3
  4. 4. FactsheetBasic Information Brief DescriptionIndustry y ‐‐‐ ‐‐‐ • Kangaroo Kids Education Ltd. (KKEL) operates a range of ‐‐‐ which  provides children with a conducive environment of study and  • ‐‐‐ learning • Its institutions include:Corporate Address ‐‐‐ • Institution 1 ‐‐‐ • Institution 2 ‐‐‐ • Institution 3 • Institution 4 ‐‐‐ • Institution 5Tel No. ‐‐‐ • Size: Operates around X centres across Y cities in India Fax No. ‐‐‐ • The company also has international presence in U and VWebsite ‐‐‐ • Engaged in: • Segment 1Year  Founded ‐‐‐ • Segment 2Ownership ‐‐‐ • Segment 3 • Primarily positioned as a premium brand at an average annual No. of EmployeesNo of Employees ‐‐‐ fee of INR X ‐ Y f f INR XRevenue ‐‐‐Fiscal Year End ‐‐‐Auditor ‐‐‐ Brief History  yCompetitors ‐‐‐ • 20‐‐: KKEL formed a publishing tie up with X to launch Y – which  is a chain of pre‐schools   • 19‐‐: X business was adopted by the company • 19‐‐: Kangaroo Kids was started with a single pre‐school in 19‐‐: Kangaroo Kids was started with a single pre‐school in  location X, Mumbai with a capacity of Y studentsSource: 4
  5. 5. Offices & Centres – India  A B D C E Q I H F G P J K L M N O Institution  Multiple Centres Kangaroo Kids Club ‐‐‐ HQ Office Kangaroo Kids ClubKangaroo Kids Preschool ‐‐‐‐ Kangaroo Kids PreschoolBillabong High International School ‐‐‐‐ Billabong High International School Billabong High International SchoolKITDR ‐‐‐‐ KITDR DaycareSource: 5
  6. 6. Business Model Kangaroo Kids Education Ltd. Format 1 Format 2 No. of Centres: X No. of Centres: Y • ‐‐‐ • ‐‐‐ • ‐‐‐ • ‐‐‐ Prerequisites for Franchising  KKEL works on a format 1 wherein it scouts for Y in the form of X for tie‐ups. It has certain requirements  which can be enlisted as below: • Requirement 1 • Requirement 2 • Requirement 3Source: 6
  7. 7. Key PeopleChairperson CEOMs. XMs. X Mr. Y  Mr. YDesignation 1, 2 and 3   Designation 1Age : Y Age : XSince: Z Since: YProfessional History  •U Professional History  •U •V •V • W    Others • W  Others •ZFunctional Heads Members of the Advisory BoardA Head ‐ Curriculum A Associated with Aseema, an NGO involved  , in rehabilitation of street childrenB Head ‐ Marketing & Branding and Head ‐ Organizational Development B Former Indian Cricket team captain C Head – Research C Heads of Unit for Disability Studies &  Integration in University of MelbourneD Head – Corporate Services D Working with RMIT College of Business E Foundation Principal of Acacia College F Teacher at Billanook College G Founder of Genesis Film Productions H Director with Genesis Film ProductionsSource: 7
  8. 8. SWOT Strengths Weakness• Strength 1: • Weakness 1:• Strength 2 : g• Strength 3 : Opportunities Threats•O Opportunity 1: t it 1 • Th t 1 Threat 1:• Opportunity 2 : • Threat 2:• Opportunity 3 : 8
  9. 9. Ratio AnalysisKey Ratios Key Ratio Analysis • The company’s operating margin X by A basis points y‐o‐y  Particulars  Particulars Y o Y change Y‐o‐Y change 20 20‐‐ 20 20‐‐ 20 20‐‐ reaching B% in FY20‐‐, the growth could be attributed to UVW hi %i h h ld b ib dProfitability Ratios • Debt to equity ratio of the company has A indicating that the Operating Margin ‐ ‐ ‐ ‐ company is XYZNet Margin ‐ ‐ ‐ ‐Profit Before Tax Margin ‐ ‐ ‐ ‐ • The company’s asset turnover ratio U from X in FY20‐‐ to Y in Return on Equity ‐ ‐ ‐ ‐ FY20‐‐, indicating UVW FY20‐‐ indicating UVWReturn on Capital Employed ‐ ‐ ‐ ‐ • The interest coverage ratio B from U in FY20‐‐ to V in FY20‐‐, Return on Working Capital ‐ ‐ ‐ ‐ denoting the company’s X capability to service its interest Return on Assets ‐ ‐ ‐ ‐ expensesReturn on Fixed Assets ‐ ‐ ‐ ‐Cost RatiosCost RatiosOperating costs (% of Sales) ‐ ‐ ‐ ‐Administration costs (% of Sales) ‐ ‐ ‐ ‐Interest costs (% of Sales) ‐ ‐ ‐ ‐Liquidity Ratios Ownership StructureCurrent RatioC t R ti ‐ ‐ ‐ ‐Cash Ratio ‐ ‐ ‐ ‐ Total Paid‐up Capital ‐Leverage Ratios Total Number of shareholders ‐Debt to Equity Ratio ‐ ‐ ‐ ‐Debt to Capital Ratio ‐ ‐ ‐ ‐ Share Holding PatternInterest Coverage Ratio ‐ ‐ ‐ ‐Efficiency Ratios V UFixed Asset Turnover ‐ ‐ ‐ ‐ VAsset Turnover ‐ ‐ ‐ ‐Current Asset Turnover ‐ ‐ ‐ ‐ UWorking Capital Turnover ‐ ‐ ‐ ‐ 77%Capital Employed Turnover ‐ ‐ ‐ ‐Source: Improved Decline Note: Y‐o‐Y change in Profitability and Cost Ratios is represented in basis points 9
  10. 10. Industry AnalysisPre‐school Industry – Overview   Size & Growth• Preschool Market in India is expected to X at a CAGR of Y%  reaching INR Z bn by 20‐‐ INR mn• Preschools are primarily an urban trend with rapid proliferation  50,000 E of organized preschool chains in metropolitan cities  +U% • Players are also looking at targeting Tier X and Tier Y cities which is  40,000 D dominated by the unorganized market d i db h i d k 30,000 30 000 C• About X% of the urban children between Y to Z years of age are  20,000 B enrolled in preschools in India A 10,000• Preschool is a X market and is attracting investments from many  private players and the penetration levels are expected to Y at a  private players and the penetration levels are expected to Y at a 0 CAGR of Z% between 20‐‐ and 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐Pre‐school Penetration Market Segmentation  % Organized8 H X%6 G F4 E D B C2 A0 Y% 2008 2009 2010 2011 2012 2013 2014 2015 UnorganizedSource: 10
  11. 11. Competitive Landscape (4/4)Competitive ScenarioCompany NameCompany Name Company A Company A Company B Company B Company C Company C Company D Company D Company E Company E Company F Company F Company G Company G Company H Company H Basic InformationNo. of Pre‐schools ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐No. of K‐12 Centres ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ Financial InformationRevenue (INR mn) ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐Net Profit/loss (INR  ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐mn) Geographic Presence (India)Zone A Medium Medium Medium Medium High NA NA MediumZone B Medium Low Medium Low Low NA NA LowZone CZone C Low Medium Low High Medium NA Low HighZone D High High High Medium Medium High High High Franchisee RequirementsMinimum Area (sq ft) ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐Capital Required (INR  ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐mn)Source: SAMPLE  SAMPLE 11
  12. 12. Thank you for the attentionKangaroo Kids Education Ltd. is a part of Netscribes’ Education Company Profile Series.ForF more d t il d information or customized research requirements please contact: detailed i f ti t i d h i t l t tGaurav Kumar Jitendra PunjabiPhone: +91 33 4064 6214 Phone: +91 33 4064 6214E‐Mail: gaurav.kumar@netscribes.com E‐Mail: jitendra.punjabi@netscribes.comAbout NetscribesNetscribes is a knowledge‐consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, content‐management services, and knowledge‐software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one‐stop shop designed to fulfil clients’ profitability and growth objectives.This report is published for general information only. Although high standards have been used in preparing this report, Netscribes (India) Pvt. Ltd. or Netscribes is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes ((India) Pvt. Ltd. and no part may be reproduced without prior written permission. ) p y p p p www.netscribes.com 12