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Interactive Whiteboard Market – India November 2012
Executive Summary                               SAMPLE                 Interactive whiteboard market in India is currentl...
•Introduction•Market Overview•Consumer Demands•Cost Benefits•Drivers and Challenges•User Perspective•Competition•Solution ...
SAMPLE Interactive Whiteboard Market India – Overview  Market Overview                                                    ...
Interactive Whiteboards – Market Scenario IWB – Market Size & Growth                                          SAMPLE      ...
SAMPLE Interactive Whiteboard Market Drivers – Summary                                  Summary                           ...
Driver (1/4) – Growth in education sector     Education Sector – IWB Usage                                             SAM...
Challenges (1/2) – Poor and Unreliable Infrastructure(1/2)Poor internet services                                      SAMP...
Challenges (1/2) – Poor and Unreliable Infrastructure(2/2)                                               SAMPLE           ...
Major Public Companies ‐ Summary  Net Profit/Loss                                             SAMPLE 600,000           Siz...
Public: Foreign Company – xxx. (1/3)Company Information                                            SAMPLE                 ...
Public: Foreign Company – xxx. (2/3)Financial Snapshot                                                SAMPLE              ...
Public: Foreign Company – xxx. (3/3)Key Business Segments                                             SAMPLE              ...
Major Solution Providers – Education Sector                                           SAMPLE   Key Solution Providers Indi...
Thank you for the attentionThe Interactive Whiteboard Market – India 2012 report is a part of Netscribes Information Techn...
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Market Research Report : Education enterprises segment in India 2012


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Interactive whiteboards have managed to find wide acceptance amongst the education and enterprises segment in India. The need for innovative teaching and faster means of collaboration is mainly driving the IWB adoption amongst education and enterprises respectively. Education sector with holds the lion’s share in the market and hence players have shaped their offerings in a manner wherein educational institutes can avail complete packages of classroom solutions. On the other hand, the enterprise segment is slowly showing a growing inclination towards interactive whiteboards. All together, the market is poised for a steady growth in the years to come, from its current nascent stage.

The report begins with the introduction section which defines the scope of the market followed by the market overview section, wherein a brief snapshot of the market, competition and drivers & challenges are provided. The section continues with a quantitative snapshot of the market share of education and enterprise segments along with a brief description of each of the same. A SWOT analysis on the Indian interactive whiteboard market further provides a consolidated view for a better understanding.

Consumer demands section mainly talks about the various considerations, opinions and methodology followed by users prior to the purchase of interactive whiteboards. The section will be particularly useful for vendors preparing to pitch their products in the market. Apart from a general information about user considerations, a detailed list of the most desirable features for the education and enterprise consumers have been furnished separately. The section is immediately followed by a section on cost benefits, which features a graphical representation distinguishing the cost benefits of interactive whiteboards as against traditional whiteboards.

An analysis of the drivers explains the factors for growth of the interactive whiteboard market. Demand for interactive whiteboard is expected to increase with growth in education sector, growth in enterprise connectivity market, government initiatives and benefits from interactive whiteboards. The key challenges include the training requirement for users and poor & un-reliable infrastructure.

User perspective section in the report has been derived after a thorough research done on the current users of interactive whiteboards. Important aspects such as views pertaining to interactive whiteboards, issues or preferences pertaining to upgradation of software or hardware and concerns on the interactive whiteboards have been studied in detail so as to provide an overall verdict of users regarding the interactive whiteboards. The section can be effectively used by vendors to implement strategic initiatives in order to enhance their product offerings.

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Market Research Report : Education enterprises segment in India 2012

  1. 1. Interactive Whiteboard Market – India November 2012
  2. 2. Executive Summary SAMPLE   Interactive whiteboard market in India is currently at a nascent stage and is expected to attain  a steady growth to reach a sizeable market in the years to come Market   In 2011, the market size was valued at INR xx bn and is expected to reach INR xx bn by the end  of 2015  Overview  The education sector accounts for a majority share of xx% followed by the enterprises segment  with xx%   Installation,  Application  Support,  Interface,  Package  Offered  and  Maintenance  &  After‐sales  Services  Consumer   Products in Demand: Demands  Education Sector   Enterprise Segment  Drivers: Challenges:  Growth in education sector  Training requirementDrivers and   Growth in enterprise connectivity market  Poor and un‐reliable infrastructure Challenges  Government initiatives   Benefits from IWBs Major VendorsCompetition SMART Technologies Promethean Aveco Genee Technologies  INTERACTIVE WHITEBOARD MARKET ‐ INDIA 2012.PPT 2
  3. 3. •Introduction•Market Overview•Consumer Demands•Cost Benefits•Drivers and Challenges•User Perspective•Competition•Solution Providers•Strategic Recommendations•Appendix INTERACTIVE WHITEBOARD MARKET ‐ INDIA 2012.PPT 3
  4. 4. SAMPLE Interactive Whiteboard Market India – Overview  Market Overview Competition • Currently, the market for IWBs in India is at infancy  • Competition in the market is stiff and players are   and is expected to attain momentum in the coming  constantly revamping their portfolio with innovative  4‐5 years  products  • IWB penetration level hovers at less than xx%,  • Of late, the collaboration of IWBs with advanced  however the government’s increasing interest on ICT  connectivity features has become a prominent trend  is expected to push the levels significantly amongst players Market Overview Drivers  Challenges  • Primarily the drivers for the market are: • Some of the prime challenges which hurdles in the  • A sizeable presence of schools and educational institutes  • Significant push from Government of India (GoI) in the  path of the market are: education sector • Constant training requirement for users • Declining prices of the hardware units  • Issues related connectivity and power cut • Growth in the enterprise segment is also a key factor  • The repair of inbuilt electronics within India is difficult fueling growth in the market  INTERACTIVE WHITEBOARD MARKET ‐ INDIA 2012.PPT 4
  5. 5. Interactive Whiteboards – Market Scenario IWB – Market Size & Growth SAMPLE IWB Market Split – 20‐‐ INR bn xxx xxx xxx xxx xxx a b 4.9% 15.3% c d 79.8% 0 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ IWB – Education Sector Snapshot IWB – Enterprise Sector Snapshot • Currently, education sector in India creates  • Although, enterprises account for a minority  majority of demand in the market  share of about 6% in the market, they are  • Within the education sector, the maximum  gradually gaining traction in the market demand is generated from private &international  schools • Primarily, the need for one‐point, seamless and   Generally, schools with a pan India presence opt for  real‐time collaboration is fueling the demand for  IWBs IWBs • Govt. initiatives driving the usage of ICT in  schools is expected to provide further stimulus to  • The sector is more hardware‐centric and demand  the market  arises mostly for display units and projectors  • Players offer packaged content solutions with   Collaboration features such as remote meeting and  education specific software & applications along  conference have gained the maximum popularity in  with hardware as classroom solutions  the enterprise sector Other Educational Institutes include vocational training and coaching classes INTERACTIVE WHITEBOARD MARKET ‐ INDIA 2012.PPT 5
  6. 6. SAMPLE Interactive Whiteboard Market Drivers – Summary  Summary Impact Growth in  The  massive  presence  of  classrooms  in  India  is  boosting  the  education  market in manifold ways sector Growth in  The market for Indian enterprise connectivity is experiencing  enterprise  connectivity  a  smooth  and  continual  rise,  thus  paving  way  for  IWB  market adoption Government  ICT oriented government initiatives for the  education  sector  initiatives propel the ICT expenses by a large extent  Benefits from  The opportunity to leverage significant IWB benefits by users  IWBs also plays a major role in increasing the uptake  INTERACTIVE WHITEBOARD MARKET ‐ INDIA 2012.PPT 6
  7. 7. Driver (1/4) – Growth in education sector Education Sector – IWB Usage SAMPLE  IWB Expenses – Education Sector Schools & Colleges Other Educational Institutes • IWB market has gained a significant foothold in the  INR bn education sector so far  a xxx  Continual growth & development in the sector will further  strengthen this foothold  b xx c xx • Mainly, the pre‐school and K12 school segments are  xx xx d xx the prime consumers yy yy 0 yy yy yy  The segments shell out close to xx% of their ICT budget for  the procurement of IWB and other audio video solutions 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ Market Size – Other Educational  Market Size – Schools & Colleges Institutes Schools Colleges INR tn INR bn xx 1.4a 1.5 xx 1.1b 0.9 1.0 0.8 0.7 c 0.50 0.0 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ INTERACTIVE WHITEBOARD MARKET ‐ INDIA 2012.PPT 7
  8. 8. Challenges (1/2) – Poor and Unreliable Infrastructure(1/2)Poor internet services SAMPLE  Narrowband Penetration – India (2011) • Poor infrastructural facilities in the form of  retarded internet services in India is  Narrowband deemed to be a significant challenge for  the growth • A slow internet connection works against  xxx growth since it pulls back people from  xxx% internet  connections have  opting for IWBs which mostly connect via  speeds slower than  internet in order to collaborate with other  256 kbps devices in multiple locations Countries with Slowest Internet Speeds (2011) Average Internet Speed – India (2011)  Mbps Rank Countries a 1 Country A 2 Country B b 3 Country C c 4 Country D 0.0 5 Country E New Delhi  Bangalore  Hyderabad & Mumbai & Kolkata INTERACTIVE WHITEBOARD MARKET ‐ INDIA 2012.PPT 8
  9. 9. Challenges (1/2) – Poor and Unreliable Infrastructure(2/2) SAMPLE  Comparison of Internet Connection – BRIC NationsDownload Index (mbps) 60 50 40 30 20 95.10 98.47 10 97.25 80.47 0 ‐10 ‐20 ‐2 ‐1 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 Russia China India Brazil Upload Index (mbps) Size of the bubble represents the median ratio of actual download speed to the download speed claimedUpload & Download index values are the rolling mean throughput in Mbps over the past 30 days, where the mean distance between client and server is less than 300 miles  INTERACTIVE WHITEBOARD MARKET ‐ INDIA 2012.PPT 9
  10. 10. Major Public Companies ‐ Summary Net Profit/Loss SAMPLE 600,000 Size of the Bubble represents Market Capitalization in INR mn300,000 xxx 58,900.4 xxx 8,770.8 0 3,005.2 xxx xxx 1,335,976.1‐300,000 ‐400,000 ‐200,000 0 200,000 400,000 600,000 800,000 1,000,000 1,200,000 1,400,000 Total income xxx xxx xxx xxx Note: All figures are in INR mn and are based on the latest financials available INTERACTIVE WHITEBOARD MARKET ‐ INDIA 2012.PPT 10
  11. 11. Public: Foreign Company – xxx. (1/3)Company Information SAMPLE  Offices and Centres – India Corporate AddressTel No.Fax No. New DelhiWebsiteYear of IncorporationTicker SymbolStock Exchange Head OfficeProducts and ServicesCategory Products/ServicesProducts xxx Key People Name Designation INTERACTIVE WHITEBOARD MARKET ‐ INDIA 2012.PPT 11
  12. 12. Public: Foreign Company – xxx. (2/3)Financial Snapshot SAMPLE  Key Ratios y‐o‐y change  Total Income Net Profit/Loss Particulars  2012 2011 2010 2009INR mn INR mn (2012‐11) 8 0.5 Profitability Ratios 6.1 Operating Margin ‐0.57 4.16% 4.73% 2.25% 1.27% 6 5.1 5.1 4.3 Net Margin 0.96 3.50% 2.54% ‐1.19% ‐7.85% 4 0.0 Profit Before Tax Margin 1.03 5.63% 4.60% 0.71% ‐2.89% 2 Return on Equity 2.73 12.52% 9.78% ‐4.72% ‐36.13% Return on Capital Employed ‐0.95 7.77% 8.72% 4.02% 2.66% 0 -0.5 Return on Working Capital 3.58 33.02% 29.45% ‐12.67% ‐177.53% 2009 2010 2011 2012 Return on Assets 1.09 3.69% 2.60% ‐1.19% ‐8.37%Financial Summary  Return on Fixed Assets 5.83 17.14% 11.31% ‐4.82% ‐32.89% Cost Ratios• The company earned a net profit of INR 0.2 mn in FY 2012, as  Operating costs (% of Sales) 0.18 75.31% 75.12% 76.89% 78.81% compared to net profit of INR 0.1 mn in FY 2011 Administration costs (% of  ‐6.57 16.16% 22.73% 23.83% 22.66%• The company reported total income of INR 6.1 mn in FY 2012, as  Sales) compared to INR 5.1 mn in FY 2011 Interest costs (% of Sales) 0.01 ‐0.29% ‐0.30% ‐0.33% ‐0.37% Liquidity Ratios• The company earned an operating margin of 4.16% in FY 2012, a  Current Ratio 4.79% 1.26 1.20 1.21 1.10 decrease of 0.57 percentage points over FY 2011 Cash Ratio 80.04% 0.49 0.27 0.30 0.29• The company reported debt to equity ratio of 2.40 in FY 2012, an Leverage Ratios increase of 13.29% over FY 2011 Debt to Equity Ratio ‐13.29% 2.40 2.76 2.95 3.31 Debt to Capital RatioKey Financial Performance Indicators ‐6.13% 0.42 0.45 0.48 0.51 Interest Coverage Ratio ‐18.00% ‐14.65 ‐17.87 ‐7.70 ‐3.76 Indicators Value (dd/mm/2012) Efficiency RatiosMarket Capitalization (INR mn)* 1,335,976.1 Fixed Asset Turnover 20.28% 4.77 3.97 3.62 3.79Total Enterprise Value (INR mn)* Asset Turnover 12.54% 1.03 0.91 0.90 0.97 3,189,666.4 Current Asset Turnover 9.54% 1.87 1.71 1.68 1.79EPS (INR) 67.54 Working Capital Turnover ‐10.96% 9.19 10.33 9.53 20.47PE Ratio (Absolute) 6.31 Capital Employed Turnover 1.56% 3.48 3.43 3.55 4.16* Data taken as on 31st Oct, 2012 Improved Decline INTERACTIVE WHITEBOARD MARKET ‐ INDIA 2012.PPT 12
  13. 13. Public: Foreign Company – xxx. (3/3)Key Business Segments SAMPLE  Key Geographic Segments xxx xxx xxx xxx xxx xxx xxx 5,123,288 4,309,393 5,011,188 5,970,070100% 100% 100% 59% 9% 59% 8% 57% 57% 9%50% 89% 90% 90% 91% 50% 19% 9% 19% 9% 22% 8% 21% 8% 11% 10% 10% 9% 4% 4% 8% 5% 5% 0% 0% 2009 2010 2011 2012 2009 2010 2011 2012Key Recent DevelopmentsDescription  NewsOverviewInteractive Products  INTERACTIVE WHITEBOARD MARKET ‐ INDIA 2012.PPT 13
  14. 14. Major Solution Providers – Education Sector SAMPLE  Key Solution Providers India – Market share Others Include 5% xxx Edurite Classteacher Navneet 21% xxx xxx HCL  NIIT Manipal K‐12 Infosystems 74% Sundaram Solution Provider Solutions Key Products Classteacher  ePathshala Interactive Whiteboard Educomp  Smartclass Interactive Whiteboard Everonn  iSchool Interactive Whiteboard HCL Infosystems  Digiclass Interactive Whiteboard Manipal K12 Digiclass Interactive Whiteboard Navneet  eSENSE Portable built‐in projector and content Next Education  Teachnext Portable built‐in projector and content NIIT  e‐Guru Interactive Whiteboard Sundaram  e‐Class Portable projector, handheld device, pen‐drive and other acceossries INTERACTIVE WHITEBOARD MARKET ‐ INDIA 2012.PPT 14
  15. 15. Thank you for the attentionThe Interactive Whiteboard Market – India 2012 report is a part of Netscribes Information Technology Industry Series.For more detailed information or customized research requirements please contact:Phone: +91 33 4027 6214 / 6215E‐Mail: info@netscribes.comFollow us on:About NetscribesNetscribes is a knowledge‐consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, content‐management services, and knowledge‐software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one‐stop shop designed to fulfil clients’ profitability and growth objectives.Disclaimer: This report is published for general information only. Although high standards have been used in the preparation of this report,Netscribes is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes. and prior permission is required for guidelines on reproduction. INTERACTIVE WHITEBOARD MARKET ‐ INDIA 2012.PPT 15