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Floriculture Market – India
August 2010
Executive Summary

               Floriculture market is booming in India and is expected to grow at a% p.a.
  Market     ...
•Market Overview
•Geographical Distribution
•Export & Import Market
•Drivers & Challenges
•Trends
•Government Initiatives
...
Floriculture market is flourishing in India with tremendous
growth opportunities
Market Overview                          ...
Floriculture industry is widely spread across the various
states in India
Overview                                        ...
Demand from international markets is providing huge
opportunities for export in India
Opportunities in the Global Market  ...
Drivers & Challenges – Summary




  Drivers                                                              Challenges
  Sci...
Trends – Summary

               Players are acquiring companies in Ethiopia



               Setting up of auction centr...
Players in the Market (1/16)

Company Snapshot: Company 1
Corporate Information                                           ...
Thank you for the attention
The Floriculture Market in India report is a part of Research on India’s Consumer Goods
Indust...
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Market Research Report: Floriculture Market in India 2010

For the complete report, get in touch with us at: info@netscribes.com

The floriculture market has been declared the sunrise industry in India by the Government. It is expected to witness strong growth. Exports business generates huge revenues for the market.

The report provides a brief overview of the market including the estimated market size, growth rate, production of cut flowers and loose flowers in 2007-08 and 2008-09. The market overview section also talks about the export & import market, the opportunities in the global market and covers region-wise distribution of floriculture industry. An analysis of drivers reveals that scientific methods of flower cultivation, favourable agro-climatic conditions, social and religious events, international events and associations, growing demand from the youth population. The key challenges identified are lack of support infrastructure, high duties in the European Union, and dearth of basic inputs.

The report discusses the current market trends as players are acquiring companies in Ethiopia, setting up auction centres, PE investments and acquisitions, entry of corporate houses, players increasing their service offerings and rapid development of flower retail chains. The report provides the profile, financials of the players in the market.

Market Research Report: Floriculture Market in India 2010

  1. 1. Floriculture Market – India August 2010
  2. 2. Executive Summary Floriculture market is booming in India and is expected to grow at a% p.a. Market The area under floriculture cultivation and production of cut flowers and loose flowers is also increasing International market provides very good opportunity for the floriculture sector in India LE Drivers Challenges P Drivers & Scientific methods of flower cultivation Lack of support infrastructure Favourable agro-climatic conditions Dearth of basic inputs Challenges M Social and religious events A International Events and Associations S Growing demand from the youth population Players are acquiring companies in High Duty in the European Union Entry of corporate houses Ethiopia Players are increasing their service Trends Setting up auction centres offerings PE Investments and Acquisitions Rapid development of flower retail chains Most of the players in the market are engaged in production of flowers and export Competition Players are acquiring companies in the international market to expand their business operations Players in the industry include Company 1, Company 2 and Company 3 FLORICULTURE MARKET IN INDIA 2010.PPT 2
  3. 3. •Market Overview •Geographical Distribution •Export & Import Market •Drivers & Challenges •Trends •Government Initiatives •Competition •Key Developments FLORICULTURE MARKET IN INDIA 2010.PPT 3
  4. 4. Floriculture market is flourishing in India with tremendous growth opportunities Market Overview Market Size & Growth •Floriculture market in India is booming amidst INR bn the growing interest of the farmers and the 25 C business houses a% 20 India is the t largest producer of flowers after X 15 LE •In 20-- the total area under flower crops was J B hectares while in 20--, the same was K 10 hectares MP It includes traditional flowers such as flower 1, flower2, flower 3, flower 4, flower 5, flower 6, 5 0 A 20-- 20-- flower 7 and flower 8 S •India has more that L export oriented units •Floriculture products mainly consist of cut flowers, pot plants, cut foilage, seeds bulbs, tubers, rooted cuttings and dried flowers or Production of Flowers bn Cut Flowers MT Loose Flowers g% leaves I 150 d% 1,000 H The international demand is driven by cut flowers F 800 including flower a, flower b, flower c, flower d, 100 600 flower e, flower f, and flower g E 400 50 •Popular flowers used in the modern 200 floriculture that are in demand are flower u, 0 0 flower v, flower w, flower x and flower y 20-- 20-- 20-- 20-- FLORICULTURE MARKET IN INDIA 2010.PPT 4
  5. 5. Floriculture industry is widely spread across the various states in India Overview Geographical Distribution • More than A% of around B floriculture units are based in State 1, State 2, State 3 and State 4 State 5, State 6, State 7 and State 8 also have large areas under floriculture LE • While in terms of production of loose flowers, State 9 is the leader and in terms of production of P cut flowers, State 5 is the leader Production of Loose Flowers (20--) SAM State 1 Production of Cut Flowers (20--) State 1 k% State 2 s% State 2 j% r% i% c% State 3 State 3 q% h% State 4 State 4 l% State 5 State 5 g% p% State 6 State 6 f% d% State 7 State 7 n% State 8 e% m% State 9 FLORICULTURE MARKET IN INDIA 2010.PPT 5
  6. 6. Demand from international markets is providing huge opportunities for export in India Opportunities in the Global Market Global Floriculture – Size & Growth • In 20--, global floriculture exports were INR A tr INR tr • Country 1 is the highest consumer with more than INR B bn p.a., while Japan ranks second in terms of 10 f% I flower consumption with more than INR C 8 H LE • India grows more than D varieties of flowers and 6 G exports to E countries across the globe. As such it has P 4 very good prospects for increasing its export business 2 Floriculture – Export Data INR bn SAM 0 20-- 20-- 20-- Break up of Exports – 2008-09 Country 1 8 Country 2 J 6 Country 3 v% m% Country 4 K L 4 Country 5 2 u% t% n% Country 6 s% Country 7 0 r% P% Country 8 20-- 20-- 20-- q% Country 9 FLORICULTURE MARKET IN INDIA 2010.PPT 6
  7. 7. Drivers & Challenges – Summary Drivers Challenges Scientific methods of flower Lack of support infrastructure cultivation Favourable agro-climatic conditions High Duty in the European Union Social and religious events Dearth of basic inputs International Events and Associations Growing demand from the youth population FLORICULTURE MARKET IN INDIA 2010.PPT 7
  8. 8. Trends – Summary Players are acquiring companies in Ethiopia Setting up of auction centres PE Investments and Acquisitions Key Trends ` Entry of corporate houses Players are increasing their service offerings Rapid development of flower retail chains FLORICULTURE MARKET IN INDIA 2010.PPT 8
  9. 9. Players in the Market (1/16) Company Snapshot: Company 1 Corporate Information Financial Performance Revenue Headquarters Hyderabad Revenue Profit INR mn Profit / Loss INR mn Founded 19-- 100 0 80 -2 Products Cut flowers 60 -4 40 Key People Person 1 20 -6 LE 0 -8 20-- 20-- 20-- 20-- P Business Highlights M • The company has business activities in floriculture and tissue culture. It has developed an online auction portal A • Company 1 grows cut roses at Karimsonnen Hally near Bangalore with an installed capacity of A mn and also other cut S flowers • The cut flowers are exported to the Middle East countries, Gulf countries and the Netherlands auctions FLORICULTURE MARKET IN INDIA 2010.PPT 9
  10. 10. Thank you for the attention The Floriculture Market in India report is a part of Research on India’s Consumer Goods Industry Series. For more detailed information or customized research requirements please contact: Gagan Uppal Gaurav Kumar Phone: +91 96191 00122 Phone: +91 98303 09715 E-Mail: gagan.uppal@netscribes.com E-Mail: gaurav.kumar@netscribes.com Research on India is a product of Netscribes (India) Pvt. Ltd. Research on India is dedicated to disseminating information and providing quick insights on “hot” industries in India and other emerging markets. Track our new releases and major updates in these industries on About Netscribes Netscribes is a knowledge-consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, content-management services, and knowledge-software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one-stop shop designed to fulfil clients’ profitability and growth objectives. Disclaimer: This report is published for general information only. Although high standards have been used the preparation, Research on India, Netscribes (India) Pvt. Ltd. or “Netscribes” is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes (India) Pvt. Ltd. and prior permission is required for guidelines on reproduction. FLORICULTURE MARKET IN INDIA 2010.PPT 10

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