Confectionery market in india 2014 press release

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Confectionery market in india 2014 press release

  1. 1. FOR IMMEDIATE RELEASE India Confectionery Market Outlook – Rising purchasing power of the rural population to drive the market Netscribes, Inc. launches a report on the Confectionery Market in India 2014 covering a market with strong growth potential. It is a part of Netscribes’ Retail and Services Industry Series Mumbai, India – April 11, 2014 – Global market intelligence firm, Netscribes, Inc. released its latest report on the ‘Confectionery Market in India 2014’. Increasing demand for confectionery is expected to accelerate the existing growth potential of the Indian Confectionery market in the upcoming years. Netscribes’ latest market research report titled Confectionery Market in India 2014 elaborates the competitive market scenario of the Indian Confectionery market and its growth prospects in the ensuing years. The Indian Confectionery market is experiencing rising demand due to various driving factors which, in turn, have been instrumental in providing immense opportunities to manufacturers to grow and operate in the market lucratively. The report provides a snapshot of the market overview of the confectionery market in India. The Indian Confectionery market is classified into three broad segments – chocolate confectionery, sugar confectionery and gum confectionery, wherein chocolate confectionery enjoys more popularity in comparison to the others. The report also gives an insight into further segmentation of these sub-markets. Moreover, the chocolate confectionery segment is dominated by a large number of MNCs and organized confectionery manufacturers. There are certain factors that have predominantly worked towards enabling the confectionery sector to grow in recent years. These include higher disposable incomes that have enabled consumers to enhance their purchasing power, rapid urbanization that has led to busy lifestyles and subsequent inclination of consumers towards premium range of confectionery and aggressive marketing campaigns by all the players to break the product clutter and attract consumers through brand loyalty initiatives. In addition to these, the other factors which are contributing towards the rapid growth of the industry include the growing gifting culture within the country, fast expanding retail network and developing rural sector. For the confectionery segment, quality standards laid down by FSSAI have to be followed by the industry players. Various government policies have also been formulated for the confectionery sector that include FDI, tax benefits and export promotions. For more details on the content of each report and ordering information please contact: Phone:+91 22 4098 7600 E-Mail: info@netscribes.com Follow Us
  2. 2. About Netscribes Netscribes (www.netscribes.com ) is a pioneering knowledge consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, publishing services and customized knowledge database creation. At its core lies a true value proposition that draws upon a vast knowledge base. For more information please write to info@netscribes.com

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