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Find Industry reports, Company profilesReportLinker                                                                       ...
Find Industry reports, Company profilesReportLinker                                                                       ...
Find Industry reports, Company profilesReportLinker                                                                       ...
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Global Video Games Industry ' Porter's Five Forces Strategy Analysis

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The ubiquitous video game which incepted as a concept and soon caught on as a wildfire business proposition in the early days of 1972 was traditionally positioned conservatively at kids who were believed to be the dominant purchase influencers. The present market situation however begs to differ which presents the video game market as a serious business proposition which exceeds age groups as well as retains them the world over. Current day video games market has consumers which use this channel as an expression of competitive ability transcending boundaries as well as serious arcade game championships participations.Aruvian's R'search analyzes the Global Video Games Industry in Michael Porter's Five Forces Analysis. It uses concepts developed in Industrial Organization (IO) economics to derive five forces that determine the competitive intensity and therefore attractiveness of a market. Porter referred to these forces as the microenvironment, to contrast it with the more general term macro-environment. They consist of those forces close to a company that affect its ability to serve its customers and make a profit. A change in any of the forces normally requires a company to re-assess the marketplace.

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Global Video Games Industry ' Porter's Five Forces Strategy Analysis

  1. 1. Find Industry reports, Company profilesReportLinker and Market Statistics >> Get this Report Now by email!Global Video Games Industry Porters Five Forces StrategyAnalysisPublished on May 2010 Report SummaryThe ubiquitous video game which incepted as a concept and soon caught on as a wildfire business proposition in the early days of1972 was traditionally positioned conservatively at kids who were believed to be the dominant purchase influencers. The presentmarket situation however begs to differ which presents the video game market as a serious business proposition which exceeds agegroups as well as retains them the world over. Current day video games market has consumers which use this channel as anexpression of competitive ability transcending boundaries as well as serious arcade game championships participations.Aruvians Rsearch analyzes the Global Video Games Industry in Michael Porters Five Forces Analysis. It uses concepts developed inIndustrial Organization (IO) economics to derive five forces that determine the competitive intensity and therefore attractiveness of amarket. Porter referred to these forces as the microenvironment, to contrast it with the more general term macro-environment. Theyconsist of those forces close to a company that affect its ability to serve its customers and make a profit. A change in any of the forcesnormally requires a company to re-assess the marketplace. Table of ContentA. Executive SummaryB. Introduction to the IndustryB.1 Industry ProfileB.2 Future OutlookC. Porters Five Forces Strategy AnalysisC.1 Bargaining Power of BuyersC.2 Bargaining Power of SuppliersC.3 Competitive Rivalry in the IndustryC.4 Threat of New EntrantsC.5 Threat of SubstitutesD. ConclusionE. Glossary of TermsCompanies MentionedGlobal Video Games Industry Porters Five Forces Strategy Analysis Page 1/3
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  3. 3. Find Industry reports, Company profilesReportLinker and Market Statistics Payment Information Please indicate the payment method, you would like to use by selecting the appropriate box. Payment by credit card Card Number: ______________________________________________ Expiry Date __________ / _________ CVV Number _____________________ Card Type (ex: Visa, Amex…) _________________________________ Payment by wire transfer Crédit Mutuel RIB : 10278 07314 00020257701 89 BIC : CMCIFR2A IBAN : FR76 1027 8073 1400 0202 5770 189 Payment by check UBIQUICK SAS 16 rue Grenette – 69002 LYON, FRANCE Customer signature:   Please note that by ordering from Reportlinker you are agreeing to our Terms and Conditions at http://www.reportlinker.com/index/terms Please fax this form to: Europe, Middle East and Africa : + 33 4 37 37 15 56 Asia, Oceania and America : + 1 (805) 617 17 93Global Video Games Industry Porters Five Forces Strategy Analysis Page 3/3

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