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Cable’s Learning a New Four-Letter Word: IPTV
Published on March 2010

                                                                                                              Report Summary

The Cable Word Problem: IP Plus TV Doesn't Equal 'IPTV'


Among various service providers, cable operators have been among the slowest to begin the move to an all-IP environment. There
are a number of potential explanations, from the fact that they operate in a largely closed and proprietary environment for their core
service of video to the significant concern over migrating legacy systems and structures that were built specifically for the provision of
video. But whether cable operators like it or not, their world is changing rapidly as more competition emerges from over-the-top
players and telcos, both of which have been taking advantage of the flexibility and economics of IP. The end result is that cable
operators are finding new reasons to open up to IP for their core video service. Just don't call it IPTV.


Cable operators want to treat IPTV like a four-letter word. Clearly not enamored by the prospect of adopting the nomenclature of a
competitor, the cable community has come up with a number of alternatives. The Society of Cable Telecommunications Engineers
(SCTE) tends to use 'video over IP,' while others lean toward 'IP video' or 'converged IP.' Most vendors, including Motorola, Cisco,
Arris and BigBand Networks, didn't get the memo and still use the IPTV designation. Call it what you like, the trend is clear'cable
operators are in a rush to migrate their networks to an all-IP infrastructure.




Cable’s Learning a New Four-Letter Word: IPTV                                                                               Page 1/3
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Cable’s Learning a New Four-Letter Word: IPTV                                                                                  Page 2/3
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Cable’s Learning a New Four-Letter Word: IPTV                                                                         Page 3/3

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Cable’s Learning a New Four-Letter Word: IPTV

  • 1. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Cable’s Learning a New Four-Letter Word: IPTV Published on March 2010 Report Summary The Cable Word Problem: IP Plus TV Doesn't Equal 'IPTV' Among various service providers, cable operators have been among the slowest to begin the move to an all-IP environment. There are a number of potential explanations, from the fact that they operate in a largely closed and proprietary environment for their core service of video to the significant concern over migrating legacy systems and structures that were built specifically for the provision of video. But whether cable operators like it or not, their world is changing rapidly as more competition emerges from over-the-top players and telcos, both of which have been taking advantage of the flexibility and economics of IP. The end result is that cable operators are finding new reasons to open up to IP for their core video service. Just don't call it IPTV. Cable operators want to treat IPTV like a four-letter word. Clearly not enamored by the prospect of adopting the nomenclature of a competitor, the cable community has come up with a number of alternatives. The Society of Cable Telecommunications Engineers (SCTE) tends to use 'video over IP,' while others lean toward 'IP video' or 'converged IP.' Most vendors, including Motorola, Cisco, Arris and BigBand Networks, didn't get the memo and still use the IPTV designation. Call it what you like, the trend is clear'cable operators are in a rush to migrate their networks to an all-IP infrastructure. Cable’s Learning a New Four-Letter Word: IPTV Page 1/3
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