Bottled Water in Colombia industry profile is an essential resource for top-level data and analysis covering the Bottled Water industry. It includes data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information. Scope * Contains an executive summary and data on value, volume and/or segmentation* Provides textual analysis of Bottled Water in Colombia's recent performance and future prospects* Incorporates in-depth five forces competitive environment analysis and scorecards * Includes a five-year forecast of Bottled Water in Colombia* The leading companies are profiled with supporting key financial metrics * Supported by the key macroeconomic and demographic data affecting the market Highlights * Detailed information is included on market size, measured by both value and volume * Five forces scorecards provide an accessible yet in depth view of the market's competitive landscape* Market shares are covered by manufacturer and/or brand* Also features market breakdown by distribution channel Why you should buy this report * Spot future trends and developments * Inform your business decisions * Add weight to presentations and marketing materials * Save time carrying out entry-level researchMarket DefinitionThe bottled water market consists of the retail sale of sparkling flavored water, sparkling unflavored water, still flavored water and still unflavored water. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2009 annual average exchange rates.For the purpose of this report the Americas comprises Argentina, Brazil, Canada, Chile, Colombia, Mexico, Venezuela, and the US.

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Bottled Water in Colombia
Published on June 2010
Report Summary
Bottled Water in Colombia industry profile is an essential resource for top-level data and analysis covering the Bottled Water industry.
It includes data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape,
leading companies and demographic information.
Scope
* Contains an executive summary and data on value, volume and/or segmentation
* Provides textual analysis of Bottled Water in Colombia's recent performance and future prospects
* Incorporates in-depth five forces competitive environment analysis and scorecards
* Includes a five-year forecast of Bottled Water in Colombia
* The leading companies are profiled with supporting key financial metrics
* Supported by the key macroeconomic and demographic data affecting the market
Highlights
* Detailed information is included on market size, measured by both value and volume
* Five forces scorecards provide an accessible yet in depth view of the market's competitive landscape
* Market shares are covered by manufacturer and/or brand
* Also features market breakdown by distribution channel
Why you should buy this report
* Spot future trends and developments
* Inform your business decisions
* Add weight to presentations and marketing materials
* Save time carrying out entry-level research
Market Definition
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The bottled water market consists of the retail sale of sparkling flavored water, sparkling unflavored water, still flavored water and still
unflavored water. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency
conversions used in the creation of this report have been calculated using constant 2009 annual average exchange rates.
For the purpose of this report the Americas comprises Argentina, Brazil, Canada, Chile, Colombia, Mexico, Venezuela, and the US.
Table of Content
TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research Highlights 8
Market analysis 9
MARKET VALUE 10
MARKET VOLUME 11
MARKET SEGMENTATION I 12
MARKET SEGMENTATION II 13
MARKET SHARE 14
FIVE FORCES ANALYSIS 15
Summary 15
Buyer power 16
Supplier power 17
New entrants 18
Substitutes 19
Rivalry 20
LEADING COMPANIES 21
PepsiCo, Inc. 21
Sabmiller 26
Coca-Cola Company, The 31
MARKET DISTRIBUTION 36
MARKET FORECASTS 37
Market value forecast 37
Market volume forecast 38
MACROECONOMIC INDICATORS 39
APPENDIX 41
Methodology 41
Industry associations 42
Related Datamonitor research 42
Disclaimer 43
ABOUT DATAMONITOR 44
Premium Reports 44
Summary Reports 44
Datamonitor consulting 44
LIST OF TABLES
Table 1: Colombia bottled water market value: $ million, 2005'09(e) 10
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Table 2: Colombia bottled water market volume: million liters, 2005'09(e) 11
Table 3: Colombia bottled water market segmentation I:% share, by value, 2009(e) 12
Table 4: Colombia bottled water market segmentation II: % share, by value, 2009(e) 13
Table 5: Colombia bottled water market share: % share, by volume, 2009(e) 14
Table 6: PepsiCo, Inc.: key facts 21
Table 7: PepsiCo, Inc.: key financials ($) 23
Table 8: PepsiCo, Inc.: key financial ratios 24
Table 9: Sabmiller: key facts 26
Table 10: Sabmiller: key financials ($) 28
Table 11: Sabmiller: key financial ratios 29
Table 12: Coca-Cola Company, The: key facts 31
Table 13: Coca-Cola Company, The: key financials ($) 34
Table 14: Coca-Cola Company, The: key financial ratios 34
Table 15: Colombia bottled water market distribution: % share, by volume, 2009(e) 36
Table 16: Colombia bottled water market value forecast: $ million, 2009'14 37
Table 17: Colombia bottled water market volume forecast: million liters, 2009'14 38
Table 18: Colombia size of population (million), 2005'09 39
Table 19: Colombia gdp (constant 2000 prices, $ billion), 2005'09 39
Table 20: Colombia gdp (current prices, $ billion), 2005'09 39
Table 21: Colombia inflation, 2005'09 40
Table 22: Colombia consumer price index (absolute), 2005'09 40
Table 23: Colombia exchange rate, 2005'09 40
LIST OF FIGURES
Figure 1: Colombia bottled water market value: $ million, 2005'09(e) 10
Figure 2: Colombia bottled water market volume: million liters, 2005'09(e) 11
Figure 3: Colombia bottled water market segmentation I:% share, by value, 2009(e) 12
Figure 4: Colombia bottled water market segmentation II: % share, by value, 2009(e) 13
Figure 5: Colombia bottled water market share: % share, by volume, 2009(e) 14
Figure 6: Forces driving competition in the bottled water market in Colombia, 2009 15
Figure 7: Drivers of buyer power in the bottled water market in Colombia, 2009 16
Figure 8: Drivers of supplier power in the bottled water market in Colombia, 2009 17
Figure 9: Factors influencing the likelihood of new entrants in the bottled water market in Colombia, 2009 18
Figure 10: Factors influencing the threat of substitutes in the bottled water market in Colombia, 2009 19
Figure 11: Drivers of degree of rivalry in the bottled water market in Colombia, 2009 20
Figure 12: PepsiCo, Inc.: revenues & profitability 24
Figure 13: PepsiCo, Inc.: assets & liabilities 25
Figure 14: Sabmiller: revenues & profitability 29
Figure 15: Sabmiller: assets & liabilities 30
Figure 16: Coca-Cola Company, The: revenues & profitability 35
Figure 17: Coca-Cola Company, The: assets & liabilities 35
Figure 18: Colombia bottled water market distribution: % share, by volume, 2009(e) 36
Figure 19: Colombia bottled water market value forecast: $ million, 2009'14 37
Figure 20: Colombia bottled water market volume forecast: million liters, 2009'14 38
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