Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Online Educa Wlt Presentation

1,313 views

Published on

Presentation about the Work & Learn Together Project on the Online Educa (Dec 2006)

Published in: Education, Technology
  • Be the first to comment

  • Be the first to like this

Online Educa Wlt Presentation

  1. 1. Developing Communities of Practice in SME s of Tourism Sector Renée Filius Ivlos, University of Utrecht
  2. 2. Introduction <ul><li>I never teach my pupils; I only attempt to provide the conditions in which they can learn. </li></ul><ul><li>Albert Einstein </li></ul>
  3. 3. What do you want to know more about? What’s a virtual CoP? Aims & motives of WLT project What can we use a CoP for? (Functions) Examples of CoP’s Results of WLT project Why focus on tourism sector & SME? Major challenges Benefits to learners, educators and other organisations How to make a succesfull CoP? Fundamental issues in the development of appropriate learning contexts and environments for SMEs Appropriate models and ICT-tools for informal learning
  4. 4. Program <ul><li>Project: </li></ul><ul><ul><li>Informal learning </li></ul></ul><ul><ul><li>SME’s </li></ul></ul><ul><ul><li>Tourism sector </li></ul></ul><ul><ul><li>International </li></ul></ul><ul><li>We use Communities of Practice </li></ul><ul><li>You can join us! </li></ul>
  5. 5. Why tourism sector/ SME? <ul><li>Especially hard to get good support at reasonable profits </li></ul><ul><li>Research shows: SMEs do problemsolving by talking, but hard to find the right people and no training available </li></ul><ul><li>Particularly important with new challenges (e.g. the effect of low cost Internet based airlines on small travel agents). </li></ul>
  6. 6. Motives <ul><li>Less possibilities for formal learning so create possibilities for informal learning </li></ul><ul><li>Bring people together to work together in different ways to find solutions to their problems and in the process learn new ideas. </li></ul>
  7. 7. Aim of the project <ul><li>To setup and sustain virtual Communities of Practice (CoP’s) </li></ul><ul><li>of SMEs in the tourist sector </li></ul><ul><li>in order to facilitate and support lifelong learning of professionals in the workplace </li></ul>
  8. 8. What’s a virtual CoP? <ul><li>Group whose members regulary engage in sharing and learning, based on common interest </li></ul><ul><li>Informal learning, often self organised and self selected </li></ul><ul><li>Online working group </li></ul><ul><li>Through working and learning together, they generate knowledge and constantly reinforce and renew themselves </li></ul>
  9. 9. A CoP in tourism sector can be used by, for example: <ul><li>Communication </li></ul><ul><li>Database </li></ul><ul><li>Question Bank (FAQ) </li></ul><ul><li>Sharing favorite links and documents </li></ul><ul><li>Creating new knowledge </li></ul><ul><li>Calender for events </li></ul><ul><li>Bringing problems and solutions together </li></ul>
  10. 10. Results <ul><li>Insight into </li></ul><ul><li>Innovative developments </li></ul><ul><li>Learning needs </li></ul>16 regional CoP’s 5 international CoP’s Webportal <ul><li>Guidelines for: </li></ul><ul><li>Implementing COP’s </li></ul><ul><li>Relating CoP’s to vocational training </li></ul><ul><li>Knowledge dissemination : </li></ul><ul><li>5 seminars (sector organisations) </li></ul><ul><li>Paper and journal articles </li></ul>Tools & models to support COP’s System for monitoring & evaluating CoP’s
  11. 11. Organisation <ul><li>2-years project: Oct 2005 - Oct 2007 </li></ul><ul><li>Funded by the European Union (Leonardo da Vinci program). </li></ul>
  12. 12. Example: CoP of this project
  13. 13. Example: CoP of CoPs
  14. 14. CoP’s are themes based <ul><li>Thematically focused: </li></ul><ul><ul><li>Rural tourism </li></ul></ul><ul><ul><li>Wellness </li></ul></ul><ul><ul><li>Hotel/ restaurant issues, e.g. starters </li></ul></ul><ul><li>Chosen by the members themselves </li></ul><ul><li>Not competitive, but work-related, rooted in daily-work processes </li></ul><ul><li>E.g.: Seasonal fluctuations, quality, collaboration, customers, e-business, environment, tourism developments.. </li></ul>
  15. 15. Every CoP will be supported <ul><li>A moderator facilitates the process. </li></ul><ul><li>Experts can be invited to participate. </li></ul><ul><li>Researchers will monitor and evaluate the process. </li></ul><ul><li>In the end the group will belong to and be run by its participants, with the project team in a supporting role. </li></ul>
  16. 16. Project Partners <ul><li>IVLOS Universiteit Utrecht, Netherlands </li></ul><ul><li>InfoWERK Schwaz, Austria </li></ul><ul><li>IFS Innsbruck, Austria </li></ul><ul><li>EBS Tallinn, Estonia </li></ul><ul><li>Florida Centre Valencia, Spain </li></ul><ul><li>CF&L Bologna, Italy </li></ul><ul><li>Training 2000 Mondavio, Italy </li></ul><ul><li>HBI Zoetermeer, Netherlands </li></ul><ul><li>Maramures Baia Mare, Romania </li></ul><ul><li>Rolnet Bucharest, Romania </li></ul><ul><li>NTA Ljubljana, Slovenia </li></ul><ul><li>Pontydysgu Pontypridd, UK (evaluator) </li></ul>
  17. 17. Current Status <ul><li>8 out of 16 CoP’s are being created, 8 more to go </li></ul><ul><li>3 types of community emerging in design process </li></ul><ul><li>Existing but dominant group (travel agents) </li></ul><ul><li>Existing potential group (rural tourism accommodation) </li></ul><ul><li>Potential group: still to be created (small hotels) </li></ul>
  18. 18. Challenges <ul><li>Can you ‘create’ a Community of Practice? </li></ul><ul><li>How do you stimulate communication? </li></ul><ul><li>Are people willing to share their knowledge? Both national and international? </li></ul><ul><li>How do you increase the likelihood of creating knowledge? </li></ul>
  19. 19. How to participate? <ul><li>Participation is free, although we expect you to spend time in participation. Furthermore you need to have a computer with Internet access to join our networks. Please send an e-mail if you are interested in participation: r.m.filius@ivlos.uu.nl </li></ul><ul><li>We will invite you to fill in a brief online questionnaire to investigate what your needs are, related to our networks. We will also inform you about the progress. </li></ul>
  20. 20. Final remarks <ul><li>At first the community will irregulary communicate and perhaps share information. It takes time before it starts sharing and creating knowledge! </li></ul><ul><li>Be patient, the value of the community increases as the users are more inclined to see the community as a useful source and a place to communicate and collaborate. </li></ul><ul><li>You can lead the horse to the water, but you can’t make him drink. </li></ul>
  21. 21. Back to the introduction <ul><li>I never teach my pupils; I only attempt to provide the conditions in which they can learn. </li></ul><ul><li>Albert Einstein </li></ul>
  22. 22. Questions to you? <ul><li>Do you think a CoP could be a good tool of sharing knowledge and learning from each other? </li></ul><ul><li>Do you think a CoP is an effective tool within the tourism sector? </li></ul><ul><li>Do you have any suggestions for this projectteam? </li></ul>
  23. 23. Questions?
  24. 24. More information: www.worklearntogether.org

×