research

1. Research
Reed Cunningham

2. Existing Product
In this image we can see that the
scene has lots of bright colours E.G
blue and green, also in the image
the writing at the top is in a basic
font however the font does suit the
style and age of the game, also in
the image being show we also get to
see what an enemy in the game
looks like we also get to see a power
up as well. This would make the
audience want to look into it more
to see whether or not there are
more enemies or any more power
ups.

3. Existing ProductIn this image we can see
that the scene is filled
with very bright colours
E.G blue, green, yellow
for the coins. Also the
text at the side shows
score, time and rings this
will allow for the player
to get scores and try and
beat them over time
same goes for time they
will be able to beat their
times, this will give
players a challenge. The
image also shows the
amount of lives the
character before the
player will have to
restart the level

4. Existing Product
In the image we can see that
they have chosen 2 colours
which go well together black
and red. Also the text at the
top of the image shows the
score this will allow for
people to constantly beat
their score to the point they
cant do it anymore, this will
make people want to
purchase it as it offers a
slight challenge for the
players.

5. Research Analysis
• What common features do the researched products have? they all have
collectibles and they all have a numerous amount of enemies. They also all have
colours which work well together and they all have a score counter which allows
for the players to beat their own score
• What aspects of the research will you include within your on work?
I will include a score counter which will allow for the audience to see how well they
are doing and they will be able to beat their own score. I will also include a life
counter before they have to restart the whole level

6. Audience

7. Audience Profile
Category Demographic Content to appeal to this audience
Age Range
7+ As the game doesn’t include scenes of violence
or any of the sort younger audiences can
play it
Gender
Both genders As its not a gender specific game therefore
anyone can play it if they desire
Psychographic
Achiever • They are succeeding at something and they
are quick at focusing
Social Status
Low and middle
class
It will not be overly expensive