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Sweden presentation by Rien Sibarani

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Sweden presentation by Rien Sibarani

  1. 1. COMPUTERIZED WALL OVENFiskmås Inc PRESENTED BY: Asako Kioka Rien Zubaedah Yetunde Akinkugbe
  2. 2. 01Presentation Agenda Background Product Features and Benefits Marketing Enter Strategy Distribution Promotion Forecasting Conclusion PRESENTED BY: Asako Kioka Rien Zubaedah Yetunde Akinkugbe
  3. 3. 02About Sweden North Europe Population: 9,103,788 GDP $38,900 sweden Literacy Urbanization Rate:99% 7.944.111 PRESENTED BY: Asako Kioka Rien Zubaedah Yetunde Akinkugbe
  4. 4. 03Psychography DESIRES • High Masculinity Rate NEEDS • Cook Trend TRIGGER SENSE • Quality • Eco Friendly • Innovation PRESENTED BY: Asako Kioka Rien Zubaedah Yetunde Akinkugbe
  5. 5. 04Target Market PRESENTED BY: Asako Kioka Rien Zubaedah Yetunde Akinkugbe
  6. 6. 05Product What Makes Our Product Different? High Technology Eco-Friendly 5 Years Warranty PRESENTED BY: Asako Kioka Rien Zubaedah Yetunde Akinkugbe
  7. 7. 06Features and Benefits Multiple burners & Voice-activated Dinner TimeMultiple temperature appliance Control ranges Save time to cook helpful for disabilities Full access to Oven multiple foods at the and seniors from Iphone same time application. PRESENTED BY: Asako Kioka Rien Zubaedah Yetunde Akinkugbe
  8. 8. 07Market EntryBuilt in China Export Distribute • Retailers Via Sea Transport • Agent • Brokers • Sweden rank 14th the ease of doing business with (Canada rank 13th ) • Sweden is EU Nation = Higher tax. • Less Risk • Distributors Paid by Commisions PRESENTED BY: Asako Kioka Rien Zubaedah Yetunde Akinkugbe
  9. 9. 08PROMOTION IDEA IKEA Newspaper Magazine Culinary TV shows Press Realease Commercial Internet ADS PRESENTED BY: Asako Kioka Rien Zubaedah Yetunde Akinkugbe
  10. 10. 09Distribution Channels Offline Distributors: • Chef2Chef HB • Restorama Scadinavia AB • Gasell Sweden AB Online Distributors : • www.webhallen. Com • www.komplett.se • Amazon.co.uk PRESENTED BY: Asako Kioka Rien Zubaedah Yetunde Akinkugbe
  11. 11. Tack så mycket Thank You PRESENTED BY: Asako Kioka Rien Zubaedah Yetunde Akinkugbe

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