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Listings nw how not to repel home buyers 9.26.12


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Listings nw how not to repel home buyers 9.26.12

  1. 1. Curb Appeal Class –Dead Lawns & Faded Paint:How Not to Repel Buyers!September 26, 2012 Seattle, WAPresented By: Bree Al-RashidListings NW Team
  2. 2. Agenda● A little bit about Redfin● Curb appeal ► Roof and gutters ► Paint ► Driveways ► Lawn ► Front Door ► Backyard● Repairs and updates ► Entryway ► Kitchen ► Baths
  3. 3. A Little Bit About Who We Are● Redfin is a real estate brokerage that has helped over 20,000 people buy or sell a home; 97% would refer us to a friend.● Customers, not commissions● Informed decisions● Your home at the right price● No obligation● Get back a portion of our commission
  4. 4. National Market Trends● One in four listings is under contract in less than 14 days● Inventory down 25.3% year over year● Nationally, prices are up 3% year over year● Number of homes for sale is down 25.3% from June 2011 to June 2012
  5. 5. Curb Appeal
  6. 6. Roof and Gutters● Clean! ►Sprinkle laundry detergent on moss ►Brush off with broom● Don’t use a power washer – save money
  7. 7. Paint● Things to consider: ► How much light the home gets ► What color the neighbor’s home is painted ► Specific to style (modern vs. craftsman)● Contrasting colors - Light trim/solid color● Painting door a good color
  8. 8. Driveways and Pads● Kill weeds● Cut branches and bushes back● Shovel driveway in winter● Hide garbage cans● Power wash driveway and walkway
  9. 9. Lawn Care Before Listing● Start feeding, mowing and weeding● Necessary plants ►Skirting trees with low branches ►Few bright flowers ►Makes yard appear larger and cleaner
  10. 10. Front Door● The first impression of the house● Clean!● Nice hardware on door goes a long way● Clean/updated hardware - spend $100 on updated locks
  11. 11. Porch● Don’t put a lot on it● Places for people to sit● 1 or 2 great pieces● Grill● Porch lights ► Make sure they work ► Buy new ones - $50
  12. 12. The Backyard● Power wash patios/deck● Furniture ► Buyers will sit ► Borrow from a friend ► Bright pillows● Trim back large bushes – makes yard appear bigger● Fence ► Paint/re-stand ► Make sure gates work
  13. 13. Other Tips● Mailbox in good condition ► Paint ► Buy a new one● House numbers are displayed well
  14. 14. Repairs and Updates
  15. 15. EntrywayUsually the 1st and last thing a potential buyer seeswhen looking at any home/condo.Things to focus on:● Are the walls & baseboards damaged, scuffed or dinged up? ► A quick coat of paint can make a big impact.● Is the light fixture in need of being replaced? ► Adequate light is important; makes the entryway feel more open and inviting.● Does the area have proper storage (are things piled up and stuffed in corners)? ► Not necessarily on the cheaper end of updates, but a built-in storage area can be a big plus.
  16. 16. KitchenAs you have probably heard, kitchens & bathrooms sell homes!
  17. 17. Kitchen Floors: Tile● Tile: many times the tile is in good shape but the grout is either falling apart or discolored from the foot traffic pattern.● A cheap do-it-yourself fix is to buy some industrial cleaner and a good firm bristle scrubbing brush and go to town on the grout.● Another option would be to hire a company like The Grout Dr. They come out and rout out the old grout and re-grout the whole area with new material. This is also a much cheaper option than ripping up the old tile and having to pay a contractor to retile the entire kitchen.
  18. 18. Kitchen Floors: Hardwood● Hardwood: If you have hardwood floors you already know they can show wear and tear easily.● A quick & easy do-it-yourself fix to minor scratches and moderate signs of wear, is to use a hardwood floor cleaner/polisher. It will remove light signs of wear immediately.● For heavy scratches and damage, a good option aside from replacing the flooring would be to hire a company to refinish the floors. They will come in and sand down the floors and apply a coat of polyurethane. Your floors will usually look like new!
  19. 19. Kitchen Counters and Cabinets● Backsplash: ● Cabinets: ► A tile backsplash can make for ► Often are in good shape but a nice upgrade from just wall show normal signs of wear paint between your from daily use. countertops and cabinets ► Painting cabinets that are in ► There are new products out good shape but show signs of there that can make tackling moderate wear & tear is an this type of project much easier inexpensive alternative to if you want to try to take on this replacing them. upgrade yourself. SimpleMat is ► Re-facing is another cost one example. effective alternative to putting in all new cabinets.
  20. 20. BathsThis is the second place that people are going to really focus on.
  21. 21. Baths: Floor● Floors: ► Basically the same idea as the kitchen: either clean or re-grout. ► New tile installation can also make a big impact in any bathroom.Before: After:
  22. 22. Baths● Shower enclosures can show signs of wear and water damage to the grout and caulking. An effective & inexpensive fix is to strip and re-caulk any material that shows signs of mold or discoloration.● Retiling a shower enclosure is also a nice facelift but is going to be more costly than touching up the tile.● Vanity/Toilet: If they are in poor shape, replacing them is not a very expensive option and can make a big difference from run down fixtures.● Swapping out the faucet/shower control and shower head can also make a worn down bathroom look new if the rest of the items are in good shape.
  23. 23. Thanks for Coming!Please fill out the survey that was handed out at the beginning of class.We appreciate the feedback!Check out our upcoming classes and events at: Al-Rashid| Listing Agent| Redfin’s Listings NW | T: 206.552.3144
  24. 24. Our next class! Home Buying Class September 27, 2012 6:15pm – 9:00pm Redfin’s Seattle Office (Same Location)