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My Marketing Plan

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Describes the importance of online marketing and how I use the technology to market my real estate listings.

Published in: Business, Real Estate
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My Marketing Plan

  1. 1. Muhammad Saleem, CDPE<br />Cell: 248-719-0559<br />Email: saleem@realtor.com<br />www.TheSaleemTeam.com<br />26870 Beck Road, Novi, MI 48374<br />Phone: 248-348-3000<br />
  2. 2. Knowledge<br />Experience<br />Innovation<br />Muhammad Saleem<br />
  3. 3. REALTOR® Profile<br />Muhammad Saleem<br />RE/MAX Classic<br />Direct: 248-719-0559<br />Office: 248-348-3000<br />saleem@realtor.com<br />(agent photo here)<br />1<br />
  4. 4. Certified Distressed Property Expert CDPE.<br />Qualifies to negotiate short sales with banks on behalf of the owners who can’t pay their mortgage due to financial difficulties.<br />If you know some who is in financially distressed situation,<br />There is a light is at end of the tunnel<br />6<br />
  5. 5. Online Marketing Plan<br />HOME BUYERS AND SELLERS - 2010<br />• Almost 90% of home buyers and sellers use the internet to search for their home1<br />• Reach the widest audience of potential buyers<br />• More buyers = better chance of finding one that is willing to meet your terms, price and desired closing date<br />ALMOST 90% OF HOME BUYERS AND SELLERS USED THE INTERNET TO SEARCH FOR THEIR HOME<br />1 National Association of REALTORS®, Profile of Home Buyers and Sellers, 2010<br />12<br />
  6. 6. Where Buyers <br />Found Homes<br />• 37% of buyers found a home via the internet – up from 8% in 2001<br /> Source: National Association of REALTORS®, Profile of Home Buyers and Sellers, 2010<br />14<br />
  7. 7. How Buyers Found Their Homes<br />• 2002: Internet surpassed print ads<br />• 2004: More buyers found their home on internet than from signs<br />2009: The internet is<br />THREE TIMES<br /> as powerful as signs<br />Source: National Association of REALTORS®, Profile of Home Buyers and Sellers, 2010<br />5<br />15<br />
  8. 8. Online MarketingAdvantage<br />ListHub<br />Your home will appear on many local and national real estate websites. Gauge performance and review your strategies with detailed reporting <br />Showcase Listing Enhancements<br />I will enhance your listings on the top websites, including REALTOR.com®, with the features buyers want most<br />Featured HomesTM<br />Your home will have premium positioning on the #1 real estate search site,1REALTOR.com®<br />Mobile Reach<br />Your property will appear on the REALTOR.com® mobile app so mobile consumers can find your home<br />Facebook® Application<br />I will display your property on my social media sites such as Facebook® and TwitterTM<br />1comScore, Media Metrix, Key measures Report, April 2011<br />24<br />
  9. 9. ListHub: Expose Your Home to More Buyers<br />The largest online syndicator of listings, ListHub syndicates to wide array of National Publishers, and hundreds of sites in total.<br />18<br />
  10. 10. Because REALTOR.com®has millions of listings…<br />I will make yours stand out<br />19<br />
  11. 11. Showcase Listing Enhancements<br />How will I showcase your home to the most buyers?<br />• I will help your home rise to the top of the search, above other homes, by adding more photos<br />Screen shots represent site as of publication date. Site subject to change without notice.<br />
  12. 12. Showcase Listing Enhancements<br />How will I showcase your home to the most buyers?<br />I will make your home stand out with a video of the house and the surrounding facilities like hospitals and shopping centers etc.<br />Close to 173 million Americans watch videos on the internet every month1<br />1comScore, Media Metrix, January 2011<br />Screen shots represent site as of publication date. Site subject to change without notice.<br />23<br />23<br />
  13. 13. REALTOR.com® Mobile Apps<br /><ul><li>Buyers searching on Mobile Apps are 3X more likely to Request Information*
  14. 14. I market your home with the REALTOR.com® Mobile Apps and the NEW REALTOR.com® iPad App</li></ul>* Internal REALTOR.com® Reporting, March 2011<br />Buyers who are searching in this neighborhood can find <br />me through REALTOR.com® mobile marketing.<br />20<br />
  15. 15. Call Muhammad Saleem’<br />Certified Distressed Property Expert<br />RE/MAX Classic<br />26870 Beck Road, Novi, MI 48374<br />saleem@realtor.com<br />www.MyOnlineHomeStore.com<br />248-719-0559<br />

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