B2B Lead Generation Infographic

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When it comes to B2B lead generation, knowing which channels work best for your buyers is vital to developing a well planned and effective marketing strategy. Check out the stats on the above infographic to learn the key B2B channels that have worked for other businesses.

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B2B Lead Generation Infographic

  1. 1. B2B Lead Generation Which channels work best? 78% of B2B marketers say that generating more leads is their biggest challenge 71% of B2B marketers are using content to generate leads 72% of PPC marketers plan to increase PPC budgets in 2014 65% of senior executives have visited a vendor’s website after watching a video * Placester Hot or Not infographic / Webdam infographic / G2M Solutions / Gomomentum / MarketingProfs Videos are 53x more likely to appear on the first page of Google’s search results than text LinkedIn is 227% more effective for lead generation than Facebook or Twitter 65% of people who receive direct mail marketing make purchases or otherwise engage with the business www.ReallyB2B.com Marketing Measured by Sales

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