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Daily Deals for <br />Business-to-Business: <br />How to Market Your Company through a Business Deal of the Day Site<br />
Daily Deals for Business-to-Business:  About<br />Daily deal sites are a new marketing vehicle where a discount is made av...
Daily Deals for Business-to-Business:  About<br /><ul><li>No up-front cost or risk
Predictable customer acquisition cost
Pay only if deal performs
Receive vs. write a check
Create a stream of new customers that pre-pay for the opportunity to do business with you
Built-in brand promotion at no cost
Receive residual value (via brand ambassadors, viral exposure, return customers)
Daily deal sites process credit card transactions and pay fees</li></ul>www.rapidbuyr.com<br />
Daily Deals for Business-to-Business:  Best Practices<br />
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Daily Deals for Business: How to Market Your Company through a Business Deal of the Day Site

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Want to market your b2b product or services through daily deals? RapidBuyr outlines all you need to know about marketing your small business through a daily deal site.

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Daily Deals for Business: How to Market Your Company through a Business Deal of the Day Site

  1. 1. Daily Deals for <br />Business-to-Business: <br />How to Market Your Company through a Business Deal of the Day Site<br />
  2. 2. Daily Deals for Business-to-Business: About<br />Daily deal sites are a new marketing vehicle where a discount is made available on goods or services for one day.<br />Deals are marketed to purchasers via email, online, print, and events. <br />Daily deals were introduced as a concept by Groupon. <br />There are currently more than 500 sites offering daily deals in verticals such as business-to-business, women’s clothing, children’s items, electronics, eco-friendly products, travel and more.<br />www.rapidbuyr.com<br />
  3. 3. Daily Deals for Business-to-Business: About<br /><ul><li>No up-front cost or risk
  4. 4. Predictable customer acquisition cost
  5. 5. Pay only if deal performs
  6. 6. Receive vs. write a check
  7. 7. Create a stream of new customers that pre-pay for the opportunity to do business with you
  8. 8. Built-in brand promotion at no cost
  9. 9. Receive residual value (via brand ambassadors, viral exposure, return customers)
  10. 10. Daily deal sites process credit card transactions and pay fees</li></ul>www.rapidbuyr.com<br />
  11. 11. Daily Deals for Business-to-Business: Best Practices<br />
  12. 12. Daily Deals for Business-to-Business: Sample Offers<br />Daily Deals for Business-to-Business: Sample Offers<br />www.rapidbuyr.com<br />
  13. 13. Daily Deals for Business-to-Business:Information To Prepare<br />Daily Deals for Business-to-Business: Information toPrepare<br />Company contact info<br />Logo<br />Product name & description<br />Serial numbers<br />SKU<br />Dimensions<br />Multimedia<br />Images / photos<br />Videos<br />Testimonials<br />www.rapidbuyr.com<br />
  14. 14. Daily Deals for Business-to-Business: Information toPrepare<br /> Deal details<br /><ul><li>Deal headline
  15. 15. Deal description
  16. 16. Retail price
  17. 17. Deal price
  18. 18. Percentage off
  19. 19. Quantity to sell
  20. 20. Restrictions
  21. 21. Max quantity per purchase
  22. 22. Expiration date</li></ul>www.rapidbuyr.com<br />
  23. 23. Daily Deals for Business-to-Business: Working with Vendors<br />Daily Deals for Business-to-Business: Working with Vendors<br />Know who you’re doing business with<br /><ul><li>Philosophy
  24. 24. Assurance for customers, merchants and partners
  25. 25. Value
  26. 26. Delivers highly desirable customers
  27. 27. New customers
  28. 28. Predictable and fixed expense
  29. 29. Upsell or cross-sell opportunity
  30. 30. Residual value (repeat customers, ‘likes’ on Facebook, etc.)
  31. 31. Multiple methods of exposure</li></ul>www.rapidbuyr.com<br />
  32. 32. Daily Deals for Business-to-Business: Working with Vendors<br />Know who you’re doing business withDistribution/Reach: select a daily deal site that provides both national and local distribution**RapidBuyrlaunches daily deals nationally and in 40 local markets to 20 million small-to-medium business users per month<br />www.rapidbuyr.com<br />
  33. 33. Daily Deals for B2BBusiness-to-Business: About RapidBuyr<br />Daily Deals for Business-to-Business: About RapidBuyr<br />www.rapidbuyr.com<br />
  34. 34. Daily Deals for B2B<br />Daily Deals for Business-to-Business: Learn More<br />Ready to put your company in front of millions of business purchasers across the country?<br />Learn more: www.rapidbuyr.com<br />Shaun Mulholland<br />Director of Procurement & Purchasing, National Deals<br />shaun.mulholland@rapidbuyr.com<br />978-254-6085<br />Alessandra Higgins<br />Director of Sales, Local Deals<br />ali.higgins@rapidbuyr.com<br />978-254-6035<br />www.rapidbuyr.com<br />

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