Tricks Standing ovation (make everyone stand, and say like controlling a room like that) Move back row to front (Ben Zander) Get people clapping and saying hello for real Welcome every speaker with standing ovation and cheering
Entrepreneurs can change the world video
Who am I and why am I talking to you?
Culture Empower the team to own and do on their own 4 weeks vacation Balance, take a break, make it simpleWii room w/ turf Fun, connect employees, move around Summer Fridays Involve family, have fun, learn, enjoy the weather Healthy snacks, drinks, soda and lunch
Core purpose The “why” we do things Answers the question of why should I work here Bigger than one thing Can never be completed, inspires change
- Fire and hire because of these Better than policies or rules Answer the difficult questions Discovered not created
Authenticity Authentic conversations creates sales Starts with values Heart / is who we are Agency could never do Create concept and then source best people for expertise Matches our core purpose Communicate with people, email, Twitter, phone, always open
Stand out Everyone is making noise Everyone sends crap in the mail (pens, shirts, stickers) Everyone sends press releases Everyone has a message Standout with something different, get the attention of the right people Combine your core values/culture and authenticity
Get the right people talking Do not copy, innovate Find the influencers / sneezers Hard to measure but the results come There is no quick hit trick, has to be unique and come from you
Recovery.gov story Lots of talk, but need action
Produce 13 times more patents per employee than large patenting firms; these patents are twice as likely as large firm patents to be among the one percent most cited.
Life goal speak at TED Obama see the video and help entrepreneurs Ask: if there is somewhere I should talk, help me make that connection
David Hauser - Culture: Entrepreneurs Can Change the World
Entrepreneurs can change the world <br />@dh #ramencamp<br />