Note: IBM provides IT Services, Consulting, (CRM) customer relation management, (ERP) Exprotise Resource Planning, security, software, strategy, storage, Business Analytics & Optimization,, disaster recovery, enterprise architecture, BPM, Smarter Planet, Outsourcing, semiconductors, microprocessors etc.Helps clients to become “Smarter” IBMworks with organizations and governments to build systems that improve traffic congestion, provide availability of clean water, and the health and safety of populations.
Interests------Helps clients to become “Smarter” IBMworks with organizations and governments to build systems that improve traffic congestion, provide availability of clean water, and the health and safety of populations. IBM Research has received recognition beyond any commercial technology research organization. It is home to 5 Nobel Laureates, 9 US National Medals of Technology, 5 US National Medals of Science, 6 Turing Awards, and 10 Inductees in US Inventors Hall of Fame. The company was behind the inventions of the PC; SABRE travel reservation system; UPC codes, Watson, The Jeopardy!-playing computing systemPowers ---Customers, suppliers and retailersCoalitions---Sustainabilty. Creating Energy efficient batteries for electric vehicles with one single charge. They teamed up with Central Glass and Asahi Kasei to help IBM put research on the road.
In your opinion, would you say that IBM has done an effective job of tapping into many markets while maintaining a firm grip in the world of technology? Yes No IBM could do more with their technology I am unsure at this point, let’s hear more about the company
IBM is the largest technology and consulting employer in the world. It is a global technology and innovation company and its headquarters is located in Armonk, NY. Approximately 427,000 employees serving to clients in over 170 countries.
IBM offers a wide range of technology, R &D expertise and consulting services. Offer a broad portfolio of middleware for collaboration, software development, predictive analytics, systems management etc. ◦ Has the worlds most advanced servers and supercomputers. Help many clients to become "smarter" as the planet becomes more digitally interconnected.
Primary Stakeholders Secondary Stakeholders Employees Governments Stockholders Organizations Customers Communities Suppliers General Public Creditors MediaWholesalers, Retailers, Business Support Groups Distributors
Who are the relevant stakeholders? What are the interests of each stakeholder? What is the power of each stakeholder? How are coalitions likely to form?
HIGH Stakeholders creditors Stakeholder Local Salience Gov. Community Employees LowAgainst Position on For the Issue
IBM focused for decades on recycling its nonhazardous waste. Nonhazardous wastes include paper, metals, plastics, deionized resins and chemicals. ◦ Goal includes end-of-life IT product waste generated by IBM and equipment returned by external customers at the end of lease. Of the nonhazardous waste IBM generated in 2010, 79% of it was recycled.
“Even in the current economic downturn, IBM continues to invest in our workforce – providing our employees with skills training, health and wellness programs, and opportunities to gain global experience.”
Ahead of the Curve 1st to provide Life Insurance, Survivor Benefits and Paid Vacations Hiring of Women and African Americans Workers equality 11 years before the Civil Rights Act
“IBM is committed to principles of businessethics and lawful conduct. It is IBMs policy toconduct itself ethically and lawfully in allmatters and to maintain IBMs high standardsof business integrity.”
Mixture approach Ahead of the Curve Management Implemented Policies Tomas Watson Jr. Controversial Letter Lead by example
IBM’s “Corporate Peace Corps” sends employees to 9 emerging countries (Brazil, China, Malaysia and South Africa, Ghana, the Philippines, Romania, Tanzania and Vietnam) to work on projects that intersect economic development and information technology. Corporate Service Corps worked on 36 projects that helped local businesses, non-profit organizations and governmental institutions improve their use of new technologies and expand their global reach.
In Ghana, helped launch a center for business development. Offered workshops to prepare students and women entrepreneurs In Romania, worked to identify small and medium enterprises with high growth potential requiring business training to tap into regional and global trade networks. Teams worked with the Africa Wildlife Foundation in Tanzania Overhauled financial management practices Develop strategic plans for wildlife management.
In your opinion, is IBM doing enough to help promote environmental and social wellness? Yes No IBM needs to do a better job of advertising their efforts I did not know IBM is part of all the efforts in the video
Two examples of IBM crisis management: IBM Saw it’s lowest revenue since 2009, climbing on 0.3 percent. The Personal computer market contracted for the first time since 2001. IBM settled with their technical support employees for a sum of 65 million. They were found guilty of not paying overtime.
Desired revenue not met IBM decided to cut funding from less profitable areas. They plan to sell only the most profitable software and groomed shareholders to look primarily at the EPS. IBM paid their employees where they were found guilty. They also changed their company policy on how overtime is handled.
Comparing these two problems: ◦ First, it is all about maximizing profit. IBM is willing to drop anything that has not provided the revenue they desired. ◦ Second, they will do what they want with the people who work there, until someone says something and the law has to intervene.
Pros: Cons: ◦ Good with ◦ Employees treated environment unfairly ◦ Crisis Management
IBM should have a committed R&D department, which if given enough time, could come out with something that would earn them more money in future endeavors. They should also redo their polices concerning their employees to improve overall morale.