Pulled in every direction why it's hard to prioritize a backlog without a vision
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Pulled in every direction why it's hard to prioritize a backlog without a vision
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From Feb 4, 2019 Product League Austin Meetup Explains why having a product vision is really helpful when prioritizing a backlog, how to express a product vision, and a couple of examples.
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Pulled in every direction why it's hard to prioritize a backlog without a vision
- 1. Pulled in Every Direction Why It’s Hard to Prioritize a Backlog without a Vision @RajeshNerlikar
- 2. Agenda 2 About Me1 Why Product Vision Matters2 Ways to Express a Product Vision3 Examples4 Questions5
- 3. About Me
- 4. 4 My Product Management Journey
- 5. 5 Backlog Prioritization Techniques Folding Burritos: 20 Product Prioritization Techniques
- 7. The Bus 7
- 8. Where To? 8
- 9. The Route 9
- 10. What If? 10
- 11. 11 Connecting the Dots... Your Product Your Customers Your Product Vision Your Product Strategy Your Product Roadmap Bus Passengers Final Destination The Route Daily Itinerary
- 12. The vision for where the product is going 12 What Are Enterprise Customers Buying? Today’s product Ogi: Rethinking Agile for Enterprise
- 13. If you don’t know where you’re going, any road will get you there.” Lewis Carroll 13
- 14. 14 At First...
- 15. 15 But Then...
- 16. No, I’m Not Saying... 16
- 17. The Evolution of a Product Vision 17
- 18. Ways to Express a Product Vision
- 19. Future Press Release 19Andrea Marchiotto’s How to Guide
- 21. Product Positioning Statement 21Trew Marketing: Practical Steps for Creating a Product Positioning Statement
- 23. Customer Journey: Comic Strip 23
- 25. Customer Journey: Visiontype 25Silicon Valley Product Group: Visiontyping
- 26. 26 Best Practices for Creating a Product Vision Write it down. Forge a unique path. Use a 3-5 year horizon. Update it regularly. Make it bold yet feasible. Never lose sight of the customer.
- 27. Examples
- 28. Opower 28
- 30. Vision Save Americans millions of hours in deciding what to cook, buying groceries, and preparing home-cooked meals 30 Chuckwagon: The 5-Year Plan Milestone 1 (2020) Recipe Plans One-tap to get a personalized recipe plan for the household for every meal this week Milestone 2 (2022) Grocery Delivery Convert meal plans into grocery lists for one-tap ordering. Milestone 3 (2024) Home Chefs Make it easy to get a chef to come prepare your week’s meal plan for you. Paid Users 50k 150k 1M CAC $10 $5 $25 ARR $2M ($2M monthly subs) $10M ($5.3M monthly subs $4.7M grocery orders) $50M ($36M monthly subs $10M grocery orders $4M home chefs) We are here.
- 31. 31 Milestone 1 Key Features
- 32. 32 Milestone 2 Key Features
- 33. 33 Milestone 3 Key Feature
- 35. 35 Balance Depends On Product Stage
- 36. Your Product? 36
- 37. Questions?