10Lessons from my 1.5years experience
in the Digital Industry Rajashree Das, Community Manager, Simplify360

#1. Perseverance One of the
greatest qualities required to survive in this industry. All plans don’t work out the way you speculate. Certain efforts do not yield instant results and it might be quite frustrating. Under such circumstances, patience is what will keep you motivated to carry on.

#2. Spontaneity No doubt planning
and strategizing is very important especially while dealing with clients; defining clear goals and aligning all activities towards it. However, many a time critical situations arise which demands you to ideate in a short time. This is when your spontaneity skills are tested.

#3. Consistency You can’t expect
to achieve results without being consistent. It requires months or years of dedication to seed a positive thought in someone’s mind. To make your target audience feel good about you, you need to be consistent in what message you want to convey to them.

#4.Punctuality They say a thing
loses its value when not done in time. Who else can explain this better than a marketer? Time is everything; be it client deliverables or a release on industry trends. A digital marketer needs to be up on his feet at all times.

#5. Being Emphatic You might
be going through a bad phase in your life or maybe you are in a bad mood just for the day; nonetheless it is better to keep your head clear when you are communicating with your audience. The language one uses tells a lot about what kind of thoughts you are building in your audience’s minds; and you do not want to spoil your efforts over just one day of mess. While analyzing and responding to audience’s queries, it is a good practice to put oneself in their shoes.

#6. Communication skills One of
the most important aspects of a good marketer is to be good with communication, be it verbal or written. You do not want your content to lose out on its quality because of poor grammar.

#7. Learning from mistakes Every
day is a new challenge. Every day is a new chance. This is something which is applicable to people from all walks of life. Never let failures, loopholes and your weaknesses overshadow your good qualities. We all are humans, none of us are perfect- it’s okay to have a few flaws but it’s more essential to overcome them with your positive side and learn from experiences.

#8. Being crazy is good
You like to wear your shirt out or draw oddest conclusions from a given scenario? You might be called crazy, weird, nerd or a freak. But remember, you are the one to come up with ideas which nobody else could even think of. You are creative and you definitely have a long way in the industry.

#9. Discipline and organization A
digital marketer, more specifically a Community Manager, needs to work round the clock- in such a case you don’t want to miss out on your personal life or be deprived of stuffs which you love to do. Therefore, it is very important to develop an organized method of how you want to keep up with your daily activities, both personal or professional and not lose out on things which hold value in your life.

#10. Growing your network It’s
not always about what or when, many a times it’s about the ‘who’. Along with brands, build a profile for you. Be an individual you want to be. Stay connected with people, online and offline. Meet up people, attend events, conferences, seminars and webinars not just for the purpose of learning the subject but to be able to meet and know more people- the people you want to get connected with.

THANK YOU FOR YOUR TIME.
 Hope you liked this slide.

Rajashree Das
Community Manager,
Simplify360