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1
Innovative Digital Media for
Consumer Engagement
2
Contents Slide
§ Executive Summary 3
§ Consumer engagement is critical for your brand 9
§ Welcome to the world of forese...
3
§ Foreseegame.com is an innovative digital media of consumer engagement
§ It is a value innovation in digital brand prom...
4
Foreseegame.com offers consumer engagements based on following category of games–
1. Thrilling prediction
2. Free lotter...
5
Key Advantages of foreseegame.com
ü A blue ocean media which will provide a minimum 2 Lac customers by engaging
minimum ...
6
ü It integrates the reach of traditional and digital social media with effective
engagement
ü The 360° coverage of the c...
7
ü The brand shares its values with its consumers in terms of entertainment,
friendship, prize winning and care spirit, a...
8
Contents Slide
§ Executive Summary 3
§ Consumer engagement is critical for your brand 9
§ Welcome to the world of forese...
9
Traditional media have for long been the key mode of advertising
and communication for brands with the user universe…
In...
10
In any market universe, effective engagement with the consumers
coupled with product strength leads to expanding market...
11
* Source: Mindshare (Original thinking by Norm Johnston)
Below are some of the unique consumer engagement programs show...
12
How about a platform which can provide massive reach,
but with a two way consumer engagement
by building emotional conn...
13
Presenting …
14
Contents Slide
§ Executive Summary 3
§ Consumer engagement is critical for your brand 9
§ Welcome to the world of fores...
15
ü Provides two way consumer engagement
ü Builds an emotional connect between the
brands and consumers
ü Exciting campai...
16
At foreseegame.com your brand stands to –
§ Build a friendship between your brand and consumers, you become “cool
buddi...
17
§ It is a FREE web and mobile-enabled platform, offering the opportunity
to use one’s skill of foresight, to play games...
18
§ A consumer can play a particular game only once hence you know that the
total consumer engagements in a game are all ...
19
Building Emotional Connect
Creating your ‘Consumer’ as your ‘Brand Ambassador’
Entertainment
Care Spirit Friendship
Pri...
20
Receive
Voucher Code
Via SMS and Email
Voucher code
Activation &
Store Selection
Redeem Voucher
From the selected store...
21
Contents Slide
§ Executive Summary 3
§ Consumer engagement is critical for your brand 9
§ Welcome to the world of fores...
22
Foreseegame is a new age platform which builds emotional connect between
the brand and the consumers across the various...
23
We have dedicated campaigns to run around your brand…
Campaigns can help generate
consumer curiosity and
interest aroun...
24
…they can also be around various exciting categories which
attract consumers on a mass scale!!!
25
We are doing unique and focussed games for spencer’s
flagship campaigns
Our campaigns succeeded in providing pan India ...
26
Case Study
§ We had launched a product
design campaign for ‘The
Bombay Store’
§ This campaign was created to
seek consu...
27
Case Study
Foreseegame.com has done unique and focussed games
for Himalaya Optical
§ We created games for Himalaya Opti...
28
Case Study
Our unique TVC and Feedback campaign for Navratna
Cool talc has given tremendous results…
This enabled consu...
29
Case Study
Foreseegame.com has done unique and focussed games
for Turtle
§ We created games for Turtle
keeping their “D...
30
Case Study
Foreseegame.com has done unique and focused games
for Puma
§ We created games for Puma
with a focus on their...
31
§ Many of the corporate houses/ stand alone websites face the pressing issue of
people not spending much time on their ...
32
Kerala Tourism Campaign through Treasure Hunt Games
§ Kerala Tourism is another prized feather
in our cap. Kerala Touri...
33
Dussehra Dhamaka:
§ SastaSundar.com had initiated a game around Dussehra festival called
“Choose Your Luck” where the g...
34
§ Foreseegame.com provides reward points to the winners who could not win
rewards directly from the brands
§ These rewa...
35
Our users keep
sharing their
emotional connect
with the brands on
various social
platforms
Here, in one such
instance t...
36
§ Emami Group has partnered with us and connected their existing CSR
initiative with our platform!
§ Within fifteen day...
37
Consumers connect with the brands better through Opinion Square and
are likely to get the products suiting their specif...
38
Know the consumer’s pulse and enhance your product
qualities through Opinion Square on foreseegame.com!!!
39
Contents Slide
§ Executive Summary 3
§ Consumer engagement is critical for your brand 9
§ Welcome to the world of fores...
40
ü Total consumer engagements/ game plays with brands – more than
50 million
ü Average monthly consumer engagement for a...
41
Some of the brands who have partnered with us so far
42
Emami – Created more than 3,65,000 engagements for two Emami
group brands – Himani Navratna Talc and Fair & Handsome in...
43
Microsec – Created more than 6 million engagements for Microsec
Group brands – Reached out to a pan India consumer enga...
44
The Intellectual Property Rights of
foreseegame.com are protected under laws of
Patents, Copyright and Trademark
IP Pro...
45
Contents Slide
§ Executive Summary 3
§ Consumer engagement is critical for your brand 9
§ Welcome to the world of fores...
46
Our success story has been covered by the Television and
Print media alike
47
Winners are delighted and emotionally connected as they get
rewarded and recognized on a national television channel
Ou...
48
We are promoting ourselves with activities at office complexes and
apartments to attract office goers and home makers a...
49
Umang 2013 – N M College (Mumbai), Co-Sponsored by foreseegame.com
We are participating in various inter-collegiate fes...
50
Kaleidoscope 2013 – Sophia College (Mumbai) Powered by
foreseegame.com
51
Rendezvous 2013
(IIT Delhi’s College Fest):
FSG partnered with IIT Delhi for
their annual fest which saw a
massive part...
52
Manzar 2013 – Jamia Hamdard (New Delhi) Powered by
foreseegame.com
53
BITS Open Sports Meet (BOSM) 2013 – BITS Pilani (Rajasthan),
foreseegame.com as Silver Sponsor
54
Some of the prestigious college fests we sponsored and received
huge response and member registrations
IIT Mumbai
IIM B...
55
• Pan India tie-up with Inox Leisure
• Foreseegame.com Video
commercials to be displayed
across all the 288 screens of ...
56
Reaching out to the Readers through Print Media
57
Ø Extensive event
integrations by having
people voting for
their favourite Eco-
Ganesha idol and
DNA Eco Ganesha
Games ...
58
Editorial Coverage in DNA Newspaper promoting integrations to
connect with the audiences during Ganesh Utsav!!!
59
§ First of its kind event where people will get
to vote for their favourite Durga puja
across the city of joy, Kolkata!...
60
We are soon going to launch a Mega Digital Contest
Titled –
“Foreseegame.com Miss India” and
“Foreseegame.com Mr. India...
61
We are having an Incredible reach on Facebook!
62
Contents Slide
§ Executive Summary 3
§ Consumer engagement is critical for your brand 9
§ Welcome to the world of fores...
63
We offer to –
Add 2 Lakhs Customers
Engage with 10 Lakhs Consumers
in the Next 1 Year
for your BRAND
We will be delight...
64
ü Such campaigns/ games can be around your stores/ products/ new
offerings etc.
ü We will also offer campaigns/ games a...
65
We look forward to welcome your brand to
partner with us !
We will be happy to work the details of the offers and
terms...
66
Thank you
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Foreseegame

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Foreseegame

  1. 1. 1 Innovative Digital Media for Consumer Engagement
  2. 2. 2 Contents Slide § Executive Summary 3 § Consumer engagement is critical for your brand 9 § Welcome to the world of foreseegame.com 15 § Foreseegame.com – delivering intense consumer engagements 22 § Our credentials and success stories 40 § Our Promotional Activities 46 § Partnership with your Brand 63 Index
  3. 3. 3 § Foreseegame.com is an innovative digital media of consumer engagement § It is a value innovation in digital brand promotion and marketing media. This unique new age platform provides a two way engagement and a win-win partnership through direct interactions between brands and consumers § The brand shares its values with its consumers through continual engagement with consumers in terms of entertainment, friendship, prize winning and care spirit, hence creating an emotional connect. This result in consumers becoming the friend of brands and further into a brand ambassador § It is a cost effective, transparent, measurable digital media which provides full accountability of all brand spend § This revolutionary platform has the potential to redefine the branding and marketing efforts of marketers § Foreseegame has rolled out its mobile version and provides unique opportunity to engage the consumers through mobile games and communication Executive summary
  4. 4. 4 Foreseegame.com offers consumer engagements based on following category of games– 1. Thrilling prediction 2. Free lottery 3. Audio, Video and Television commercials 4. Feedback and co-creation 5. Opinions and surveys 6. Birthday and zodiac signs 7. Target groups, such as, location, age and gender 8. Social responsibility participation 9. Treasure Hunt – Integration with Facebook page and websites of partner brands 10. Integration with on-ground promotional activities 11. Integration with advertisements on TV, Radio, Newspapers & other traditional media 12. Integration with social media and mobile platform 13. Direct communication 14. Partners’ brands and products Various channels for consumer engagement available on foreseegame.com
  5. 5. 5 Key Advantages of foreseegame.com ü A blue ocean media which will provide a minimum 2 Lac customers by engaging minimum 10 Lac consumers in a year ü Cost effective medium ü It is the only media which covers the full cycle of engagement by providing solution of rich engagement, testing the product and ultimately making the consumer an emotionally connected person with the brand ü It provides a focused consumer engagement. Brands stand to gain undiluted consumer attention towards its products and offerings by the way of fun-filled interaction ü It provides significant and long-lasting top of the mind brand recall ü It provides a tangible and accountable reach and the last mile approach for a definitive Return on Investment (ROI)
  6. 6. 6 ü It integrates the reach of traditional and digital social media with effective engagement ü The 360° coverage of the channels provides revolutionary media opportunity such as showing video and putting audio in the language of consumers with brand relevance, participation of consumers in social responsibility programs of the brands and co-creation and feedback to make it a two-way communication tool ü The breakthrough channel of Opinion Square can give authentic survey in time- bound manner with authentic data on age, gender and location ü The only media where the consumers are identified by unique identity of mobile number with age, gender and location, thus providing a target engagement ü This media provides digital solutions both on internet and mobile communication ü Some of the major brands have already partnered with us Key Advantages of foreseegame.com (cont’d)
  7. 7. 7 ü The brand shares its values with its consumers in terms of entertainment, friendship, prize winning and care spirit, and thus the consumers become the Friends of the Brands ü The process and system are full-proof with latest technology and are being regularly audited by auditor of international repute ü It is legally validated both in terms of operative laws and laws of intellectual property by the lawyers of international repute ü It is being run and managed by the high skilled team of human resources having the best engineering, creative, marketing and management expertise ü The server is being hosted by Netmagic, one of the best server management companies of India ensuring high speed, zero downtime experience ü Adequately covered by newspaper, television and digital media Key Advantages of foreseegame.com (cont’d)
  8. 8. 8 Contents Slide § Executive Summary 3 § Consumer engagement is critical for your brand 9 § Welcome to the world of foreseegame.com 15 § Foreseegame.com – delivering intense consumer engagements 22 § Our credentials and success stories 40 § Our Promotional Activities 46 § Partnership with your Brand 63 Index
  9. 9. 9 Traditional media have for long been the key mode of advertising and communication for brands with the user universe… In the dynamic environment of digital media, marketers need to manage customers in real time in order to build greater advocacy and sales in an increasingly socially networked world! * * Source: Mindshare (Original thinking by Norm Johnston) …But its impact on the communication to the users, driving interest and building desire and drawing users to test the product gets dilutive and is difficult to measure effectively
  10. 10. 10 In any market universe, effective engagement with the consumers coupled with product strength leads to expanding market share Continual consumer engagement = Expansion of market share For an existing product, retaining to the existing customers and maintaining brand value also requires constant consumer engagement
  11. 11. 11 * Source: Mindshare (Original thinking by Norm Johnston) Below are some of the unique consumer engagement programs showcased as key success stories by Mindshare!* Companies are making efforts to come up with innovative approaches to make two way engagements with the consumers
  12. 12. 12 How about a platform which can provide massive reach, but with a two way consumer engagement by building emotional connect with the consumers??? Reach is CRUCIAL … but focused two way engagement is CRITICAL!!!
  13. 13. 13 Presenting …
  14. 14. 14 Contents Slide § Executive Summary 3 § Consumer engagement is critical for your brand 9 § Welcome to the world of foreseegame.com 15 § Foreseegame.com – delivering intense consumer engagements 22 § Our credentials and success stories 40 § Our Promotional Activities 46 § Partnership with your Brand 63 Index
  15. 15. 15 ü Provides two way consumer engagement ü Builds an emotional connect between the brands and consumers ü Exciting campaigns around brands ü Retains consumer interest and curiosity ü Instills a feeling of pride and winning ü Induces consumer to visit the brand stores ü Enhances brand loyalty and creates brand ambassadors A value innovation and a unique platform in marketing media which integrates the activities of the traditional media with the impact of digital space Welcome to the world of foreseegame.com
  16. 16. 16 At foreseegame.com your brand stands to – § Build a friendship between your brand and consumers, you become “cool buddies”!!! § You directly reward your consumers for their interest in your brand and efforts to engage with you. § Instill a feeling of pride of being a winner! § The consumer gets into a committed relationship with the brand and becomes your own brand ambassador!!! § You share value only with those who are loyal, or willing to purchase, not with the entire universe.
  17. 17. 17 § It is a FREE web and mobile-enabled platform, offering the opportunity to use one’s skill of foresight, to play games of prediction & win exciting prizes § Consumers may register for free on foreseegame.com using a valid unique mobile number and a unique e-mail ID § Each game is sponsored by the brand and the winners are gratified by the brands in the form of either cash or their gift hampers, vouchers/ coupons (discount ranging from 1% to 100%), etc which is directly sent to consumer’s registered mobile phone and e-mail ID § The reward in the form of cash gets credited directly to the bank account of the consumers, while the vouchers & coupons may be redeemed from specified retail stores or through online § We have many interesting games categories wherein consumers may choose games according to their interests foreseegame.com: unique features
  18. 18. 18 § A consumer can play a particular game only once hence you know that the total consumer engagements in a game are all unique § The games can be integrated and customized with your brands/products or with general exciting game categories such as TV realty shows, sports, entertainment, social responsibility, co-creation & feedback etc. § The brands can show their TVCs, AVs, Ad Campaigns, Logo, Tag lines etc. to the consumers and may seek their feedback/ opinion on the same § The set-up treats the brand and the consumer as co-players, making the consumer a Buddy of the Brand. A player in the game is referred to as <Brand Name> Buddy § It’s a Win-Win proposition for both the brand and consumers all the way! Sponsors and players have nothing to lose, but a lot to win & take away. No player will ever have any stakes in any game foreseegame.com: unique features
  19. 19. 19 Building Emotional Connect Creating your ‘Consumer’ as your ‘Brand Ambassador’ Entertainment Care Spirit Friendship Pride of Prize Entertainment Pure bliss of playing skill-based games of prediction. Friendship Brands become ‘Game Buddy’ for Consumers Pride of Prize Winning Spirit – Brands give the pleasure of winning to consumers and thus become a ‘Winning Brand’ for him Care Spirit Create ‘Care Spirit’ for the brand. Create difference between ‘Giving’ and ‘Winning’ Value Canvas
  20. 20. 20 Receive Voucher Code Via SMS and Email Voucher code Activation & Store Selection Redeem Voucher From the selected store Users Visit Website User Login / Registration Play Game Winner Declaration Reward Points Program How it Works
  21. 21. 21 Contents Slide § Executive Summary 3 § Consumer engagement is critical for your brand 9 § Welcome to the world of foreseegame.com 15 § Foreseegame.com – delivering intense consumer engagements 22 § Our credentials and success stories 40 § Our Promotional Activities 46 § Partnership with your Brand 63 Index
  22. 22. 22 Foreseegame is a new age platform which builds emotional connect between the brand and the consumers across the various powerful mediums - Games of prediction Feedback & Co- creation Opinion Square Treasure Hunt CSR based campaign Free Lottery Brand TVC, Video, Audio Emotional connect through campaigns/ games around– How does foreseegame delivers intense consumer engagements?
  23. 23. 23 We have dedicated campaigns to run around your brand… Campaigns can help generate consumer curiosity and interest around your brand. It can be directed towards brand’s – § Product/ store launches § TV commercials, logos, brand ambassadors § Sampling surveys, feedbacks etc. § Product features etc.
  24. 24. 24 …they can also be around various exciting categories which attract consumers on a mass scale!!!
  25. 25. 25 We are doing unique and focussed games for spencer’s flagship campaigns Our campaigns succeeded in providing pan India wide consumer connect with the brand! Case Study § ‘120 hours’ is the flagship campaign from spencer’s, offering never before discounts on their products § We created two games which integrated the prediction based events with their campaign to connect people emotionally with the brand – o More than 23,000 people connected with the brand in less than 5 days of the campaign o Spencer’s also cross promoted the games amongst its own group employees
  26. 26. 26 Case Study § We had launched a product design campaign for ‘The Bombay Store’ § This campaign was created to seek consumers opinion towards the product design which would look best on The Bombay Stores products – o More than 14,000 people participated in this campaign, providing their opinions o This enabled the brand to get more closely connect with the consumer Our Product design campaign for 'The Bombay Stores’ has seen massive public participation It provided consumer’s view on their product’s brand design
  27. 27. 27 Case Study Foreseegame.com has done unique and focussed games for Himalaya Optical § We created games for Himalaya Optical keeping the product line and its features in mind, which connected people with the brand § We also mixed the blend of prediction with the brand in a unique game of predicting next store launch for Himalaya Optical § We asked about people’s preferred choice while choosing an eyewear § We provided more than 50,000 consumer engagement with the brand in just 30 days of campaigning
  28. 28. 28 Case Study Our unique TVC and Feedback campaign for Navratna Cool talc has given tremendous results… This enabled consumers engage emotionally with brand related activities! § We launched two campaigns for Himani Navratna to popularise its new TVC and build a strong emotional connect with the consumers § These campaigns have ben hugely popular – o More than 20,000 people have viewed the TVC and provided its connect with their personal lives o More than 9,600 people provided their feedback on what they felt about the commercial
  29. 29. 29 Case Study Foreseegame.com has done unique and focussed games for Turtle § We created games for Turtle keeping their “Dressed to Save” promotional campaign by asking participants to watch “Behind the Scene” of the promo video and answer question based on that. This helped Turtle to connect people with the brand § We asked about the type of material used to produce a special range of products § We provided more than 35,000 consumer engagement with the brand in just 30 days of campaigning
  30. 30. 30 Case Study Foreseegame.com has done unique and focused games for Puma § We created games for Puma with a focus on their wide range of shoes. The participants were supposed to go through the website of Puma to find out the right answer. The wide consumer engagement helped Puma to connect people with the brand § We ran a few product-based games to create consumer awareness about the brand § We provided more than 25,000 consumer engagement with the brand in just 15 days of campaigning
  31. 31. 31 § Many of the corporate houses/ stand alone websites face the pressing issue of people not spending much time on their website. Also driving the user base to come to their websites is a major issue § Foreseegame can effectively address your concerns through our Treasure Hunt platform § Campaigns on this platform requires consumers to visit the website of the participating brand to find out the correct answer to the campaign questions § We can completely customise the platform with your landing pages, you can have campaigns that will bring people to explore the multiple pages of your website § This platform can also effectively influence consumers to navigate through your product offerings and bring them closer to your brands Treasure Hunt is a vertical which can direct consumers to explore and spend time on Brand’s website/ e-commerce portals etc
  32. 32. 32 Kerala Tourism Campaign through Treasure Hunt Games § Kerala Tourism is another prized feather in our cap. Kerala Tourism ran three contests on their website and we created six games promoting their contests. This helped Kerala Tourism with a wide number of visitors to their website. § We created six games focusing on three contests. The games displayed a side banner with a link to the Kerala Tourism website. The participants had to visit the website to get the correct answers. This resulted in a huge number of traffic to the Kerala Tourism website. § We provided more than 1,50,000 consumer engagement with the brand in just 15 days of campaigning
  33. 33. 33 Dussehra Dhamaka: § SastaSundar.com had initiated a game around Dussehra festival called “Choose Your Luck” where the game enthusiast will need to enter their lucky number, to win assured cash rewards § More than 50,000 consumers engaged with the brand Our campaign based on ‘Free Lottery’ for ‘SastaSundar.com’ drew never before witnessed response!
  34. 34. 34 § Foreseegame.com provides reward points to the winners who could not win rewards directly from the brands § These reward points can be accumulated and redeemed against the various redemption offers available on the rewards redemption section of the portal Case Study Our consumers redeemed the total available 200 reward coupons from Jawed Habib Hair Xpreso within two hours of the launch, resulting in 200 additional footfalls to their store Consumers redeemed the total available 500 reward coupons from Haldiram Bhujiawala within four hours of the launch, resulting in 500 additional footfalls to their store Our Reward Point Redemption Offers provide a great opportunity to draw consumers to the brand’s store
  35. 35. 35 Our users keep sharing their emotional connect with the brands on various social platforms Here, in one such instance they are expressing their delight upon winning a reward from one of our partner brands Case Study Effectiveness of these campaigns are amplified as consumers share their delight across various social media platforms
  36. 36. 36 § Emami Group has partnered with us and connected their existing CSR initiative with our platform! § Within fifteen days of launch, more than 18,000 people had played this game and emotionally connected with Emami in their efforts Case Study Enhance your CSR activities by greater public participation through games and campaigns
  37. 37. 37 Consumers connect with the brands better through Opinion Square and are likely to get the products suiting their specific needs We are having specific campaigns/games which induce and excite consumers to help express their opinions on a wide range of topics including retail, gadgets, automobiles and even crucial social, political and economic issues How Opinion Square can help the brands and consumers alike? § Opinion Square questions are direct and subject-specific enabling the consumers to express their choice, likes and dislikes § Brands get a clear perception of the consumers and can develop their products accordingly § Brands get a better idea of which way consumers’ opinion is tilted and thus may form their long-term planning/ strategy Opinion Square
  38. 38. 38 Know the consumer’s pulse and enhance your product qualities through Opinion Square on foreseegame.com!!!
  39. 39. 39 Contents Slide § Executive Summary 3 § Consumer engagement is critical for your brand 9 § Welcome to the world of foreseegame.com 15 § Foreseegame.com – delivering intense consumer engagements 22 § Our Credentials and Success Stories 40 § Our Promotional Activities 46 § Partnership with your Brand 63 Index
  40. 40. 40 ü Total consumer engagements/ game plays with brands – more than 50 million ü Average monthly consumer engagement for a brand – more than 1 lakh ü Percentage average monthly returning users – 73% ü Average engagement time spent per visit on website – 17 minutes ü Average monthly page views – more than 17.3 million ü Digital campaigns reaching out to 84 million facebook users Source: Google Analytics We have attained a critical mass in a short period of time since our launch
  41. 41. 41 Some of the brands who have partnered with us so far
  42. 42. 42 Emami – Created more than 3,65,000 engagements for two Emami group brands – Himani Navratna Talc and Fair & Handsome in under two months of campaign ü Tremendous publicity and goodwill as Emami distributed free gift hampers of its product to the winners Euro Jeans – New Brand from Rupa group (launched last year) has received more than 2,00,000 consumer engagements in just one month of campaign!! ü People are loving the opportunity to win a pair of jeans free from the brand Bazaar Kolkata – Hugely successful campaign with more than 6,00,000 consumer engagements in 3 months of campaign!! ü Consumers loved the opportunity to win handsome discount on the in store purchase Some of our successful campaigns for various brands
  43. 43. 43 Microsec – Created more than 6 million engagements for Microsec Group brands – Reached out to a pan India consumer engagement ü Connected with thousands of relevant consumer base by brand focused games ü Engagements moved to the next level with co-promotion of brand games on National television through CNBC Awwaz ü Built a lot of trust among consumers by seamlessly transferring cash reward to their bank accounts Sasta Sundar – Created more than 4 million engagements for yet to be launched project “sastasundar.com” ü Massive pre launch brand connect and brand building with lucrative offers for the winners, “Shagun offers”, distributing cash rewards to all the winners has evoked large scale curiosity and engagement with the brand ü Launch eagerly awaited by consumers! Some of our successful campaigns for various brands
  44. 44. 44 The Intellectual Property Rights of foreseegame.com are protected under laws of Patents, Copyright and Trademark IP Protection
  45. 45. 45 Contents Slide § Executive Summary 3 § Consumer engagement is critical for your brand 9 § Welcome to the world of foreseegame.com 15 § Foreseegame.com – delivering intense consumer engagements 22 § Our credentials and success stories 38 § Our Promotional Activities 46 § Partnership with your Brand 63 Index
  46. 46. 46 Our success story has been covered by the Television and Print media alike
  47. 47. 47 Winners are delighted and emotionally connected as they get rewarded and recognized on a national television channel Our Television program integration on CNBC Awaaz has drawn huge response!
  48. 48. 48 We are promoting ourselves with activities at office complexes and apartments to attract office goers and home makers alike! We are doing promotions across digital and other media to increase our reach and awareness amongst consumers!
  49. 49. 49 Umang 2013 – N M College (Mumbai), Co-Sponsored by foreseegame.com We are participating in various inter-collegiate fests across India to increase connect with the youth!
  50. 50. 50 Kaleidoscope 2013 – Sophia College (Mumbai) Powered by foreseegame.com
  51. 51. 51 Rendezvous 2013 (IIT Delhi’s College Fest): FSG partnered with IIT Delhi for their annual fest which saw a massive participation in upwards of 30,000 youth on the foreseegame platform One of India’s largest fest at IIT Delhi sponsored by foreseegame.com
  52. 52. 52 Manzar 2013 – Jamia Hamdard (New Delhi) Powered by foreseegame.com
  53. 53. 53 BITS Open Sports Meet (BOSM) 2013 – BITS Pilani (Rajasthan), foreseegame.com as Silver Sponsor
  54. 54. 54 Some of the prestigious college fests we sponsored and received huge response and member registrations IIT Mumbai IIM BangaloreIIT BHU Hindu College - Delhi Delhi Technology UniversityIIT Jodhpur BIT Mesra IIT Mandi
  55. 55. 55 • Pan India tie-up with Inox Leisure • Foreseegame.com Video commercials to be displayed across all the 288 screens of Inox multiplexes across India during movie intervals for 1 month We have partnered with INOX Multiplexes to showcase our Video Commercials
  56. 56. 56 Reaching out to the Readers through Print Media
  57. 57. 57 Ø Extensive event integrations by having people voting for their favourite Eco- Ganesha idol and DNA Eco Ganesha Games on foreseegame.com !!! DNA Eco Ganesha: foreseegame.com as an Official Online Partner
  58. 58. 58 Editorial Coverage in DNA Newspaper promoting integrations to connect with the audiences during Ganesh Utsav!!!
  59. 59. 59 § First of its kind event where people will get to vote for their favourite Durga puja across the city of joy, Kolkata! § More than 42,000 consumer engagements witnessed during the campaign § More than 400 banners and hoardings installed across the city for promotions § Extensive digital promotions of the contest First of its kind People’s Choice Awards, AMAR PUJO 2013
  60. 60. 60 We are soon going to launch a Mega Digital Contest Titled – “Foreseegame.com Miss India” and “Foreseegame.com Mr. India” ü First Digital based Mega Model and Manhunt Contest ü Expected over 50,000 participants across India ü Various rounds of selection based on Beauty, Skills, Intellect etc ü Jury consisting of eminent personalities will select the Title Winners & Runner ups ü Grand Finale with Celebrity performances ü To be launched soon. It can be a major mileage booster for our participating & sponsoring brands! Associating with this platform can provide a terrific booster to connect with consumers !!!! Watch out for Digital Mega-Model and Manhunt Contest by foreseegame.com !!!
  61. 61. 61 We are having an Incredible reach on Facebook!
  62. 62. 62 Contents Slide § Executive Summary 3 § Consumer engagement is critical for your brand 9 § Welcome to the world of foreseegame.com 15 § Foreseegame.com – delivering intense consumer engagements 22 § Our credentials and success stories 38 § Our Promotional Activities 44 § Partnership with your Brand 63 Index
  63. 63. 63 We offer to – Add 2 Lakhs Customers Engage with 10 Lakhs Consumers in the Next 1 Year for your BRAND We will be delighted to provide an opportunity for partnership with your Brand
  64. 64. 64 ü Such campaigns/ games can be around your stores/ products/ new offerings etc. ü We will also offer campaigns/ games around popular categories such as sports, reality shows, entertainments etc. These category attract a lot of consumers ü Your games/ campaigns can by structured for specific regions or genders as well ü We will offer dedicated campaign pages for you for a focused consumer engagement ü You can house your banners and promotional advertisements on your game pages ü We will promote your brand through our digital promotions We will work continuously with your brand to provide attractive campaigns for the consumers
  65. 65. 65 We look forward to welcome your brand to partner with us ! We will be happy to work the details of the offers and terms of our relationship!
  66. 66. 66 Thank you

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