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UnaFocus
                      Rachel Happ and Maxime Leroy




Monday, May 9, 2011
How can we help high-school students to challenge each other
             to find the “healthiest version of themselves”?




Monday, May 9, 2011
ETHNOGRAPHIC
                        RESEARCH


Monday, May 9, 2011
Field research
                      Samuel J. Tilden High School   In collaboration with Sarah Fishstrom,
                              Brooklyn, New York     HealthCorps Coordinator




                       “Originally there was a very high obesity rate in
                      the school, along with Type II Diabetes, thats why
                       HealthCorps placed me here. The kids genuinely
                         know I can about them.” - Sarah Fishstrom

Monday, May 9, 2011
Monday, May 9, 2011
Monday, May 9, 2011
Monday, May 9, 2011
Monday, May 9, 2011
Monday, May 9, 2011
Monday, May 9, 2011
Monday, May 9, 2011
Target demographic



            - High School Freshman
            - Schools with existing HealthCorps Coordinator




Monday, May 9, 2011
CO-CREATING


Monday, May 9, 2011
Initial brainstorming




Monday, May 9, 2011
Feedback on prototyping




Monday, May 9, 2011
Opportunities
            - Body Image
            - Sense of being part of a team
            - Social interaction
            - Competition
            - Fun


                               Challenges
            - Low-income area
            - Low technology access
            - Fast disinterest


Monday, May 9, 2011
PROTOTYPE


Monday, May 9, 2011
nutrition




                      leadership   UnaFocus     exercise



                                      zen


  a game that helps students to find the healthiest versions of
                         themselves.
Monday, May 9, 2011
Mission Statement
                      UnaFocus aims to help students find
                      the healthiest versions of
                      themselves. We believe health is
                      holistic, being comprised of mental,
                      physical, social, and nutritional
                      elements.
                      Through a game, incorporated into
                      everyday life, Focus incorporates
                      these elements into the lives of high
                      school students. Our goal is to
                      trigger healthy behaviors in a
                      positive environment.




Monday, May 9, 2011
Game Overview

                      -For high school freshman and will take place through
                      the whole year.

                      -Each day there is a different activity focus.

                      -The focuses include Zen, Exercise, Leadership, &
                      Nutrition.

                      -The students are divided into teams based upon their
                      homerooms.

                      -By going to the various activities listed above, the
                      students earn points for their team.
                      - The homeroom teacher keeps tracks of points on the
                      scoreboard.

                      -The final goal at the end of the year is to be the
                      homeroom that has earned the most points.


Monday, May 9, 2011
Game Overview

                      WHO?
                      - HealthCorps Coordinator is in charge.
                      - Homerooms teachers help.
                      - High School Freshmen play.

                      WHAT?
                      - A game with four activity focuses that is based on
                      already existing courses. Students are divided into
                      teams based on homerooms. Theyearn points for their
                      teams by participating in the focuses. The goal is
                      to be the team with the most points at the end of the
                      year. Parties take place to launch and end the game.

                      WHEN?
                      - Full length of the school year

                      WHERE?
                      - At school: homeroom, cafeteria, gymnasium


Monday, May 9, 2011
Verbal

                                                                                              E-Mail
                                                                                                                                                               Trigger

                                                                                                                                                    Behavior




                                            Intercom
                                                                                                                                                                         Activities




                                                                                   Notebook

                                                                      Scoreboard

                                                       Face to Face
                                                                                                                                       Key Moment




                                                                                                                Touchpoints:




Monday, May 9, 2011
                                            Chris
                                                                                                                                  Sarah




                        Students
                                                                                                                                                                                      TOUCHPOINTS




                                           Teacher
                                          Homeroom
                                                                                                                               coordinator
                                                                                                                               Healthcorps



                      Reminded its         Motivate students                                                                    Remind students




                      high
                      dance-off day        to attend in order                                                                   via intercom
                                           to earn points for                                                                   to trigger
                                           the team                                                                             attendance

                      Ask friends on       Help Sarah set up                                                                    Set up space
                      team if they are     space in gym                                                                         in gym to have
                      attending                                                                                                 dance-off



                      Decide to attend                                                                                          At lunch, go to
                      with each other                                                                                           gym and wait for
                                                                                                                                the students to
                                                                                                                                begin


                      Practice                                                                                                  Take attendance
                      team dance
                      before lunch



                      Watch other                                                                                               Announce start of
                      teams                                                                                                     dance-off
                      perform



                      Perform dance                                                                                             Watch teams
                                                                                                                                perform
                                                                                                                                                                                                    Dance-Off Exercise Focus




                      Wait for Sarah to                                                                                         Choose winner
                      announce                                                                                                  based on best
                      winning team                                                                                              dance and best
                                                                                                                                attitude


                      Win!                                                                                                      Serve healthy
                                                                                                                                food and drinks




                      Eat healthy          Write points the                                                                     Report winning
                      snacks that are      attendance points                                                                    team and
                      served               on board                                                                             attendance to
                                                                                                                                homeroom
                                                                                                                                teachers.
                                                                                                                                                                                                                               Blueprint+ v5.2

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HealthCorps Service Design Project. Brooklyn, NY.

  • 1. UnaFocus Rachel Happ and Maxime Leroy Monday, May 9, 2011
  • 2. How can we help high-school students to challenge each other to find the “healthiest version of themselves”? Monday, May 9, 2011
  • 3. ETHNOGRAPHIC RESEARCH Monday, May 9, 2011
  • 4. Field research Samuel J. Tilden High School In collaboration with Sarah Fishstrom, Brooklyn, New York HealthCorps Coordinator “Originally there was a very high obesity rate in the school, along with Type II Diabetes, thats why HealthCorps placed me here. The kids genuinely know I can about them.” - Sarah Fishstrom Monday, May 9, 2011
  • 12. Target demographic - High School Freshman - Schools with existing HealthCorps Coordinator Monday, May 9, 2011
  • 16. Opportunities - Body Image - Sense of being part of a team - Social interaction - Competition - Fun Challenges - Low-income area - Low technology access - Fast disinterest Monday, May 9, 2011
  • 18. nutrition leadership UnaFocus exercise zen a game that helps students to find the healthiest versions of themselves. Monday, May 9, 2011
  • 19. Mission Statement UnaFocus aims to help students find the healthiest versions of themselves. We believe health is holistic, being comprised of mental, physical, social, and nutritional elements. Through a game, incorporated into everyday life, Focus incorporates these elements into the lives of high school students. Our goal is to trigger healthy behaviors in a positive environment. Monday, May 9, 2011
  • 20. Game Overview -For high school freshman and will take place through the whole year. -Each day there is a different activity focus. -The focuses include Zen, Exercise, Leadership, & Nutrition. -The students are divided into teams based upon their homerooms. -By going to the various activities listed above, the students earn points for their team. - The homeroom teacher keeps tracks of points on the scoreboard. -The final goal at the end of the year is to be the homeroom that has earned the most points. Monday, May 9, 2011
  • 21. Game Overview WHO? - HealthCorps Coordinator is in charge. - Homerooms teachers help. - High School Freshmen play. WHAT? - A game with four activity focuses that is based on already existing courses. Students are divided into teams based on homerooms. Theyearn points for their teams by participating in the focuses. The goal is to be the team with the most points at the end of the year. Parties take place to launch and end the game. WHEN? - Full length of the school year WHERE? - At school: homeroom, cafeteria, gymnasium Monday, May 9, 2011
  • 22. Verbal E-Mail Trigger Behavior Intercom Activities Notebook Scoreboard Face to Face Key Moment Touchpoints: Monday, May 9, 2011 Chris Sarah Students TOUCHPOINTS Teacher Homeroom coordinator Healthcorps Reminded its Motivate students Remind students high dance-off day to attend in order via intercom to earn points for to trigger the team attendance Ask friends on Help Sarah set up Set up space team if they are space in gym in gym to have attending dance-off Decide to attend At lunch, go to with each other gym and wait for the students to begin Practice Take attendance team dance before lunch Watch other Announce start of teams dance-off perform Perform dance Watch teams perform Dance-Off Exercise Focus Wait for Sarah to Choose winner announce based on best winning team dance and best attitude Win! Serve healthy food and drinks Eat healthy Write points the Report winning snacks that are attendance points team and served on board attendance to homeroom teachers. Blueprint+ v5.2