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8 rules for making it as a solo in-house digital marketer - Rachel Finch - Brighton SEO

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A practical guide to staying effective, creative, strategic and sane when you’re a brand’s only digital resource. Covering solo campaign management to tech SEO. Practical, applicable advice for surviving and succeeding when you do ALL the things.

Rachels talk from Brighton SEO April 2018

Published in: Marketing
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8 rules for making it as a solo in-house digital marketer - Rachel Finch - Brighton SEO

  1. 1. Rachel Finch Site Visibility & Brighton Digital Women Rules for making it as a brands only digital marketer @RealRachelFinch http://www.slideshare.net/RachelFinch4
  2. 2. @RealRachelFinch #brightonSEO
  3. 3. @RealRachelFinch #brightonSEO
  4. 4. @RealRachelFinch #brightonSEO 1 Agree metrics
  5. 5. @RealRachelFinch #brightonSEO 2 Tools
  6. 6. @RealRachelFinch #brightonSEO 3 Visibility
  7. 7. @RealRachelFinch #brightonSEO 4 Capacity
  8. 8. @RealRachelFinch #brightonSEO 5 Relationships
  9. 9. @RealRachelFinch #brightonSEO 6 Community
  10. 10. @RealRachelFinch #brightonSEO 7 Teaching is learning
  11. 11. @RealRachelFinch #brightonSEO 8 Achievements folder
  12. 12. @RealRachelFinch #brightonSEO Bonus: Know when to call it
  13. 13. @RealRachelFinch #brightonSEO
  14. 14. It’s not ‘unpossible’... @RealRachelFinch #brightonSEO
  15. 15. @RealRachelFinch @BTNDigitalWomen @SiteVisibility

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