Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
WHAT IS QUANTITATIVE
RESEARCH ?
Quantitative research is “the precise count
of some behavior, knowledge, opinion or
attit...
Types Of Quantitative
Research:
1)INFERENTIAL
RESEARCH:
 In inferential observation the researcher must make
inferences b...
2)EXPERIMENTAL RESEARCH:
An attempt by the researcher to
maintain control over all factors
that may affect the result of ...
DEPENDENT &
INDEPENDENT VARIABLES:
Dependent :
 When a variable whose
value depends on that of
another.
 E.g. Height dep...
Simulation is an alternative to lab &
field experimentation used in
business research.
It is conducted in a specially
cr...
1-Identity
Simulation.
2-Quasi-identity
Simulation.
4-Computer
Simulation.
3-Laboratory
Simulation.
Quantitative reasearch.
Quantitative reasearch.
Quantitative reasearch.
Quantitative reasearch.
Upcoming SlideShare
Loading in …5
×

Quantitative reasearch.

All the details and information about quantitative research with images.

  • Be the first to comment

Quantitative reasearch.

  1. 1. WHAT IS QUANTITATIVE RESEARCH ? Quantitative research is “the precise count of some behavior, knowledge, opinion or attitude.”  It is based on measurement of quantity or amount. It tries to answer questions like how much, how often, how many, when, who, etc.
  2. 2. Types Of Quantitative Research: 1)INFERENTIAL RESEARCH:  In inferential observation the researcher must make inferences by going below the surface.  Process of trying to reach conclusions that extend beyond immediate data.  Inferential approach makes inferences from specific data to general conditions.
  3. 3. 2)EXPERIMENTAL RESEARCH: An attempt by the researcher to maintain control over all factors that may affect the result of an experiment. Research requires the measurement of variables. The researcher attempts to determine or predict what may occur.
  4. 4. DEPENDENT & INDEPENDENT VARIABLES: Dependent :  When a variable whose value depends on that of another.  E.g. Height depends on age, hence height is dependent variable. Independent :  The variable that is prior to the dependent variable is called independent variables.  E.g. Age or gender is independent variables.
  5. 5. Simulation is an alternative to lab & field experimentation used in business research. It is conducted in a specially created setting that resembles the natural environment in which activities are usually carried out.
  6. 6. 1-Identity Simulation. 2-Quasi-identity Simulation. 4-Computer Simulation. 3-Laboratory Simulation.

×