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This lecture was delivered at the AAO 2018 in Chicago, Ill.
Online reputation is an increasingly important component of your digital identity. Learn how find and monitor your online reputation and, most importantly, how to respond to both positive and negative reviews. Monitoring most review sites on the Internet with a Google alert.
Reviews sites are numerous and likely contain your business/medical practice. Learn how to claim these accounts, add your NAP (name, address, phone) and add a link back to your website.
Local SEO is dependent upon many factors including SEO of your website, consistency of NAP and number of reviews. This is especially true of Google Reviews.
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