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Protect Your Privacy Online | Surf Safely

This presentation was delivered at the 2019 American Academy of Ophthalmology in San Francisco, CA. Whether you are checking your email, shopping or simply visiting websites, there are easy to implement methods to protect your personal data. Learn how identity theft can be prevented, safe guard your accounts and surf safely. Randall Wong, M.D. www.SunriseHostingServices.com www.MedicalMarketingEnterprises.com www.RussandRandy.com

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PROTECT YOURSELF
ONLINE
GUARD YOUR PRIVACY
AAO 2019 Technology Symposium
Randall Wong, M.D.
Financial Disclosure
• I have the following financial interests or relationships to
disclose:
• Co-Founder:
• Medical Marketing Enterprises, LLC
• Sunrise Hosting Services, LLC
• RussandRandy.com
Randall Wong, M.D.
• Ophthalmologist
• Online Marketing
• Medical Marketing Enterprises, LLC
• Healthcare & Medical Internet Marketing
• SEO
• Reputation Management
• Sunrise Hosting Services, LLC
• Managed website hosting (virtual IT)
“Surf Safely”
• What is Personal Data?
• Tools
• Recommendations
This is not an exhaustive list, but some easy to
implement ways to protect yourself online.
PersonalData
• Name
• Phone
• Address
• CC Information
• Bank Accounts
• PW
• IP address
• Cookie History
• Health/Mental Data
• Racial/Cultural/Ethnic
• Political Opinions
• Sexual Orientation
Antivirus Software
• Why?
• Protects your computer from malicious invasion to gain access to
your private data:
• Viruses
• Malware
• Spyware
• Cell phones, especially iPhone, are less vulnerable
Ad

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Protect Your Privacy Online | Surf Safely

  • 1. PROTECT YOURSELF ONLINE GUARD YOUR PRIVACY AAO 2019 Technology Symposium Randall Wong, M.D.
  • 2. Financial Disclosure • I have the following financial interests or relationships to disclose: • Co-Founder: • Medical Marketing Enterprises, LLC • Sunrise Hosting Services, LLC • RussandRandy.com
  • 3. Randall Wong, M.D. • Ophthalmologist • Online Marketing • Medical Marketing Enterprises, LLC • Healthcare & Medical Internet Marketing • SEO • Reputation Management • Sunrise Hosting Services, LLC • Managed website hosting (virtual IT)
  • 4. “Surf Safely” • What is Personal Data? • Tools • Recommendations This is not an exhaustive list, but some easy to implement ways to protect yourself online.
  • 5. PersonalData • Name • Phone • Address • CC Information • Bank Accounts • PW • IP address • Cookie History • Health/Mental Data • Racial/Cultural/Ethnic • Political Opinions • Sexual Orientation
  • 6. Antivirus Software • Why? • Protects your computer from malicious invasion to gain access to your private data: • Viruses • Malware • Spyware • Cell phones, especially iPhone, are less vulnerable
  • 7. Identity Theft • Thieves use personal data • Financial Gain • Criminal Gain • Solution: • Lifelock • Complete ID
  • 8. Password Protection • A strong password provides essential protection from financial fraud and identity theft. One of the most common ways that hackers break into computers is by guessing • Simple and commonly used passwords enable intruders to easily gain access and control of a computing device and other accounts.
  • 9. Why Use Password Manager • No. 1 most annoying thing about the Internet — passwords — leads people to make the No. 1 security mistake — reusing passwords. • In other words, hackers know that if they crack one of your accounts, they likely will have access to all your accounts because your passwords are the same or are very similar.
  • 10. 1 Password • Password Management Tool • Subscription • Multiple User/Family
  • 11. 1 Password • Use single PW • Create “strong” and unique PW for every account • Autofill
  • 12. Password Managers • 1 Password • Dashlane • Last Pass
  • 13. 2FA | Two Factor Authentication • Something you know • Something you have • Something you are • Password • Cell Phone, Key FOB • Fingerprint, voice, eye
  • 14. Cookies • Tiny files sent to your browser to allow a website to remember your preferences to present you with customized web pages. • Examples • Shopping preferences • Monitor browsing behavior • Solution: Disable cookies, Update cookies
  • 15. HTTPS and SSL • Visit only sites which are safe: • Sites without HTTPS are “not secure”
  • 16. HTTPS • HyperText Transfer Protocol Secure • Created due to lack of Security • Insures security between website (server) and browser • Data/Communications are encrypted • Prevents “Man-in-the-Middle” Attacks • HTTPS – Deals only with communications between your computer and a website.
  • 17. Man In the Middle HTTP
  • 18. HTTPS – Encrypted and Secure
  • 19. SSL – Secure Socket Layer • A certificate issued to allow the HTTPS designation to your URL • SSL allows HTTP -- HTTPS
  • 21. Site is Not Secure • Not Trusted • Affects Your Brand • Outdated • Website not trusted • Business not trusted • Hosting Company • Purchase SSL • Renewable • Free
  • 22. Why Need SSL • Protect privacy • Credit Card information • Websites with eCommerce • Personal information • Shopping history • Browsing history • Information you receive is as intended • SEO – without HTTPS you don’t rank as well
  • 23. Private Browsing • Private Browsing is a privacy feature in many web browsers. • Browser creates a temporary session and is isolated from the computer’s main sessions and user data. • No history • No cookies
  • 26. Further Consideration • Email • Don’t open suspicious email • Don’t click on links • Use VPN • Turn off GPS • Avoid public wifi or hotspots
  • 27. LOG OUT! • Not the same as closing window
  • 28. To Your Success! Randall V. Wong Randall.V.Wong@gmail.com

Editor's Notes

  1. Medical Marketing Enterprises, LLC was started to teach and consult for Healthcare and Medical Internet Marketing. RussandRandy.com is a podcast focused on Healthcare and Medical Internet Marketing. I am a retina specialist practicing in Fairfax, Virginia.