1© Copyright 2011EMC Corporation. All rights reserved.
Where We Stand Today
• THE AGE OF….
– PARTICIPATION…No Barriers to ...
2© Copyright 2011EMC Corporation. All rights reserved.
The ISR Dilemma
Cloud
Tactical Operations Center
C2 and Analysis
BI...
4© Copyright 2011EMC Corporation. All rights reserved.
Mainframe, Mini Computer
Terminals
LAN/Internet Client/Server
PC
Mo...
5© Copyright 2011EMC Corporation. All rights reserved.
Three Ways To The Cloud
Storage PoolCPU Pool Network
Verticalizatio...
6© Copyright 2011EMC Corporation. All rights reserved.
Major Players Are Building
Proprietary Technology “Vertical Stacks”...
7© Copyright 2011EMC Corporation. All rights reserved.
PLATFORM FOR CLOUD, BIG/FAST DATA APPS
INFORMATION INFRASTRUCTURE
S...
8© Copyright 2011EMC Corporation. All rights reserved.
New Apps Must Be Built In New Ways
Social & Primarily Accessed
By M...
9© Copyright 2011EMC Corporation. All rights reserved.
Location & Types Of Big Data
Structured Data
Unstructured
Data
Ente...
10© Copyright 2011EMC Corporation. All rights reserved.
Next Generation Cloud & Big / Fast Data Apps
Open Architecture: Yo...
11© Copyright 2011EMC Corporation. All rights reserved.
Pivotal: The Platform for Innovation
Cloud Storage
Virtualization
...
12© Copyright 2011EMC Corporation. All rights reserved.
Cloud
Tactical Operations Center
C2 and AnalysisLaunch & Recovery
...
13© Copyright 2011EMC Corporation. All rights reserved.
A Look Ahead
1. Disruption Will Accelerate
2. Your Data Is Key Ter...
Efficiency. Control. Choice. Agility.
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Major General (ret'd) John Custer III - Big Data Analytics for Defence and Security

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This is a presentation delivered by Major General (ret'd) John Custer III of EMC, delivered at the RUSI Defence Information Superiority Conference 2013

http://www.rusi.org/events/past/ref:E5150473580C0C/

Published in: Technology, Business
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  • We think that in this new world everybody is driving toward a stack. If you look at what we mean by stack, well it’s everything from the applications right through the data base and application server down at the service storage network. IBM and Oracle have got one view that they’re going to provide all the software and hardware for that stack. Microsoft—clearly it’s Microsoft software, but running on x86 hardware.
  • We have a slightly different view here at EMC. We have a stack too by the way but we do not believe that customers in the new world want the lock-in problems of the old world. They want to stack but they also want choice, and so we’ve organized our company around these natural seams in the infrastructure. EMC provided the information infrastructure, VMware providing the software based data center infrastructure, and Pivotal providing the platform for the new world. And this is all underpinned by our RSA organization, really providing that foundation of trust. So we intend in the new world to provide a stack, but we also intend to provide a stack that offers the customer choice, and we think this is what is going to move EMC effectively into this new world of the third platform. Thank you very much.
  • And it’s going to access massive quantities of data. What do we mean by big data? Well data within your enterprise, data within your partners, location data, credit data, shipping data, all manner of information that your partners may hold, and also information that’s publically available out on the internet. It’s also fast data, data coming off these internet based devices that drive toward the application in streams. They need to be reasoned about in real time, so telemetry data from an aircraft engine would be one example.
  • This is exactly why we created the Pivotal initiative and now we’re the Pivotal company. It’s the best technology from both EMC and VMware and it really delivers a platform for building these next generation big and fast data applications. It is also cloud independent. It would be great if everybody runs on top of an EMC/VMware private cloud but we’re realistic to know that some of these apps are going to be deployed at service providers, they’re also going to be deployed out at the web-scale public cloud providers like Amazon, Google, and Microsoft.
  • Major General (ret'd) John Custer III - Big Data Analytics for Defence and Security

    1. 1. 1© Copyright 2011EMC Corporation. All rights reserved. Where We Stand Today • THE AGE OF…. – PARTICIPATION…No Barriers to Access – DATA…A Billion Objects Added To FB Daily, You Tube - EXABYTE – COMPUTE…Why Buy When It’s Free? – MOBILITY ….Socially Unacceptable Not To be Connected • By 2015 Less Than 20% of Internet Devices Will Be PCs • Transitioning To Billions Of Concurrent Users • MULTIPLE WAVES Of TECHNOLOGY MATURING SIMULTANEOUSLY – CLOUD …Everything as a Service, Ubiquitous Access, Scaleable – BIG DATA ANALYTICS….FAST DATA…At Every Echelon – HYPERSCALE…Petascale…The New Normal – THE SOCIAL MOBILE CLOUD • Social Intelligence, Trending, Virtual Personal Networking – YOUR DATA IS KEY TERRAIN – Software-Defined Data Centers • Who Builds The Millions of Cloud-Based Apps Accessed By Billions of Users In This New Age? In Every Future War we will use ONE TENTH the Force utilized in the Previous Conflict and ONE HUNDRED Times the Bandwidth
    2. 2. 2© Copyright 2011EMC Corporation. All rights reserved. The ISR Dilemma Cloud Tactical Operations Center C2 and Analysis BIG DATA STORAGE BACK-UP & RECOVERY NETWORK SECURITY ANALYTIC TOOLS BIG DATA TAGGING Launch & Recovery Ground Control Station Petabytes of Data, Constrained Bandwidth, Cloud Security and Recovery Challenges, Mobility, Naicent Interactive Predictive Analytic Tools, Big Data Needs New Agile Apps Intelligence Cloud BIG DATA REAL-TIME PREDICTIVE ANALYSIS CONUS Mobility
    3. 3. 4© Copyright 2011EMC Corporation. All rights reserved. Mainframe, Mini Computer Terminals LAN/Internet Client/Server PC Mobile Cloud Big Data Social Mobile Devices MILLIONS OF USERS THOUSANDS OF APPS HUNDREDS OF MILLIONS OF USERS TENS OF THOUSANDS OF APPS BILLIONS OF USERS MILLIONS OF OF APPS Source: IDC, 2012
    4. 4. 5© Copyright 2011EMC Corporation. All rights reserved. Three Ways To The Cloud Storage PoolCPU Pool Network Verticalization Virtual Infrastructure VirtualizationÜber-Cloud Applications Database Operating System Middleware Server Storage Applications Database Operating System Middleware Network (Hotel California) (Trust Us) (Build What You Want) Pivotal
    5. 5. 6© Copyright 2011EMC Corporation. All rights reserved. Major Players Are Building Proprietary Technology “Vertical Stacks” Network Storage Server Virtualization OS Database Middleware Applications
    6. 6. 7© Copyright 2011EMC Corporation. All rights reserved. PLATFORM FOR CLOUD, BIG/FAST DATA APPS INFORMATION INFRASTRUCTURE SOFTWARE-DEFINED DATA CENTER Has Architected Horizontally ADVANCEDSECURITY Best Of Breed, Open, Flexible, Emphasizing Choice….YOUR CHOICE
    7. 7. 8© Copyright 2011EMC Corporation. All rights reserved. New Apps Must Be Built In New Ways Social & Primarily Accessed By Mobile Devices Public Cloud Deployed On A Software-Defined Cloud Infrastructure Developed With Modern Programming Tools & Data Fabrics
    8. 8. 9© Copyright 2011EMC Corporation. All rights reserved. Location & Types Of Big Data Structured Data Unstructured Data Enterprise Forecast Data Location Data Credit Data Shipping Data Social, Video Data Partner Public 10101010100101010 011001010101110010 1101010100101011111 Telemetry Data New Apps For Big And Fast Data
    9. 9. 10© Copyright 2011EMC Corporation. All rights reserved. Next Generation Cloud & Big / Fast Data Apps Open Architecture: Your Choice Of Cloud Deployment Options Building A New Leading Edge Platform Private Cloud Public Cloud Virtual Private Cloud
    10. 10. 11© Copyright 2011EMC Corporation. All rights reserved. Pivotal: The Platform for Innovation Cloud Storage Virtualization Data & Analytics Platform Cloud Application Platform Data-Driven Application Development PaaS
    11. 11. 12© Copyright 2011EMC Corporation. All rights reserved. Cloud Tactical Operations Center C2 and AnalysisLaunch & Recovery Ground Control Station Isilon Storage Scales to Infinity, VMware Virtualizes the Architecture, RSA Secures the Network and Protects Data, Pivotal Builds Agile Big Data Apps, Greenplum Ingests and Analyzes Big Data SIMPLE, SAFE, SECURE…SAVE Intelligence Cloud ISR Technology Solutions Secure the Network Protect Your Data EMC VNX Data Storage Pivotal -Greenplum Analytics EMC VNX Data Storage Virtualize the Network Pivotal-Greenplum Analytics CONUS Isilon Scalable Data Storage
    12. 12. 13© Copyright 2011EMC Corporation. All rights reserved. A Look Ahead 1. Disruption Will Accelerate 2. Your Data Is Key Terrain 3. Mobile Solutions Will Dominate 4. Software-Defined Data Centers 5. Next Killer App: Big Data Analytics 6. No Future Monopoly on Situational Awareness… ISR Will Globalize And Commoditize 7. Data Science Becomes Critical 8. The Inanimate Becomes Sentient The Toughest Culture to Change is One that’s been Successful
    13. 13. Efficiency. Control. Choice. Agility.

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