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Challenging cajoling and rewarding the community for their contributions to online chemistry


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Chemistry online is represented in various ways including publications, presentations, blog posts, wiki-contributions, data depositions, curations and annotations. Encouraging participation from the community to participate in and comment on the information delivered via these various formats would likely provide for a rich dialog exchange in some cases and improved data quality in others. At the Royal Society of Chemistry we have a number of platforms that are amenable to contribution. This presentation will provide an overview of our experiences in engaging the community to interact with our various forms of content and discuss new approaches we are utilizing to encourage crowdsourced participation.

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Challenging cajoling and rewarding the community for their contributions to online chemistry

  1. 1. Challenging, cajoling andrewarding the community fortheir contributions to onlinechemistryAntony Williams, Valery Tkachenko, Alexey Pshenichnov,Will Russell, Jack Rumble and David LeemingACS New Orleans April 2013
  2. 2. The Web 2.0 World of ContributionA Web 2.0 site allowsusers to interact andcollaborate with eachother in a social mediadialogue as creators ofuser-generated contentin a virtual community
  3. 3. Web 2.0 is actually OLD!!!• We have been contributingto the web for a along timealready – but how much inchemistry?• A few blogs, an increasingamount of tweeting butwhat about data sharing inchemistry?
  4. 4. Contributions in Chemistry• A small number of high profile social mediaaware and engaging chemists• Some WONDERFUL content on Wikipedia…• Some great blogs but so few really…• So what can we do to encourage participation?“The Measures of a Scientist are Changing”
  5. 5. Scientists are “Quantified”• You are already being quantified• Your stats are gathered and analyzed• Employers can find them, tenure will dependon them, and these already happen withoutyour participation• Scientists Impact Factors, H-index and manyother variants.
  6. 6. Ratings were “available”…now its online
  7. 7. You are Being Quantified…
  8. 8. ResearchGate
  9. 9. The Alt-Metrics Manifesto•
  10. 10. AltMetrics via Plum Analytics
  11. 11. Usage, Citations, Social Media, Etc
  12. 12. Detailed Usage Statistics
  13. 13. • Persistent unique digital identifier• Integrates to workflows such as manuscriptand grant submission• Supports automated linkages with yourprofessional activitiesEnabled by
  14. 14. Your Profile as a Scientist• If you are an active scientist – i.e. alreadypublished, active researcher, generator of data,early, mid- or late career there is lots to do!• If you are a junior scientist the benefits ofinvesting time now will provide a strongfoundation for your future!• So what do I do??
  15. 15. Places to “Publish” for Profile• Blogs – easy to setup, generally free, part of theportfolio of contribution• Twitter, Facebook, Google+, YouTube, etc.• Contributions to Wikipedia and other wikis• A myriad of chemistry communities• Publish chemicals, syntheses and data• AND be rewarded and recognized via AltMetrics
  16. 16. Tweets are “publications”
  17. 17. PresentationsPresentations,Videos, Report,Pre-publications
  18. 18. YouTube/Vimeo/SciVee• Presentations are easy to turn into moviesand publish to these services• Literally “gives you a voice”
  19. 19. Data as a Publication
  20. 20. With Us…Data to ChemSpider• 28.5 million chemicals and growing daily• Community contribution– Deposit structures, property data, spectral data– Collections of data– Associated directly with the depositor– Annotations and curations all logged to user
  21. 21. Write about Syntheses
  22. 22. ChemSpider SyntheticPages
  23. 23. Submission Process• Simple template-based submission process• Submissions reviewed by editorial board.• Online Peer Review process• Crowdsourced expansion?– A few regular dedicated authors only– Online peer review and feedback small but useful
  24. 24. Crowdsourcing – does it work?• Just over 200 people EVER have deposited orcurated data• ChemSpider SyntheticPages small group ofauthors• Database hosts make the largest contributions• ChemSpider staff tend to do the most curation
  25. 25. Contributions
  26. 26. Curations• 2009 – 8255 curations by 43 people• 2010 – 10014 curations by 66 people• 2011 – 16025 curations by 116 people• 2012 – 13127 curations by 74 people
  27. 27. Depositors• 2009 91 unique depositors• 2010 120 unique depositors• 2011 99 unique depositors• 2012 120 unique depositors• “The crowd is small – very small”
  28. 28. Where do we need “crowds”?• The ChemSpider backfile – 28.5 million chemicals• DERA- Digitally Enhancing the RSC Archive– Chemical name conversions– Reaction validation– Figure extraction and conversion• ChemSpider Reactions• Optical Structure Recognition algorithm testing• Reviewing incoming data
  29. 29. ChemSpider
  30. 30. ChemSpider Reactions Comments
  31. 31. Structure Recognition Validation
  32. 32. Spectral Conversion
  33. 33. Digitized Spectrum
  34. 34. Comparison of Spectra
  35. 35. How will it improve?Participation, contributionWITHRewards and RECOGNITION
  36. 36. Rewards and Recognition• The badgesonomy cultureof recognition is growing.• Badges are commonplace– FourSquare– Klout
  37. 37. Rewards and Recognition• Rewards and Recognitionstarting with CSSP thenexpands to other platforms• Including paths to exposesuch recognition onAltMetrics platforms
  38. 38. Challenger• Integrated commenting, curating and validationplatform across ALL eScience and publishingplatforms• All integrated to a central RSC profile andfeeding the AltMetrics tools
  39. 39. Where we are now…
  40. 40. Future Recognition onDataIC50 Measurements for 62 substituted benzoxazolesChemSpider Data Repository: DOI: 10.1356/CSID784.4
  41. 41. Future Recognition on Plum Analytics?ChemSpider
  42. 42. Twitter Contribution#RealTimeChem 2013Twitter-based communityproject designed toencourage chemists to:– actively engage with oneanother online– by sharing what they areworking on– at any given time
  43. 43. #RealTimeChem Already Active
  44. 44. And Gone Mobile…
  45. 45. #RealTimeChem Awards
  46. 46. Acknowledgments• RSC eScience team• David Sharpe for passion re. R&R• William Brouwer – Penn State• All of those tools and systems
  47. 47. Thank youEmail: williamsa@rsc.orgTwitter: ChemConnectorPersonal Blog: www.chemconnector.comSLIDES: