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Illusio presentation 061916

#vrsconfseoul16

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Illusio presentation 061916

  1. 1. The Worlds First Augmented Reality Solu7on for Breast Augmenta7on
  2. 2. Breast Augmenta-on is a Big Deal •  Nearly 3 Million Breast Surgeries Worldwide •  Over 300,000 in the United States •  60,000 in South Korea •  4.8 Billion KRW
  3. 3. Breast Augmenta-on is a Big Deal Why do women get breast surgery? •  Increase Self Esteem •  Increase Body Image •  Increase Sexual Sa7sfac7on
  4. 4. How to Choose the Right Implant •  Before & AOer pictures of other pa7ents •  Pictures from magazines •  Guessing based on size of implant
  5. 5. How to Choose the Right Implant Exis7ng 3D Imaging is not good enough. •  Sta7c Image •  No personal experience •  Hard to find •  Not realis7c
  6. 6. Todays Pa7ents Demand More •  Women are more comfortable discussing breast surgery •  Women want more informa7on •  Women want to visualize their results
  7. 7. The Answer is Simple •  Create a Mirror that shows women what they will look like aOer breast augmenta7on Introducing ILLUSIO
  8. 8. How it Works •  Marker-based AR tracking •  Next genera7on computer generated anima7on •  Integrated with thousands of hours of breast consult surgeon and pa7ent feedback
  9. 9. Visual Communica7on ILLUSIO is a tool to match the vision of the surgeon with the vision of the pa7ent For the first 7me, surgeons can know exactly a pa7ent wants
  10. 10. Introducing Dr. Kyle Song The App was built with the surgeon in mind
  11. 11. What Pa7ents Tell Me VIDEO 1 VIDEO 2 VIDEO 3
  12. 12. What Pa7ents Tell Me DEMO
  13. 13. What Pa7ents Tell Me DEMO
  14. 14. What Pa7ents Tell Me DEMO
  15. 15. DEMO
  16. 16. End and Contact

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