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RGB Broadcasting Blog
http://www.rgbbroadcasting.com/2016/10/24/future-of-tv-ott/
 Today, television viewing is a different experience than
the Golden Age of Television, or retro-era. Similarly,
tomorrow...
 Fulfilling consumer demands is one of the big
challenges Media and Entertainment(M&E)
companies face today.
 They canno...
 Omnipotent Visibility: Today, television producers
understand that their regular viewers may not be able
to catch up wit...
 Subject-wise Organisation Will Be Possible: The
experience of TV browsing is constantly improving.
Comcast- the American...
 New Channels are Constantly Added Up: Internet
TV or IPTV is becoming a big reality and you cannot
ignore it anytime. Th...
 Advertisement-free Model Will Become a
Reality: Most TV viewers complain about
advertisements affecting the quality of e...
 From a Passive Watcher to a Active Consumer: All
these years, television used to be a one-way
experience. Viewers had no...
 These trends will enable M&E companies to enrich
their relationships with consumers. To maintain these
relationships the...
Thank You
For more visit: www.rgbbroadcasting.com
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5 key trends that will redefine the future of tv – iptv

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Earlier television viewership was dictated by networks. However, today’s viewers decide how and when they should watch their favourite TV shows through options including IPTV. Here are 5 trends including IPTV, which will drive television industry in the incoming years. Read full article: http://www.rgbbroadcasting.com/2016/10/24/future-of-tv-ott/

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5 key trends that will redefine the future of tv – iptv

  1. 1. RGB Broadcasting Blog http://www.rgbbroadcasting.com/2016/10/24/future-of-tv-ott/
  2. 2.  Today, television viewing is a different experience than the Golden Age of Television, or retro-era. Similarly, tomorrow’s television experience will be different from today’s.  However, today’s viewers decide how and when they should watch their favourite TV shows through options including IPTV.
  3. 3.  Fulfilling consumer demands is one of the big challenges Media and Entertainment(M&E) companies face today.  They cannot ignore these 5 trends including IPTV, which will drive television industry in the incoming years. 
  4. 4.  Omnipotent Visibility: Today, television producers understand that their regular viewers may not be able to catch up with their favourite shows at a particular time slot. This is why they end up telecasting episodes several times a day. Also, these episodes are available online within a couple of hours after the first telecast. This allows a consumer to watch their show on a tablet, or a phone. Various studies suggest that by 2025, the television program will be made available across various screens at a same time.
  5. 5.  Subject-wise Organisation Will Be Possible: The experience of TV browsing is constantly improving. Comcast- the American broadcasting and cable television company has given a cable box, which allow people to organise their favourite channels as per the subject. This cable box is a web-based interface, which allows a user to easily search his favourite channels, whenever he wants. For example, a viewer need not remember the channel number of Star Sports anymore, rather they can use the search to find sports based channels.
  6. 6.  New Channels are Constantly Added Up: Internet TV or IPTV is becoming a big reality and you cannot ignore it anytime. This TV medium is also paving way for brand-based channels.
  7. 7.  Advertisement-free Model Will Become a Reality: Most TV viewers complain about advertisements affecting the quality of entertainment. The advertisement-free TV model is slowly becoming a reality. Netflix is one of the pioneers of this ad-free model. It has built its television business with subscription fees. This model has already received applause from consumers.
  8. 8.  From a Passive Watcher to a Active Consumer: All these years, television used to be a one-way experience. Viewers had no other choice than flipping away channels. However, the apps like Hulu, Netflix, and Amazon are empowering consumers to watch any program, and at anytime. Now consumers can get on to their feet and interact with the TV programming.
  9. 9.  These trends will enable M&E companies to enrich their relationships with consumers. To maintain these relationships the M&E brand players should invest in technologies that allow them deliver best user- experiences to their consumers.
  10. 10. Thank You For more visit: www.rgbbroadcasting.com

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