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12 Ways to Keep Your
Private Practice Private
 An innovative solution for success
in today’s dental practice
Would you play a game…
	
  
•  With rules you didn’t make?
•  That you have no control over?
•  When the outcome is based on the
whim of others?
Would you play a game…
	
  
•  With rules you didn’t make?
•  That you have no control over?
•  When the outcome is based on the
whim of others?
NO!
And yet you may
play this game each day
you come into practice.
The game is
accepting dental insurance.
What if there was an alternative
to traditional dental insurance?
•  Benefits Patients
•  Eliminates third party influence
•  Patients can accept treatment & pay up front
What if there was an alternative
to traditional dental insurance?
•  Benefits Patients
•  Eliminates third party influence
•  Patients can accept treatment & pay up front
•  Set your own fees
•  Keep 100% of the profits
 
Membership fees unlock consumer spending
because customers perceive added value
in “members only” stores,
so they actually buy more.
Source: Norton, Michael I., and Leonard Lee (2007), “The Fees –
Savings Link,” Harvard & Columbia Business Schools.
What are the benefits of an
in-house dental membership program?
•  Additional revenue
•  Increased case acceptance
•  Increased collections
•  Reduced overhead
Consider the potential!
The Top 12 ways in-house
dental savings programs
are revolutionizing the dental practice
1. An In-House Dental Plan
Attracts New Patients
	
  
Reach	
  new	
  patients	
  by	
  redefining	
  VALUE	
  
	
  
2. An In-House Dental Plan Builds Your
Fee for Service Patient Base
	
  
Offer your fee-for-service patients affordability
they can’t get anywhere else
	
  
3. An In-House Dental Plan Taps into
Proven Buyer Behavior
	
  
Unique patient membership programs can
increase practice revenue by 30%
	
  
4. An In-House Dental Plan Inspires
Patients to Want to Keep Coming Back
	
  
1 in 3 Americans haven’t been
to the dentist in the past year
5. An In-House Dental Plan Generates
Excitement for More Word of Mouth Referrals
	
  
Patients who are part of a membership/loyalty plan are
70% more likely to refer others to the practice
6. An In-House Dental Plan Increases
Case Acceptance
Case acceptance rates can rise over 20% with an in-house dental plan as
patients are more likely to proceed with treatment knowing their membership
means they’re getting “a good deal”
	
  
7. An In-House Dental Plan Provides
Solutions for Local Businesses
Help local business owners provide a rich dental benefit plan that still
makes sense for the bottom line – and helps you attract new patients
8. An In-House Dental Plan Modernizes
Your Dental Marketing
Make your marketing stand out and achieve double-digit growth
by marketing a message that resonates with patients…
8. An In-House Dental Plan Modernizes
Your Dental Marketing
Make your marketing stand out and achieve double-digit growth
by marketing a message that resonates with patients…
We have a dental plan for those
without dental insurance!
9. An In-House Dental Plan Teaches
Patients Dentistry is Affordable
	
  
The #1 reason Americans put off dentistry
is a lack of insurance benefits
	
  
9. An In-House Dental Plan Teaches
Patients Dentistry is Affordable
	
  
127 million Americans don’t have dental insurance
*
	
  
!
* Source – National Association of Dental Plans
10. An In-House Dental Plan Helps Patients
See You as More than Just Their Dentist
10. An In-House Dental Plan Helps Patients
See You as More than Just Their Dentist
	
  
•  Become their Dental Hero
•  Build long-term relationships with patients
•  Patients will perceive added value in your practice
	
  
11. An In-House Dental Plan Changes
the Patient Mindset
When patients have a trust in their dentist and
are presented with a viable option for paying
for quality dental care…
11. An In-House Dental Plan Changes
the Patient Mindset
When patients have a trust in their dentist and
are presented with a viable option for paying
for quality dental care…
Their focus shifts to the VALUE of your dentistry
11. An In-House Dental Plan Changes
the Patient Mindset
When patients have a trust in their dentist and
are presented with a viable option for paying
for quality dental care…
Their focus shifts to the VALUE of your dentistry
instead of the affordability.
12. An In-House Dental Plan Enables You
to Start Making Your Own Rules
•  Set the fees and savings that
make sense for your practice
•  Give patients the opportunity
to get the dental care they
need
12. An In-House Dental Plan Enables You
to Start Making Your Own Rules
•  Set the fees and savings that
make sense for your practice
•  Give patients the opportunity
to get the dental care they
need
•  You control the plan, not a
third party!
 
Increasing numbers of dentists are joining
the Quality Dental Plan (QDP) movement
	
  

Implement a
Membership Program
with Proven Results
•  An in-house dental membership program
•  Developed by a dentist, for dentists
•  Decreases reliance on managed care
•  Puts the Private back into Private Practice
•  An in-house dental membership program
•  Developed by a dentist, for dentists
•  Decreases reliance on managed care
•  Puts the Private back into Private Practice
•  An in-house dental membership program
•  Developed by a dentist, for dentists
•  Decreases reliance on managed care
•  Puts the Private back into Private Practice
•  An in-house dental membership program
•  Developed by a dentist, for dentists
•  Decreases reliance on managed care
•  Puts the Private back into Private Practice
Going	
  in	
  network	
  doesn’t	
  have	
  to	
  be	
  the	
  
only	
  path	
  to	
  success.	
  	
  
Contact	
  Plan	
  	
  today.	
  
QDP	
  is	
  a	
  win - win	
  solution	
  	
  
for	
  dental	
  offices	
  AND	
  patients.	
  
Dan Marut, DMD
Connect	
  with	
  Quality	
  Dental	
  Plan	
  
1.888.960.1221

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Quality Dental Plan: An Innovative Solution for Success in Today's Dental Practice

  • 1. 12 Ways to Keep Your Private Practice Private  An innovative solution for success in today’s dental practice
  • 2. Would you play a game…   •  With rules you didn’t make? •  That you have no control over? •  When the outcome is based on the whim of others?
  • 3. Would you play a game…   •  With rules you didn’t make? •  That you have no control over? •  When the outcome is based on the whim of others? NO!
  • 4. And yet you may play this game each day you come into practice. The game is accepting dental insurance.
  • 5. What if there was an alternative to traditional dental insurance? •  Benefits Patients •  Eliminates third party influence •  Patients can accept treatment & pay up front
  • 6. What if there was an alternative to traditional dental insurance? •  Benefits Patients •  Eliminates third party influence •  Patients can accept treatment & pay up front •  Set your own fees •  Keep 100% of the profits
  • 7.   Membership fees unlock consumer spending because customers perceive added value in “members only” stores, so they actually buy more. Source: Norton, Michael I., and Leonard Lee (2007), “The Fees – Savings Link,” Harvard & Columbia Business Schools.
  • 8. What are the benefits of an in-house dental membership program? •  Additional revenue •  Increased case acceptance •  Increased collections •  Reduced overhead Consider the potential!
  • 9. The Top 12 ways in-house dental savings programs are revolutionizing the dental practice
  • 10. 1. An In-House Dental Plan Attracts New Patients   Reach  new  patients  by  redefining  VALUE    
  • 11. 2. An In-House Dental Plan Builds Your Fee for Service Patient Base   Offer your fee-for-service patients affordability they can’t get anywhere else  
  • 12. 3. An In-House Dental Plan Taps into Proven Buyer Behavior   Unique patient membership programs can increase practice revenue by 30%  
  • 13. 4. An In-House Dental Plan Inspires Patients to Want to Keep Coming Back   1 in 3 Americans haven’t been to the dentist in the past year
  • 14. 5. An In-House Dental Plan Generates Excitement for More Word of Mouth Referrals   Patients who are part of a membership/loyalty plan are 70% more likely to refer others to the practice
  • 15. 6. An In-House Dental Plan Increases Case Acceptance Case acceptance rates can rise over 20% with an in-house dental plan as patients are more likely to proceed with treatment knowing their membership means they’re getting “a good deal”  
  • 16. 7. An In-House Dental Plan Provides Solutions for Local Businesses Help local business owners provide a rich dental benefit plan that still makes sense for the bottom line – and helps you attract new patients
  • 17. 8. An In-House Dental Plan Modernizes Your Dental Marketing Make your marketing stand out and achieve double-digit growth by marketing a message that resonates with patients…
  • 18. 8. An In-House Dental Plan Modernizes Your Dental Marketing Make your marketing stand out and achieve double-digit growth by marketing a message that resonates with patients… We have a dental plan for those without dental insurance!
  • 19. 9. An In-House Dental Plan Teaches Patients Dentistry is Affordable   The #1 reason Americans put off dentistry is a lack of insurance benefits  
  • 20. 9. An In-House Dental Plan Teaches Patients Dentistry is Affordable   127 million Americans don’t have dental insurance *   ! * Source – National Association of Dental Plans
  • 21. 10. An In-House Dental Plan Helps Patients See You as More than Just Their Dentist
  • 22. 10. An In-House Dental Plan Helps Patients See You as More than Just Their Dentist   •  Become their Dental Hero •  Build long-term relationships with patients •  Patients will perceive added value in your practice  
  • 23. 11. An In-House Dental Plan Changes the Patient Mindset When patients have a trust in their dentist and are presented with a viable option for paying for quality dental care…
  • 24. 11. An In-House Dental Plan Changes the Patient Mindset When patients have a trust in their dentist and are presented with a viable option for paying for quality dental care… Their focus shifts to the VALUE of your dentistry
  • 25. 11. An In-House Dental Plan Changes the Patient Mindset When patients have a trust in their dentist and are presented with a viable option for paying for quality dental care… Their focus shifts to the VALUE of your dentistry instead of the affordability.
  • 26. 12. An In-House Dental Plan Enables You to Start Making Your Own Rules •  Set the fees and savings that make sense for your practice •  Give patients the opportunity to get the dental care they need
  • 27. 12. An In-House Dental Plan Enables You to Start Making Your Own Rules •  Set the fees and savings that make sense for your practice •  Give patients the opportunity to get the dental care they need •  You control the plan, not a third party!
  • 28.   Increasing numbers of dentists are joining the Quality Dental Plan (QDP) movement   Implement a Membership Program with Proven Results
  • 29. •  An in-house dental membership program •  Developed by a dentist, for dentists •  Decreases reliance on managed care •  Puts the Private back into Private Practice
  • 30. •  An in-house dental membership program •  Developed by a dentist, for dentists •  Decreases reliance on managed care •  Puts the Private back into Private Practice
  • 31. •  An in-house dental membership program •  Developed by a dentist, for dentists •  Decreases reliance on managed care •  Puts the Private back into Private Practice
  • 32. •  An in-house dental membership program •  Developed by a dentist, for dentists •  Decreases reliance on managed care •  Puts the Private back into Private Practice
  • 33. Going  in  network  doesn’t  have  to  be  the   only  path  to  success.     Contact  Plan    today.   QDP  is  a  win - win  solution     for  dental  offices  AND  patients.  
  • 34. Dan Marut, DMD Connect  with  Quality  Dental  Plan   1.888.960.1221