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The days of bolting analytics onto main strategies are behind us, with advanced technology informing both strategic and operations decisions.
Lenders and collections teams have traditionally bolted analytical tools onto their main strategies, using them to test ideas, segment accounts and validate approaches.
Now the landscape has changed. Advances in automation and analytics mean this technology needs to be elevated in the organisation, given equal billing rather than treated as an optional extra.
At QUALCO we believe operations and analytics should be seen as equal contributors, interacting to benefit each other throughout the credit lifecycle, instead of analytics being used as a “vertical” tool to be applied to specific problems in isolation.