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The Age ofIntegrated Brand Experience
Consumers are becomingthe driving force powering  what, when and where brand interactions occur.
1) THE SOCIAL INFLUENCERS  Tapping into the power source.
2) SYNERGY Optimizing touch points.
3) POINT OF INFLUENCE Transforming a ‘Point of Influence’ into a call to action.
• Find your brand’s top 10% influencers• Create immersive, multi-screen experiences • Make sure media channels are integra...
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The Age of the Integrated Brand Experience

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The Age of the Integrated Brand Experience

  1. 1. The Age ofIntegrated Brand Experience
  2. 2. Consumers are becomingthe driving force powering what, when and where brand interactions occur.
  3. 3. 1) THE SOCIAL INFLUENCERS Tapping into the power source.
  4. 4. 2) SYNERGY Optimizing touch points.
  5. 5. 3) POINT OF INFLUENCE Transforming a ‘Point of Influence’ into a call to action.
  6. 6. • Find your brand’s top 10% influencers• Create immersive, multi-screen experiences • Make sure media channels are integrated

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