Déjà vu #1              Week 14/01/2011NEWS  MUSTAGENCYFIGURES           S E E OF THE WEEK      OPERATIONSPICTURES        ...
Déjà vu #1              Week 14/01/2011NEWS  MUSTAGENCYFIGURES           S E E OF THE WEEK      OPERATIONSPICTURES        ...
NEWS AGENCY                    According toFIGURESOF THE WEEK               eMarketer,                          advertisin...
NEWS AGENCY        STARBUCKS                              NEW LOGOFIGURES       Will Starbucks be the next Gap?OF THE WEEK...
Déjà vu #1              Week 14/01/2011NEWS  MUSTAGENCYFIGURES           S E E OF THE WEEK      OPERATIONSPICTURES        ...
MUSTS E E OPERATIONSOF THE WEEK Intel (click here) An explosion of windows on your screen, which reminds us the Sour clip ...
MUSTS E E!        Chromaroma (click here)              December 2010, London: Using your Oyster CardOPERATIONS    and Bike...
MUSTS E E OPERATIONSOF THE WEEK Afterheels (click here) December 2010, England : This brand of shoes set up its vending ma...
MUSTS E E OPERATIONS    Nike Better World (click here)OF THE WEEK   An interesting concept of navigation for this         ...
MUSTS E E OPERATIONSOF THE WEEK Evian (click here) This week in football, the “underdog” team of Evian- Thonon-Gaillard (s...
MUSTS E E         WeSc (click here)              An interactive display window that detects pedestrians’ movementsOPERATIO...
MUST          La Chose, a French ad agency (click here)              For its greetings card, La Chose launched « Mister Li...
MUSTS E E OPERATIONSOF THE WEEKFAILSOF THE WEEK Toyota (click here) A suprising website… We didn’t quite get it …
Déjà vu #1  Week 14/01/2011 SEE YOU !
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Deja vu 140111

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Deja vu 140111

  1. 1. Déjà vu #1 Week 14/01/2011NEWS  MUSTAGENCYFIGURES S E E OF THE WEEK OPERATIONSPICTURES OF THE WEEKOF THE WEEK FAILS OF THE WEEK
  2. 2. Déjà vu #1 Week 14/01/2011NEWS  MUSTAGENCYFIGURES S E E OF THE WEEK OPERATIONSPICTURES OF THE WEEKOF THE WEEK FAILS OF THE WEEK
  3. 3. NEWS AGENCY According toFIGURESOF THE WEEK eMarketer, advertising investments 3h32 online The average time will overtake spent by French ad investments in print people watching TV (+7 min vs 2009) in The United States in 2011
  4. 4. NEWS AGENCY STARBUCKS NEW LOGOFIGURES Will Starbucks be the next Gap?OF THE WEEK The new logo is criticized by customersPICTURES on the Starbucks Facebook page…OF THE WEEK
  5. 5. Déjà vu #1 Week 14/01/2011NEWS  MUSTAGENCYFIGURES S E E OF THE WEEK OPERATIONSPICTURES OF THE WEEKOF THE WEEK FAILS OF THE WEEK
  6. 6. MUSTS E E OPERATIONSOF THE WEEK Intel (click here) An explosion of windows on your screen, which reminds us the Sour clip video in December.
  7. 7. MUSTS E E! Chromaroma (click here) December 2010, London: Using your Oyster CardOPERATIONS and Bike Key, Chromaroma lets you play the city as you travel. The goal: defend your territory !OF THE WEEK
  8. 8. MUSTS E E OPERATIONSOF THE WEEK Afterheels (click here) December 2010, England : This brand of shoes set up its vending machines in night clubs: change your high-heels for Afterheels’ ultra comfortable biodegradable ballet ats and dance the night away!
  9. 9. MUSTS E E OPERATIONS Nike Better World (click here)OF THE WEEK An interesting concept of navigation for this new Nike website. No, it’s not 3D…
  10. 10. MUSTS E E OPERATIONSOF THE WEEK Evian (click here) This week in football, the “underdog” team of Evian- Thonon-Gaillard (sponsored by Evian) beat Olympique de Marseille (Top League 1 team) in the French Cup … Evian celebrated this amazing victory - “et vlan” literally means Bam! - on the front page of L’Équipe, the famous french sports daily newspaper
  11. 11. MUSTS E E  WeSc (click here) An interactive display window that detects pedestrians’ movementsOPERATIONSOF THE WEEK
  12. 12. MUST La Chose, a French ad agency (click here) For its greetings card, La Chose launched « Mister Like ».S E E  If you become a friend of « Mister Like » on Facebook, he will like everything you post on Facebook for a week. Unfortunately, Facebook didn’t like the concept very much andOPERATIONS deleted Mister Like’s pro le… but he still had enough time to haveOF THE WEEK over 1500 friends. Just in a few hours…
  13. 13. MUSTS E E OPERATIONSOF THE WEEKFAILSOF THE WEEK Toyota (click here) A suprising website… We didn’t quite get it …
  14. 14. Déjà vu #1 Week 14/01/2011 SEE YOU !

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