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Service Design  in the UK   Qin Han DJCAD, University of Dundee 2009 stories from British service designers
S ervice
S ervice <ul><li>Intangibility </li></ul><ul><li>Heterogeneity </li></ul><ul><li>Inseparability of production and consumpt...
S ervice <ul><li>More than 75 per cent of the UK economy is based on a diverse range of services, including retailing, fin...
British Service Design
British Service Design Lucy Kimbell http://www.sbs.ox.ac.uk/d4s/default.htm
British Service Design
Service Design Stories
Service Design Story 1 Image from Live|work website
Service Design Story 1
Service Design Story 2 Image from CAOS project report
Service Design Story 2
Stakeholders
Stakeholders
Understanding the  knowledge generation and diffusion  that underlines at   the local context is essential to service desi...
Thank you  Qin Han DJCAD, University of Dundee [email_address] www.designgeneralist.com twitter: Qin_Han
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Qin, Lecture at Linkoping, Service Design in the UK

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sildes from the presentation given as part of the lecture at the Linkoping University in Sweden. I borrowed Lucy Kimbell's video from her Designing for Services project at Oxford as part of the lecture. I then shared two case studies from my PhD empirical research to demonstrate the different scope and approach designers used in Service Design practice so far.

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Qin, Lecture at Linkoping, Service Design in the UK

  1. 1. Service Design in the UK Qin Han DJCAD, University of Dundee 2009 stories from British service designers
  2. 2. S ervice
  3. 3. S ervice <ul><li>Intangibility </li></ul><ul><li>Heterogeneity </li></ul><ul><li>Inseparability of production and consumption </li></ul><ul><li>Perishability </li></ul><ul><li>(Zeithaml, Parasuraman, & Berry, 1985) </li></ul>
  4. 4. S ervice <ul><li>More than 75 per cent of the UK economy is based on a diverse range of services, including retailing, financial services, insurance, business services, leisure and tourism. </li></ul><ul><li>‘ Knowledge-based services’ generate more than five times as much for the UK economy as advanced manufacturing. </li></ul><ul><li>Taking Services Seriously, NESTA, May 2008 </li></ul>
  5. 5. British Service Design
  6. 6. British Service Design Lucy Kimbell http://www.sbs.ox.ac.uk/d4s/default.htm
  7. 7. British Service Design
  8. 8. Service Design Stories
  9. 9. Service Design Story 1 Image from Live|work website
  10. 10. Service Design Story 1
  11. 11. Service Design Story 2 Image from CAOS project report
  12. 12. Service Design Story 2
  13. 13. Stakeholders
  14. 14. Stakeholders
  15. 15. Understanding the knowledge generation and diffusion that underlines at the local context is essential to service designers’ decision-making and impact their approaches of handling dynamic stakeholder relationships at the project environment. Service Design Stories
  16. 16. Thank you Qin Han DJCAD, University of Dundee [email_address] www.designgeneralist.com twitter: Qin_Han

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